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Software · head to head

Setmore vs Squire

Setmore logo

Setmore

Software

Free appointment scheduling and customer management

From
Free
Rated
-
Squire logo

Squire

Software

The operating system for barbershops

From
$30/month
Rated
-

The short version

  • Only Setmore has a free tier, so it costs nothing to try first.
  • Each has a real cost: Setmore free plan limited to 4 users maximum; Squire booking fees of $1-3 per appointment add significant cost beyond subscription, increasing total cost of ownership
  • They diverge on capability: Setmore covers Unlimited appointments, Squire covers Walk-in queue.

Where they differ

Only the attributes on which Setmore and Squire actually diverge.

Attributes where Setmore and Squire differ
AttributeSetmoreSquire
Starting priceFree$30/month
Pricing modelsubscriptionUnknown
Free tierYesNo
Founded20082015

Identical on both: platforms (Web, iOS, Android), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Setmore

  • Unlimited appointments
  • Calendar synchronization
  • Customer database
  • Email reminders
  • SMS reminders
  • Mobile app
  • Custom branding
  • Google Calendar

Only in Squire

  • Walk-in queue
  • Point of sale
  • Team management
  • Instant payouts
  • Client app
  • Marketing tools
  • Business analytics
  • Instagram

Both cover

  • Online booking
  • SSL encryption
  • Data encryption
  • Cloud deployment
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Setmore

  • Online appointment and booking managementnot Squire
  • Service provider scheduling platformnot Squire
  • Customer communication via email and SMS remindersnot Squire

Squire

  • Barbershop managementnot Setmore
  • Walk-in handlingnot Setmore
  • Team payrollnot Setmore
  • Client bookingnot Setmore

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Setmore

  • Free plan limited to 4 users maximum
  • Free plan limited to 200 appointments per month
  • Live receptionist add-on limited to US only
  • Custom enterprise pricing not published

Squire

  • Booking fees of $1-3 per appointment add significant cost beyond subscription, increasing total cost of ownership
  • Limited to barbershops and beauty salons; not suitable for other service industries
  • Walk-in and waitlist features only available on higher-tier plans, limiting functionality for drop-in appointments
  • POS system tightly integrated; cannot use with alternative payment processors or systems
  • Customer data locked into Squire platform with limited export options

Pricing, plan by plan

Setmore

Free

No published plan breakdown. See the Setmore review.

Squire

$30/month

No published plan breakdown. See the Squire review.

Which should you pick?

Choose Setmore if

  • You need unlimited appointments.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want calendar synchronization.

Choose Squire if

  • You need walk-in queue.
  • You work on Web, Ios, Android.
  • You also want point of sale.

Questions people ask

Is Setmore or Squire better?
Neither clearly leads. Setmore starts at Free and Squire at $30/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Setmore or Squire?
Setmore has a free tier; the other does not. Paid plans start at Free for Setmore and $30/month for Squire.
Does Setmore or Squire run on more platforms?
Setmore runs on Web, iOS, Android. Squire runs on Web, Ios, Android.
Can I use Setmore for free?
Yes. Setmore has a free tier, so you can try it without paying. Squire starts at $30/month.
What is Setmore best used for?
Setmore is most often used for online appointment and booking management, service provider scheduling platform, customer communication via email and sms reminders. Of those, online appointment and booking management and service provider scheduling platform are not what Squire is typically brought in for.
What can Setmore do that Squire cannot?
Setmore covers Unlimited appointments, Calendar synchronization, Customer database, Email reminders. Squire covers Walk-in queue, Point of sale, Team management, Instant payouts. Both handle Online booking, SSL encryption, Data encryption, Cloud deployment.

Answered from the vendors’ own pages

Squire: What are Squire's pricing tiers?

Squire offers Pro plans starting at $30/month for independent barbers, Pro-Complete at $100/month for full shops, Executive tiers at $100-150/month, and Titan at $250/month. All include scheduling, POS, and customer management features.

Source
Squire: Does Squire charge booking fees?

Yes, Squire charges customers $1-3 per booking for online scheduling, in addition to the monthly subscription cost. This is a key cost factor beyond the base subscription.

Source
Squire: What integrations does Squire support?

Squire integrates with Square, QuickBooks, Google Calendar, and Stripe. It also offers an API for custom integrations and works with Zapier to connect to hundreds of other applications.

Source
Squire: What core features does Squire provide?

Squire includes online appointment scheduling, integrated POS system, customer relationship management, loyalty reward programs, promo codes, and automated text reminders.

Source
Squire: Does Squire support walk-in customers?

Yes, Squire supports walk-in booking through its waitlist feature, which is available on all plans except the basic Pro tier.

Source
Squire: Who founded Squire and how is it backed?

Squire was founded by Songe LaRon and Dave Salvant in 2016. The company raised $162M in funding as of February 2026 and achieved a $750M valuation in 2021.

Source

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