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Influencer Marketing · head to head

Shopify Collabs vs Sprout Social

Shopify Collabs logo

Shopify Collabs

Influencer Marketing

Connect with creators to grow your Shopify store

From
Free
Rated
-
Sprout Social logo

Sprout Social

Influencer Marketing

Social media management with influencer insights

From
$249/month
Rated
-

The short version

  • Only Shopify Collabs has a free tier, so it costs nothing to try first.
  • Each has a real cost: Shopify Collabs a 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill; Sprout Social pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
  • They diverge on capability: Shopify Collabs covers Creator marketplace, Sprout Social covers Social publishing.

Where they differ

Only the attributes on which Shopify Collabs and Sprout Social actually diverge.

Attributes where Shopify Collabs and Sprout Social differ
AttributeShopify CollabsSprout Social
Starting priceFree$249/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWebWeb, Ios, Android, Api
Founded20212010

Identical on both: user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Shopify Collabs

  • Creator marketplace
  • Affiliate management
  • Gift tracking
  • Commission payments
  • Performance analytics
  • Application management
  • Direct messaging
  • Shopify integration

Only in Sprout Social

  • Social publishing
  • Social inbox
  • Analytics
  • Social listening
  • Influencer identification
  • Competitor analysis
  • Report builder
  • Content calendar

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Shopify Collabs

  • Recruiting affiliates and creators for a Shopify storenot Sprout Social
  • Issuing creator discount codes and affiliate linksnot Sprout Social
  • Paying creator commissions automatically through the Shopify billnot Sprout Social

Sprout Social

  • Discovering and vetting creators with brand safety reporting and Brand Fit Scoresnot Shopify Collabs
  • Centralising creator outreach, contracting, approvals and paymentsnot Shopify Collabs
  • Measuring creator-driven revenue with first-party analytics and attributionnot Shopify Collabs
  • Building a creator pipeline through branded application pagesnot Shopify Collabs

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Shopify Collabs

  • A 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill
  • Requires a Shopify store, so it is unusable by brands not selling on Shopify
  • Commissions are handled in USD and merchants billed in another currency pay local conversion fees
  • Creators who do not submit a W9 have their annual payouts capped at $599.99 USD
  • Collabs is not accepting new creator signups, so brands can only work with creators already on the platform or invited directly

Sprout Social

  • Pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
  • Influencer marketing is sold separately from the main Sprout Social social media management plans

Pricing, plan by plan

Shopify Collabs

Free
  • FreeFree
    • Creator discovery
    • Gift tracking
    • Basic affiliate links
  • Pro$99/month
    • Advanced search
    • Commission management
    • Bulk messaging

Sprout Social

$249/month
  • Standard$249/month
    • 5 social profiles
    • Social inbox
    • Publishing calendar
  • Professional$399/month
    • Competitive reports
    • Optimal send times
    • Response rate reports

Which should you pick?

Choose Shopify Collabs if

  • You need creator marketplace.
  • You want to start without paying.
  • You also want affiliate management.

Choose Sprout Social if

  • You need social publishing.
  • You work on Web, Ios, Android, Api.
  • You also want social inbox.

Questions people ask

Is Shopify Collabs or Sprout Social better?
Neither clearly leads. Shopify Collabs starts at Free and Sprout Social at $249/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Shopify Collabs or Sprout Social?
Shopify Collabs has a free tier; the other does not. Paid plans start at Free for Shopify Collabs and $249/month for Sprout Social.
Does Shopify Collabs or Sprout Social run on more platforms?
Shopify Collabs runs on Web. Sprout Social runs on Web, Ios, Android, Api.
Can I use Shopify Collabs for free?
Yes. Shopify Collabs has a free tier, so you can try it without paying. Sprout Social starts at $249/month.
What is Shopify Collabs best used for?
Shopify Collabs is most often used for recruiting affiliates and creators for a shopify store, issuing creator discount codes and affiliate links, paying creator commissions automatically through the shopify bill. Of those, recruiting affiliates and creators for a shopify store and issuing creator discount codes and affiliate links are not what Sprout Social is typically brought in for.
What can Shopify Collabs do that Sprout Social cannot?
Shopify Collabs covers Creator marketplace, Affiliate management, Gift tracking, Commission payments. Sprout Social covers Social publishing, Social inbox, Analytics, Social listening. Both handle Cloud deployment, Web support.

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