Software · head to head
Capsule vs Culture Amp

Culture Amp
Software
Build a better workplace with employee experience data
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Capsule the free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline; Culture Amp no price is published, and cost depends on employee count, product chosen and service tier
- They diverge on capability: Capsule covers Contact management, Culture Amp covers Employee engagement surveys.
Where they differ
Only the attributes on which Capsule and Culture Amp actually diverge.
| Attribute | Capsule | Culture Amp |
|---|---|---|
| Starting price | $19/month | On request |
| Platforms | Web, Ios, Android | Web, Ios, Android, Api |
| Founded | 2008 | 2009 |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Capsule
- Contact management
- Deal tracking
- Task management
- Email sync
- Activity timeline
- Zapier
- Google Apps
- Cloud deployment
Only in Culture Amp
- Employee engagement surveys
- Pulse surveys
- Performance management
- Goal tracking
- 360-degree feedback
- Analytics & insights
- Action planning
- Manager effectiveness
Both cover
- Slack
- GDPR
What people use each for
The jobs each tool is most often brought in to do.
Capsule
- Simple contact and pipeline CRM for a small teamnot Culture Amp
- Tracking deals and follow-up tasksnot Culture Amp
- Linking emails and notes to contact recordsnot Culture Amp
- Multiple sales pipelines on the paid tiersnot Culture Amp
Culture Amp
- Employee engagement surveys and analysisnot Capsule
- Performance reviews and development planning across an organisationnot Capsule
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Capsule
- The free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline
- Contact ceilings gate every tier, from 30,000 on Starter to 120,000 on Advanced
- Per-user prices are not shown as figures on the pricing page, only as tier names
- Ultimate is quote-only
Culture Amp
- No price is published, and cost depends on employee count, product chosen and service tier
- All products are billed annually
- Support level is banded by organisation size, with additional support starting at 200 employees and enterprise treatment at 1,000, so smaller customers get less for the same product
Pricing, plan by plan
Capsule
$19/month- Starter$19/month
- Contact management
- Task tracking
- Professional$39/month
- Everything in Starter
- Pipeline management
- Reporting
- Enterprise$99/month
- Everything in Professional
- Custom fields
- API access
Culture Amp
On request- Engage$undefined/month
- Engagement surveys
- Pulse surveys
- Action planning
- Perform$undefined/month
- Goal tracking
- Performance reviews
- 1-on-1 meetings
- Develop$undefined/month
- Skills development
- Career paths
- Learning integrations
Which should you pick?
Choose Capsule if
- You need contact management.
- You work on Web, Ios, Android.
- You also want deal tracking.
Choose Culture Amp if
- You need employee engagement surveys.
- You work on Web, Ios, Android, Api.
- You also want pulse surveys.
Questions people ask
- Is Capsule or Culture Amp better?
- Neither clearly leads. Capsule starts at $19/month and Culture Amp at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Capsule or Culture Amp?
- Capsule starts at $19/month and Culture Amp at On request.
- Does Capsule or Culture Amp run on more platforms?
- Capsule runs on Web, Ios, Android. Culture Amp runs on Web, Ios, Android, Api.
- What is Capsule best used for?
- Capsule is most often used for simple contact and pipeline crm for a small team, tracking deals and follow-up tasks, linking emails and notes to contact records, multiple sales pipelines on the paid tiers. Of those, simple contact and pipeline crm for a small team and tracking deals and follow-up tasks are not what Culture Amp is typically brought in for.
- What can Capsule do that Culture Amp cannot?
- Capsule covers Contact management, Deal tracking, Task management, Email sync. Culture Amp covers Employee engagement surveys, Pulse surveys, Performance management, Goal tracking. Both handle Slack, GDPR.
Related pages
More on Culture Amp
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