Software · head to head
Freshsales vs Lattice

Lattice
Software
People management platform for growing companies
- From
- $11/month
- Rated
- -
The short version
- Each has a real cost: Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price; Lattice a $4,000 minimum annual agreement applies, so the per seat prices only describe the cost above that floor
- They diverge on capability: Freshsales covers Contact management, Lattice covers Performance reviews.
Where they differ
Only the attributes on which Freshsales and Lattice actually diverge.
| Attribute | Freshsales | Lattice |
|---|---|---|
| Starting price | $19/month | $11/month |
| Platforms | Web, Ios, Android | Web, Ios, Android, Api |
| Founded | 2010 | 2015 |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Freshsales
- Contact management
- Lead scoring
- Sales pipeline
- Activity tracking
- Email sync
- AI insights
- Workflow automation
- Gmail
Only in Lattice
- Performance reviews
- OKRs & goal tracking
- Employee engagement surveys
- 1-on-1 meetings
- Continuous feedback
- Compensation management
- Career development
- People analytics
Both cover
- Outlook
- Slack
- GDPR
What people use each for
The jobs each tool is most often brought in to do.
Freshsales
- Sales CRM with built in email, phone and chatnot Lattice
- Managing deals, pipelines and sales sequencesnot Lattice
Lattice
- Running performance reviews, goals and engagement surveysnot Freshsales
- Managing compensation cycles and career development frameworksnot Freshsales
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Freshsales
- Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
- Every published price requires annual billing
- The Freddy AI agent is billed separately at $49 per 100 sessions
- Branded documents are a further $19 per user add on
- No contact limits are stated for any tier on the pricing page
Lattice
- A $4,000 minimum annual agreement applies, so the per seat prices only describe the cost above that floor
- Billing is annual only
- The platform is sold as three separate base products at $10, $8 and $4 per seat per month, so a full deployment stacks rather than being one price
- Compensation and Grow are further add ons at $6 and $4 per seat per month on top
Pricing, plan by plan
Freshsales
$19/month- Starter$19/month
- Contact & account management
- Pipeline management
- Growth$39/month
- Everything in Starter
- Sales automation
- Territory management
- Pro$65/month
- Everything in Growth
- Forecasting
- Advanced customization
Lattice
$11/month- Performance Management$11/month
- Performance reviews
- Goals & OKRs
- 1-on-1s
- Performance + Engagement$15/month
- Everything in Performance
- Engagement surveys
- Pulse surveys
- Enterprise$undefined/month
- All features
- Advanced analytics
- Custom integrations
Which should you pick?
Choose Freshsales if
- You need contact management.
- You work on Web, Ios, Android.
- You also want lead scoring.
Choose Lattice if
- You need performance reviews.
- You work on Web, Ios, Android, Api.
- You also want okrs & goal tracking.
Questions people ask
- Is Freshsales or Lattice better?
- Neither clearly leads. Freshsales starts at $19/month and Lattice at $11/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Freshsales or Lattice?
- Freshsales starts at $19/month and Lattice at $11/month.
- Does Freshsales or Lattice run on more platforms?
- Freshsales runs on Web, Ios, Android. Lattice runs on Web, Ios, Android, Api.
- What is Freshsales best used for?
- Freshsales is most often used for sales crm with built in email, phone and chat, managing deals, pipelines and sales sequences. Of those, sales crm with built in email, phone and chat and managing deals, pipelines and sales sequences are not what Lattice is typically brought in for.
- What can Freshsales do that Lattice cannot?
- Freshsales covers Contact management, Lead scoring, Sales pipeline, Activity tracking. Lattice covers Performance reviews, OKRs & goal tracking, Employee engagement surveys, 1-on-1 meetings. Both handle Outlook, Slack, GDPR.
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