Softwr

Software · head to head

Culture Amp vs Gong

Culture Amp logo

Culture Amp

Software

Build a better workplace with employee experience data

From
On request
Rated
-
Full reviewWebsite
Gong logo

Gong

Software

Revenue intelligence platform

From
$1600/user-per-year
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Culture Amp no price is published, and cost depends on employee count, product chosen and service tier; Gong pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • They diverge on capability: Culture Amp covers Employee engagement surveys, Gong covers Call recording.

Where they differ

Only the attributes on which Culture Amp and Gong actually diverge.

Attributes where Culture Amp and Gong differ
AttributeCulture AmpGong
Starting priceOn request$1600/user-per-year
Pricing modelsubscriptionUnknown
PlatformsWeb, Ios, Android, ApiWeb, Cloud-based SaaS
Founded20092016

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Culture Amp

  • Employee engagement surveys
  • Pulse surveys
  • Performance management
  • Goal tracking
  • 360-degree feedback
  • Analytics & insights
  • Action planning
  • Manager effectiveness

Only in Gong

  • Call recording
  • AI transcription
  • Deal intelligence
  • Market intelligence
  • Team coaching
  • Salesforce
  • HubSpot
  • Zoom

Both cover

  • Slack
  • Microsoft Teams

What people use each for

The jobs each tool is most often brought in to do.

Culture Amp

  • Employee engagement surveys and analysisnot Gong
  • Performance reviews and development planning across an organisationnot Gong

Gong

  • Call analysisnot Culture Amp
  • Deal forecastingnot Culture Amp
  • Sales coachingnot Culture Amp
  • Win/loss analysisnot Culture Amp

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Culture Amp

  • No price is published, and cost depends on employee count, product chosen and service tier
  • All products are billed annually
  • Support level is banded by organisation size, with additional support starting at 200 employees and enterprise treatment at 1,000, so smaller customers get less for the same product

Gong

  • Pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • Built for sales calls only; limited contact center and multi-channel conversation coverage
  • Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
  • Conversation analysis cannot capture internal buyer meetings or decision-making discussions

Pricing, plan by plan

Culture Amp

On request
  • Engage$undefined/month
    • Engagement surveys
    • Pulse surveys
    • Action planning
  • Perform$undefined/month
    • Goal tracking
    • Performance reviews
    • 1-on-1 meetings
  • Develop$undefined/month
    • Skills development
    • Career paths
    • Learning integrations

Gong

$1600/user-per-year

No published plan breakdown. See the Gong review.

Which should you pick?

Choose Culture Amp if

  • You need employee engagement surveys.
  • You work on Web, Ios, Android, Api.
  • You also want pulse surveys.
Culture Amp review

Choose Gong if

  • You need call recording.
  • You work on Web, Cloud-based SaaS.
  • You also want ai transcription.
Gong review

Questions people ask

Is Culture Amp or Gong better?
Neither clearly leads. Culture Amp starts at On request and Gong at $1600/user-per-year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Culture Amp or Gong?
Culture Amp starts at On request and Gong at $1600/user-per-year.
Does Culture Amp or Gong run on more platforms?
Culture Amp runs on Web, Ios, Android, Api. Gong runs on Web, Cloud-based SaaS.
What is Culture Amp best used for?
Culture Amp is most often used for employee engagement surveys and analysis, performance reviews and development planning across an organisation. Of those, employee engagement surveys and analysis and performance reviews and development planning across an organisation are not what Gong is typically brought in for.
What can Culture Amp do that Gong cannot?
Culture Amp covers Employee engagement surveys, Pulse surveys, Performance management, Goal tracking. Gong covers Call recording, AI transcription, Deal intelligence, Market intelligence. Both handle Slack, Microsoft Teams.

Answered from the vendors’ own pages

Gong: How much does Gong cost?

Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.

Source
Gong: Does Gong integrate with Salesforce?

Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.

Source
Gong: What conversations can Gong capture?

Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.

Source
Gong: Does Gong have an on-premise option?

Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.

Source
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