Influencer Marketing · head to head
Impact.com vs Sprout Social
Impact.com
Influencer Marketing
The partnership management platform
- From
- On request
- Rated
- -
Sprout Social
Influencer Marketing
Social media management with influencer insights
- From
- $249/month
- Rated
- -
The short version
- Each has a real cost: Impact.com no pricing is published anywhere, and no cost driver or minimum is stated; Sprout Social pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
- They diverge on capability: Impact.com covers Partner discovery, Sprout Social covers Social publishing.
Where they differ
Only the attributes on which Impact.com and Sprout Social actually diverge.
| Attribute | Impact.com | Sprout Social |
|---|---|---|
| Starting price | On request | $249/month |
| Platforms | Web, Api | Web, Ios, Android, Api |
| Founded | 2008 | 2010 |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Influencer Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Impact.com
- Partner discovery
- Contract management
- Cross-device tracking
- Fraud protection
- Performance optimization
- Global payments
- Multi-program management
- Attribution modeling
Only in Sprout Social
- Social publishing
- Social inbox
- Analytics
- Social listening
- Influencer identification
- Competitor analysis
- Report builder
- Content calendar
Both cover
- Salesforce
- Google Analytics
- SOC2
- GDPR
- Cloud deployment
What people use each for
The jobs each tool is most often brought in to do.
Impact.com
- Managing affiliate and partnership programmes at scalenot Sprout Social
- Tracking partner referrals and paying commissionsnot Sprout Social
Sprout Social
- Discovering and vetting creators with brand safety reporting and Brand Fit Scoresnot Impact.com
- Centralising creator outreach, contracting, approvals and paymentsnot Impact.com
- Measuring creator-driven revenue with first-party analytics and attributionnot Impact.com
- Building a creator pipeline through branded application pagesnot Impact.com
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Impact.com
- No pricing is published anywhere, and no cost driver or minimum is stated
- Brands and agencies must request a demo to reach any figure
- The plans page carries no rates
Sprout Social
- Pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
- Influencer marketing is sold separately from the main Sprout Social social media management plans
Pricing, plan by plan
Impact.com
On request- Starter$undefined/month
- Partner discovery
- Basic tracking
- Standard reporting
- Professional$undefined/month
- Advanced tracking
- Contract management
- Performance optimization
- Enterprise$undefined/month
- Multi-program management
- Fraud protection
- Custom integrations
Sprout Social
$249/month- Standard$249/month
- 5 social profiles
- Social inbox
- Publishing calendar
- Professional$399/month
- Competitive reports
- Optimal send times
- Response rate reports
Which should you pick?
Choose Impact.com if
- You need partner discovery.
- You work on Web, Api.
- You also want contract management.
Choose Sprout Social if
- You need social publishing.
- You work on Web, Ios, Android, Api.
- You also want social inbox.
Questions people ask
- Is Impact.com or Sprout Social better?
- Neither clearly leads. Impact.com starts at On request and Sprout Social at $249/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Impact.com or Sprout Social?
- Impact.com starts at On request and Sprout Social at $249/month.
- Does Impact.com or Sprout Social run on more platforms?
- Impact.com runs on Web, Api. Sprout Social runs on Web, Ios, Android, Api.
- What is Impact.com best used for?
- Impact.com is most often used for managing affiliate and partnership programmes at scale, tracking partner referrals and paying commissions. Of those, managing affiliate and partnership programmes at scale and tracking partner referrals and paying commissions are not what Sprout Social is typically brought in for.
- What can Impact.com do that Sprout Social cannot?
- Impact.com covers Partner discovery, Contract management, Cross-device tracking, Fraud protection. Sprout Social covers Social publishing, Social inbox, Analytics, Social listening. Both handle Salesforce, Google Analytics, SOC2, GDPR.