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Email Marketing · head to head

MailerLite vs Mailjet

MailerLite logo

MailerLite

Email Marketing

Email marketing tools priced by subscriber count

From
Free
Rated
-
Mailjet logo

Mailjet

Email Marketing

Email API, SMTP relay and campaign platform

From
Free
Rated
-

The short version

  • Each has a real cost: MailerLite free plan caps at 250 subscribers, 2,500 monthly emails and 2 user seats; Mailjet free plan caps at 6,000 emails per month with a hard 200 emails per day limit
  • Prices and features above were last checked on 28 August 2026.

Where they differ

Only the attributes on which MailerLite and Mailjet actually diverge.

Attributes where MailerLite and Mailjet differ
AttributeMailerLiteMailjet

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Email Marketing).

What people use each for

The jobs each tool is most often brought in to do.

MailerLite

  • Email marketing automation for small to mid-sized businessesnot Mailjet
  • Newsletter campaigns with subscriber managementnot Mailjet

Mailjet

  • Email marketing campaigns for small to medium-sized businessesnot MailerLite
  • Transactional email delivery with API and SMTP relaynot MailerLite

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

MailerLite

  • Free plan caps at 250 subscribers, 2,500 monthly emails and 2 user seats
  • Comfort plan is limited to 3 user seats; unlimited seats require the Power plan
  • Pricing scales with subscriber count and email volume rather than a flat seat rate, and resets to the plan's subscriber ceiling each billing anniversary
  • Annual billing earns only a 10% discount versus monthly, smaller than many competitors' annual discounts

Mailjet

  • Free plan caps at 6,000 emails per month with a hard 200 emails per day limit
  • Starter plan is capped at 2,000 contacts; unlimited contacts require the Essential tier
  • Email credits do not roll over and unused emails expire at the end of each billing cycle
  • Essential and Premium plans both cap at 15,000 emails per month for $17 and $27 respectively, so the price increase buys other features, not more volume

Pricing, plan by plan

MailerLite

Free
  • FreeFree
    • Up to 250 subscribers
    • 2,500 monthly emails
    • Email campaigns
  • Comfort$12/monthly
    • Monthly emails equal to 10x subscriber tier ceiling
    • Subscriber-dependent pricing tiers
    • Full feature set
  • Power$25/monthly
    • Unlimited monthly emails
    • Unlimited seats
    • Unlimited automations
  • Enterprise$null/custom
    • Custom pricing for 200K+ subscribers
    • Dedicated success manager
    • Priority support

Mailjet

Free
  • FreeFree
    • 6,000 emails per month
    • 200 emails per day limit
    • 1,000 contacts
  • Starter$9/monthly
    • 8,000 emails per month
    • 2,000 contacts
    • Brand Kit
  • Essential$17/monthly
    • 15,000 emails per month
    • Unlimited contacts
    • Segmentation
  • Premium$27/monthly
    • 15,000 emails per month
    • Advanced statistics
    • Automations

Which should you pick?

Choose MailerLite if

  • You want to start without paying.

Choose Mailjet if

  • You want to start without paying.

Questions people ask

Is MailerLite or Mailjet better?
Neither clearly leads. MailerLite starts at Free and Mailjet at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, MailerLite or Mailjet?
MailerLite starts at Free and Mailjet at Free.
Does MailerLite or Mailjet run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use MailerLite for free?
Both have a free tier, so you can try either at no cost before committing.
What is MailerLite best used for?
MailerLite is most often used for email marketing automation for small to mid-sized businesses, newsletter campaigns with subscriber management. Of those, email marketing automation for small to mid-sized businesses and newsletter campaigns with subscriber management are not what Mailjet is typically brought in for.

Answered from the vendors’ own pages

MailerLite: Can I switch between annual and monthly billing?

MailerLite offers both monthly and annual billing options. Annual billing provides a 10% discount compared to monthly billing. Both USD and EUR currency options are available for payment.

Source
Mailjet: Does Mailjet offer annual billing discounts?

Yes, Mailjet offers annual billing with a 10% discount compared to monthly billing. Both monthly and annual payment cycles are available for all paid plans.

Source
MailerLite: What happens when I exceed the monthly email limit on my plan?

On the Comfort plan, monthly emails are determined by your subscriber tier ceiling. The Power plan includes unlimited monthly emails. For precise overage details, contact MailerLite support.

Source
Mailjet: What payment currencies are supported?

Mailjet accepts payments in USD, EUR, and GBP. Currency selection is available during account setup and can be changed in account settings.

Source
MailerLite: Is there a free plan and what are its limitations?

The Free plan supports up to 250 subscribers and 2,500 monthly emails, with access to email campaigns, 3 automations, website and landing page builder, and signup forms. No payment required to use the free plan.

Source
Mailjet: What features are limited on the Free plan?

The Free plan includes 6,000 emails per month with a 200 email per day limit, 1,000 contacts, basic statistics, form builder, and APIs. Advanced statistics, automations, landing pages, and team management require paid plans.

Source
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