Beauty · head to head
SimpleSalon vs Squire
The short version
- Each has a real cost: SimpleSalon the $20 Starter plan includes no SMS credits and charges 14 cents per SMS; Squire booking fees of $1-3 per appointment add significant cost beyond subscription, increasing total cost of ownership
- They diverge on capability: SimpleSalon covers Appointment scheduling, Squire covers Walk-in queue.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which SimpleSalon and Squire actually diverge.
| Attribute | SimpleSalon | Squire |
|---|---|---|
| Starting price | $20/month | $30/month |
| Pricing model | subscription | Unknown |
| Founded | 2010 | 2015 |
Identical on both: free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated), category (Beauty).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in SimpleSalon
- Appointment scheduling
- Client database
- Stock management
- Marketing automation
- Reporting
- Mobile apps
- Xero
- MYOB
Only in Squire
- Walk-in queue
- Team management
- Instant payouts
- Client app
- Marketing tools
- Business analytics
Both cover
- Point of sale
- Online booking
- PCI DSS
- SSL encryption
- Cloud deployment
- Web support
- Ios support
- Android support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
SimpleSalon
- Appointment booking and rostering for hair and beauty salonsnot Squire
- Salon point of sale, stock and client historynot Squire
- SMS appointment reminders and marketing to salon clientsnot Squire
Squire
- Barbershop managementnot SimpleSalon
- Walk-in handlingnot SimpleSalon
- Team payrollnot SimpleSalon
- Client bookingnot SimpleSalon
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
SimpleSalon
- The $20 Starter plan includes no SMS credits and charges 14 cents per SMS
- Pricing is charged per operator, capped at 7 operators, so a two person salon pays twice the listed rate
- SMS remains chargeable on every plan once the included 200 credits per operator on Pro or 300 on Max are used, at 10 and 9 cents each
- The free trial runs 14 days
Squire
- Booking fees of $1-3 per appointment add significant cost beyond subscription, increasing total cost of ownership
- Limited to barbershops and beauty salons; not suitable for other service industries
- Walk-in and waitlist features only available on higher-tier plans, limiting functionality for drop-in appointments
- POS system tightly integrated; cannot use with alternative payment processors or systems
- Customer data locked into Squire platform with limited export options
Pricing, plan by plan
SimpleSalon
$20/month- Starter$20/month
- 0 SMS included
- Additional SMS: $0.14 each
- No new client fees
- Pro$34/month
- Most Popular option
- 200 SMS per operator included
- Additional SMS: $0.10 each
- Max$41/month
- 300 SMS per operator included
- Additional SMS: $0.09 each
- WhatsApp access included
Squire
$30/monthNo published plan breakdown. See the Squire review.
Which should you pick?
Choose SimpleSalon if
- You need appointment scheduling.
- You work on Web, Ios, Android.
- You also want client database.
Choose Squire if
- You need walk-in queue.
- You work on Web, Ios, Android.
- You also want team management.
Questions people ask
- Is SimpleSalon or Squire better?
- Neither clearly leads. SimpleSalon starts at $20/month and Squire at $30/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, SimpleSalon or Squire?
- SimpleSalon starts at $20/month and Squire at $30/month.
- Does SimpleSalon or Squire run on more platforms?
- Both run on Web, Ios, Android, so platform support will not decide this one for you.
- What is SimpleSalon best used for?
- SimpleSalon is most often used for appointment booking and rostering for hair and beauty salons, salon point of sale, stock and client history, sms appointment reminders and marketing to salon clients. Of those, appointment booking and rostering for hair and beauty salons and salon point of sale, stock and client history are not what Squire is typically brought in for.
- What can SimpleSalon do that Squire cannot?
- SimpleSalon covers Appointment scheduling, Client database, Stock management, Marketing automation. Squire covers Walk-in queue, Team management, Instant payouts, Client app. Both handle Point of sale, Online booking, PCI DSS, SSL encryption.
Answered from the vendors’ own pages
SimpleSalon: How much does Simple Salon cost?
Simple Salon offers three plans starting at $20/month for Starter, $34/month for Pro (most popular), and $41/month for Max. Yearly billing saves 2 months' cost. Pricing scales with operator count but caps at 7+ operator rates.
SourceSquire: What are Squire's pricing tiers?
Squire offers Pro plans starting at $30/month for independent barbers, Pro-Complete at $100/month for full shops, Executive tiers at $100-150/month, and Titan at $250/month. All include scheduling, POS, and customer management features.
SourceSimpleSalon: Is there a Simple Salon free trial?
Yes. Simple Salon offers a 14-day free trial with no credit card required.
SourceSquire: Does Squire charge booking fees?
Yes, Squire charges customers $1-3 per booking for online scheduling, in addition to the monthly subscription cost. This is a key cost factor beyond the base subscription.
SourceSimpleSalon: What is included in SMS credits?
SMS allowances are pooled account-wide, not locked to individual operators, and can be used for appointment reminders and marketing messages. The Starter plan includes 0 SMS, Pro includes 200 per operator, and Max includes 300 per operator.
SourceSquire: What integrations does Squire support?
Squire integrates with Square, QuickBooks, Google Calendar, and Stripe. It also offers an API for custom integrations and works with Zapier to connect to hundreds of other applications.
SourceSimpleSalon: Are there contracts or setup fees for Simple Salon?
No. Simple Salon has no contracts, no fixed-term requirements, and no sign-up fees.
SourceSquire: What core features does Squire provide?
Squire includes online appointment scheduling, integrated POS system, customer relationship management, loyalty reward programs, promo codes, and automated text reminders.
SourceSquire: Does Squire support walk-in customers?
Yes, Squire supports walk-in booking through its waitlist feature, which is available on all plans except the basic Pro tier.
SourceSquire: Who founded Squire and how is it backed?
Squire was founded by Songe LaRon and Dave Salvant in 2016. The company raised $162M in funding as of February 2026 and achieved a $750M valuation in 2021.
SourceRelated pages
More on SimpleSalon
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