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Influencer Marketing · head to head

Modash vs Plausible

Modash logo

Modash

Influencer Marketing

Find any influencer on Earth

From
$199/month
Rated
-
Plausible logo

Plausible

Marketing

Simple, privacy-friendly analytics

From
$9/month
Rated
-

The short version

  • Each has a real cost: Modash essentials plan at $199 per month includes only 2 team members and 300 profile opens per month; Plausible there is no free tier, only a 30 day trial
  • They diverge on capability: Modash covers 250M+ creator database, Plausible covers Page view tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Modash and Plausible actually diverge.

Attributes where Modash and Plausible differ
AttributeModashPlausible
Starting price$199/month$9/month
PlatformsWeb, ApiWeb
CategoryInfluencer MarketingMarketing

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), founded (2018).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Modash

  • 250M+ creator database
  • Audience demographics
  • Fake follower detection
  • Lookalike discovery
  • Campaign monitoring
  • Influencer CRM
  • Data export
  • Email finder

Only in Plausible

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Outbound link click tracking
  • Privacy-focused
  • No cookies
  • 20+ languages language support

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Modash

  • Searching a creator database for Instagram, TikTok and YouTube influencersnot Plausible
  • Vetting influencer audience quality before outreachnot Plausible
  • Tracking creator content and campaign performancenot Plausible
  • Paying creators and running affiliate programmes from one platformnot Plausible

Plausible

  • Privacy-focused web analytics without cookies or personal datanot Modash
  • A Google Analytics replacement that needs no consent bannernot Modash
  • Self-hosted analytics on your own infrastructurenot Modash
  • EU-hosted measurement for data residency requirementsnot Modash

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Modash

  • Essentials plan at $199 per month includes only 2 team members and 300 profile opens per month
  • Essentials plan excludes creator payments and affiliate features entirely
  • Tracked creators are capped at 100 on Essentials and 250 on Performance
  • Email unlocks are capped at 150 per month on Essentials and 400 per month on Performance
  • Exceeding a plan limit requires upgrading the plan rather than paying an overage
  • Payments and affiliate payouts are charged 5% above the free threshold of $10,000 per year on Performance
  • Enterprise starts at $14,700 per year and is the only plan with customisable quotas
  • The 14 day free trial is capped at 20 profile opens, 6 email unlocks and 10 tracked creators

Plausible

  • There is no free tier, only a 30 day trial
  • Paid plans are metered on monthly pageviews, so a traffic spike moves you up a plan
  • Self-hosting is possible but means running and updating the service yourself
  • Deliberately simple, so there are no user-level profiles or funnel-by-individual reports the way a cookie-based analytics tool provides

Pricing, plan by plan

Modash

$199/month
  • Essentials$199/month
    • 300 opened profiles/month
    • 150 creator email unlocks/month
    • 100 tracked creators
  • Essentials Annual$2388/year
    • 25% discount from monthly billing
  • Performance$499/month
    • 800 opened profiles/month
    • 400 creator email unlocks/month
    • 250 tracked creators
  • Performance Annual$5988/year
    • 14% discount from monthly billing

Plausible

$9/month
  • Starter$9/month
    • Up to 10k monthly pageviews
    • 1 site
    • 3 years data retention
  • Growth$14/month
    • Up to 3 sites
    • Up to 3 team members
  • Business$19/month
    • Up to 10 sites
    • Up to 10 team members
    • 5 years data retention
  • Enterprise$null/custom
    • 10+ sites
    • Custom pricing

Which should you pick?

Choose Modash if

  • You need 250m+ creator database.
  • You work on Web, Api.
  • You also want audience demographics.

Choose Plausible if

  • You need page view tracking.
  • You also want goal tracking.

Questions people ask

Is Modash or Plausible better?
Neither clearly leads. Modash starts at $199/month and Plausible at $9/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Modash or Plausible?
Modash starts at $199/month and Plausible at $9/month.
Does Modash or Plausible run on more platforms?
Modash runs on Web, Api. Plausible runs on Web.
What is Modash best used for?
Modash is most often used for searching a creator database for instagram, tiktok and youtube influencers, vetting influencer audience quality before outreach, tracking creator content and campaign performance, paying creators and running affiliate programmes from one platform. Of those, searching a creator database for instagram, tiktok and youtube influencers and vetting influencer audience quality before outreach are not what Plausible is typically brought in for.
What can Modash do that Plausible cannot?
Modash covers 250M+ creator database, Audience demographics, Fake follower detection, Lookalike discovery. Plausible covers Page view tracking, Goal tracking, Real-time analytics, Outbound link click tracking. Both handle Cloud deployment, Web support.

Answered from the vendors’ own pages

Modash: How much does Modash cost?

Modash costs 199 USD/month (Essentials), 499 USD/month (Performance), or 14,700 USD/year minimum (Enterprise). Annual plans provide 14-25% discounts.

Source
Plausible: How much does Plausible Analytics cost?

Plausible offers plans starting at $9/month for the Starter tier, $14/month for Growth, and $19/month for Business. Enterprise pricing is custom. All plans include a 30-day free trial without requiring a credit card.

Source
Modash: Is there a free trial?

Yes, a 14-day free trial is available without requiring a credit card, with limited access to 20 profile views, 6 email unlocks, and 10 tracked creators.

Source
Plausible: Is there a free version of Plausible?

Plausible does not offer a free plan; however, all paid plans include a 30-day free trial with full access to features.

Source
Modash: What are the usage limits per plan?

Essentials includes 300 opened profiles/month, 150 email unlocks/month, 100 tracked creators, and 2 team members. Performance increases to 800 profiles, 400 unlocks, 250 creators, and 5 team members.

Source
Plausible: What is the difference between Plausible's pricing tiers?

The Starter plan covers up to 10k monthly pageviews for 1 site. Growth adds up to 3 sites and 3 team members. Business expands to 10 sites, 10 team members, and includes advanced features like API access and 5 years data retention.

Source
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