Influencer Marketing · head to head
Modash vs Simple Analytics
The short version
- Only Simple Analytics has a free tier, so it costs nothing to try first.
- Each has a real cost: Modash essentials plan at $199 per month includes only 2 team members and 300 profile opens per month; Simple Analytics the free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history
- They diverge on capability: Modash covers 250M+ creator database, Simple Analytics covers Page view tracking.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Modash and Simple Analytics actually diverge.
| Attribute | Modash | Simple Analytics |
|---|---|---|
| Starting price | $199/month | Free |
| Pricing model | subscription | freemium |
| Free tier | No | Yes |
| Platforms | Web, Api | Web |
| Category | Influencer Marketing | Marketing |
| Founded | 2018 | 2016 |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Modash
- 250M+ creator database
- Audience demographics
- Fake follower detection
- Lookalike discovery
- Campaign monitoring
- Influencer CRM
- Data export
- Email finder
Only in Simple Analytics
- Page view tracking
- Goal tracking
- Real-time analytics
- Privacy-focused
- GDPR compliant
Both cover
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Modash
- Searching a creator database for Instagram, TikTok and YouTube influencersnot Simple Analytics
- Vetting influencer audience quality before outreachnot Simple Analytics
- Tracking creator content and campaign performancenot Simple Analytics
- Paying creators and running affiliate programmes from one platformnot Simple Analytics
Simple Analytics
- Cookie-free website analytics that avoids a consent bannernot Modash
- Keeping visitor data hosted in the EU for GDPR purposesnot Modash
- Replacing or running alongside Google Analytics with a single-page dashboardnot Modash
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Modash
- Essentials plan at $199 per month includes only 2 team members and 300 profile opens per month
- Essentials plan excludes creator payments and affiliate features entirely
- Tracked creators are capped at 100 on Essentials and 250 on Performance
- Email unlocks are capped at 150 per month on Essentials and 400 per month on Performance
- Exceeding a plan limit requires upgrading the plan rather than paying an overage
- Payments and affiliate payouts are charged 5% above the free threshold of $10,000 per year on Performance
- Enterprise starts at $14,700 per year and is the only plan with customisable quotas
- The 14 day free trial is capped at 20 profile opens, 6 email unlocks and 10 tracked creators
Simple Analytics
- The free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history
- Data older than 30 days is automatically deleted on the free plan
- The paid plan starts at $20 per month for 100,000 pageviews and includes only 1 user, with each extra user costing another $20 per month
- Single Sign-On, role-based access, SOC 2 documentation, an SLA and raw data export are Enterprise features quoted only by demo request
- On yearly plans, exceeding your estimated limit gives you one week to raise it before Simple Analytics raises it for you
- Paying by Bitcoin adds 10% and is only offered on yearly billing
- Bank transfer is only available for bills from $500 and adds 10% in banking and service fees
- Unlimited pageviews on the free plan are subject to a fair use policy rather than a stated number
Pricing, plan by plan
Modash
$199/month- Essentials$199/month
- 300 opened profiles/month
- 150 creator email unlocks/month
- 100 tracked creators
- Essentials Annual$2388/year
- 25% discount from monthly billing
- Performance$499/month
- 800 opened profiles/month
- 400 creator email unlocks/month
- 250 tracked creators
- Performance Annual$5988/year
- 14% discount from monthly billing
Simple Analytics
Free- FreeFree
- 30-day data retention
- Fair use policy applies
- Unlimited pageviews within fair use
- Self-Serve$20/month
- Monthly or annual billing (2 months free with yearly)
- 1 user included; additional users $20/month each
- Up to 5 sites per user
- Enterprise$null/custom
- Custom pricing available upon demo request
- Traffic recovery (20-60% of invisible traffic)
- Raw data access
Which should you pick?
Choose Modash if
- You need 250m+ creator database.
- You work on Web, Api.
- You also want audience demographics.
Choose Simple Analytics if
- You need page view tracking.
- You want to start without paying.
- You also want goal tracking.
Questions people ask
- Is Modash or Simple Analytics better?
- Neither clearly leads. Modash starts at $199/month and Simple Analytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Modash or Simple Analytics?
- Simple Analytics has a free tier; the other does not. Paid plans start at $199/month for Modash and Free for Simple Analytics.
- Does Modash or Simple Analytics run on more platforms?
- Modash runs on Web, Api. Simple Analytics runs on Web.
- Can I use Simple Analytics for free?
- Yes. Simple Analytics has a free tier, so you can try it without paying. Modash starts at $199/month.
- What is Modash best used for?
- Modash is most often used for searching a creator database for instagram, tiktok and youtube influencers, vetting influencer audience quality before outreach, tracking creator content and campaign performance, paying creators and running affiliate programmes from one platform. Of those, searching a creator database for instagram, tiktok and youtube influencers and vetting influencer audience quality before outreach are not what Simple Analytics is typically brought in for.
- What can Modash do that Simple Analytics cannot?
- Modash covers 250M+ creator database, Audience demographics, Fake follower detection, Lookalike discovery. Simple Analytics covers Page view tracking, Goal tracking, Real-time analytics, Privacy-focused. Both handle Cloud deployment, Web support, English language support.
Answered from the vendors’ own pages
Modash: How much does Modash cost?
Modash costs 199 USD/month (Essentials), 499 USD/month (Performance), or 14,700 USD/year minimum (Enterprise). Annual plans provide 14-25% discounts.
SourceSimple Analytics: How much does Simple Analytics cost?
Simple Analytics offers a free plan forever and a Self-Serve plan at $20/month per user (or $240/year with 2 months free). Enterprise pricing is available upon request.
SourceModash: Is there a free trial?
Yes, a 14-day free trial is available without requiring a credit card, with limited access to 20 profile views, 6 email unlocks, and 10 tracked creators.
SourceSimple Analytics: What currencies does Simple Analytics accept?
Simple Analytics accepts Euros, US Dollars, and British Pounds. Payment methods include credit/debit cards, Bitcoin (with +10% fee), Apple Pay, and Google Pay. Bank transfers are available for invoices $500+, with 10% additional fees applied.
SourceModash: What are the usage limits per plan?
Essentials includes 300 opened profiles/month, 150 email unlocks/month, 100 tracked creators, and 2 team members. Performance increases to 800 profiles, 400 unlocks, 250 creators, and 5 team members.
SourceSimple Analytics: How long is the free trial?
Simple Analytics offers a 14-day free trial that requires no credit card to start.
SourceSimple Analytics: Can I cancel Simple Analytics anytime?
Yes. You can cancel your subscription at any moment without penalties or notice requirements.
SourceRelated pages
More on Simple Analytics
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