Influencer Marketing · head to head
Sprout Social vs Takumi

Sprout Social
Influencer Marketing
Social media management with influencer insights
- From
- $249/month
- Rated
- -

Takumi
Influencer Marketing
Performance-based influencer marketing platform
- From
- $599/month
- Rated
- -
The short version
- Each has a real cost: Sprout Social pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing; Takumi takumi's own brand terms of service define a "Social Creator" eligible to participate in campaigns as a user with more than 1,000 followers on their social media account, a published minimum reach threshold for creator participation (archived brand terms, 16 July 2024)
- They diverge on capability: Sprout Social covers Social publishing, Takumi covers Creator matching.
Where they differ
Only the attributes on which Sprout Social and Takumi actually diverge.
| Attribute | Sprout Social | Takumi |
|---|---|---|
| Starting price | $249/month | $599/month |
| Platforms | Web, Ios, Android, Api | Web, Api |
| Founded | 2010 | 2016 |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Influencer Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Sprout Social
- Social publishing
- Social inbox
- Analytics
- Social listening
- Influencer identification
- Competitor analysis
- Report builder
- Content calendar
Only in Takumi
- Creator matching
- Campaign automation
- Performance analytics
- ROI optimization
- Content creation
- Payment processing
- Real-time reporting
Both cover
- Google Analytics
- SOC2
- GDPR
- Cloud deployment
- Web support
- Api support
What people use each for
The jobs each tool is most often brought in to do.
Sprout Social
- Discovering and vetting creators with brand safety reporting and Brand Fit Scoresnot Takumi
- Centralising creator outreach, contracting, approvals and paymentsnot Takumi
- Measuring creator-driven revenue with first-party analytics and attributionnot Takumi
- Building a creator pipeline through branded application pagesnot Takumi
Takumi
- Performance campaignsnot Sprout Social
- ROI optimizationnot Sprout Social
- Campaign automationnot Sprout Social
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Sprout Social
- Pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
- Influencer marketing is sold separately from the main Sprout Social social media management plans
Takumi
- Takumi's own brand terms of service define a "Social Creator" eligible to participate in campaigns as a user with more than 1,000 followers on their social media account, a published minimum reach threshold for creator participation (archived brand terms, 16 July 2024)
Pricing, plan by plan
Sprout Social
$249/month- Standard$249/month
- 5 social profiles
- Social inbox
- Publishing calendar
- Professional$399/month
- Competitive reports
- Optimal send times
- Response rate reports
Takumi
$599/month- Growth$599/month
- Creator matching
- Campaign management
- Performance tracking
- Scale$1299/month
- Advanced matching
- Campaign automation
- ROI optimization
Which should you pick?
Choose Sprout Social if
- You need social publishing.
- You work on Web, Ios, Android, Api.
- You also want social inbox.
Choose Takumi if
- You need creator matching.
- You work on Web, Api.
- You also want campaign automation.
Questions people ask
- Is Sprout Social or Takumi better?
- Neither clearly leads. Sprout Social starts at $249/month and Takumi at $599/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Sprout Social or Takumi?
- Sprout Social starts at $249/month and Takumi at $599/month.
- Does Sprout Social or Takumi run on more platforms?
- Sprout Social runs on Web, Ios, Android, Api. Takumi runs on Web, Api.
- What is Sprout Social best used for?
- Sprout Social is most often used for discovering and vetting creators with brand safety reporting and brand fit scores, centralising creator outreach, contracting, approvals and payments, measuring creator-driven revenue with first-party analytics and attribution, building a creator pipeline through branded application pages. Of those, discovering and vetting creators with brand safety reporting and brand fit scores and centralising creator outreach, contracting, approvals and payments are not what Takumi is typically brought in for.
- What can Sprout Social do that Takumi cannot?
- Sprout Social covers Social publishing, Social inbox, Analytics, Social listening. Takumi covers Creator matching, Campaign automation, Performance analytics, ROI optimization. Both handle Google Analytics, SOC2, GDPR, Cloud deployment.
Related pages
More on Sprout Social
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- Sprout Social vs Audiense
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- Takumi vs Refersion
- Takumi vs Impact.com
- Takumi vs CreatorIQ
- Takumi vs Grin
- Takumi vs Tapfiliate
- Takumi vs Captiv8
- Takumi vs Emplifi
- Takumi vs HypeAuditor
- Takumi vs AspireIQ
- Takumi vs Heepsy
- Takumi vs Julius
- Takumi vs Shopify Collabs
- Takumi vs Upfluence
- Takumi vs Afluencer
- Takumi vs Audiense
- Takumi vs Billo
- Takumi vs Brandbassador
- Takumi vs Cohley
