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Email Marketing · head to head

GetResponse vs MailerLite

GetResponse logo

GetResponse

Email Marketing

All-in-one email marketing, automation and landing pages

From
Free
Rated
-
Full reviewWebsite
MailerLite logo

MailerLite

Email Marketing

Email marketing tools priced by subscriber count

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: GetResponse starter, Marketer and Creator plans are all capped at 1,000 contacts regardless of the $19, $59 or $69 monthly price; MailerLite free plan caps at 250 subscribers, 2,500 monthly emails and 2 user seats
  • Prices and features above were last checked on 28 August 2026.

Where they differ

Only the attributes on which GetResponse and MailerLite actually diverge.

Attributes where GetResponse and MailerLite differ
AttributeGetResponseMailerLite

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Email Marketing).

What people use each for

The jobs each tool is most often brought in to do.

GetResponse

  • Recovering lost sales from abandoned shopping carts automaticallynot MailerLite
  • Monetizing online courses with zero transaction fees to creatorsnot MailerLite
  • Charging subscriptions for premium newsletters from independent writersnot MailerLite
  • Coordinating promotional campaigns across sales funnels and channelsnot MailerLite
  • Capturing B2B leads through landing pages and signup formsnot MailerLite

MailerLite

  • Email marketing automation for small to mid-sized businessesnot GetResponse
  • Newsletter campaigns with subscriber managementnot GetResponse

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GetResponse

  • Starter, Marketer and Creator plans are all capped at 1,000 contacts regardless of the $19, $59 or $69 monthly price
  • Starter plan limits AI tool usage to 3 uses and includes only 1 custom automation workflow
  • SMS marketing and mobile push notifications are reserved for the custom-priced Enterprise tier
  • The $15.58, $48.38 and $56.58 monthly-equivalent rates require paying annually; standard monthly billing is $19, $59 and $69

MailerLite

  • Free plan caps at 250 subscribers, 2,500 monthly emails and 2 user seats
  • Comfort plan is limited to 3 user seats; unlimited seats require the Power plan
  • Pricing scales with subscriber count and email volume rather than a flat seat rate, and resets to the plan's subscriber ceiling each billing anniversary
  • Annual billing earns only a 10% discount versus monthly, smaller than many competitors' annual discounts

Pricing, plan by plan

GetResponse

Free
  • Starter$16/month
    • For small lists: 1,000 contacts at €16/month
    • Scales to 100,000 contacts at €469/month
    • AI-powered email marketing
  • Marketer$54/month
    • Starting at €54/month for 500 contacts
    • Scales to €519/month for 100,000 contacts
    • Unlimited automation workflows
  • Creator$62/month
    • Starting at €62/month for 500 contacts
    • Scales to €599/month for 100,000 contacts
    • Webinars
  • Enterprise$null/custom
    • Custom pricing based on list size
    • SMS marketing
    • Dedicated support

MailerLite

Free
  • FreeFree
    • Up to 250 subscribers
    • 2,500 monthly emails
    • Email campaigns
  • Comfort$12/monthly
    • Monthly emails equal to 10x subscriber tier ceiling
    • Subscriber-dependent pricing tiers
    • Full feature set
  • Power$25/monthly
    • Unlimited monthly emails
    • Unlimited seats
    • Unlimited automations
  • Enterprise$null/custom
    • Custom pricing for 200K+ subscribers
    • Dedicated success manager
    • Priority support

Which should you pick?

Choose GetResponse if

  • You want to start without paying.
GetResponse review

Choose MailerLite if

  • You want to start without paying.
MailerLite review

Questions people ask

Is GetResponse or MailerLite better?
Neither clearly leads. GetResponse starts at Free and MailerLite at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GetResponse or MailerLite?
GetResponse starts at Free and MailerLite at Free.
Does GetResponse or MailerLite run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use GetResponse for free?
Both have a free tier, so you can try either at no cost before committing.
What is GetResponse best used for?
GetResponse is most often used for recovering lost sales from abandoned shopping carts automatically, monetizing online courses with zero transaction fees to creators, charging subscriptions for premium newsletters from independent writers, coordinating promotional campaigns across sales funnels and channels. Of those, recovering lost sales from abandoned shopping carts automatically and monetizing online courses with zero transaction fees to creators are not what MailerLite is typically brought in for.

Answered from the vendors’ own pages

GetResponse: How much does GetResponse cost?

GetResponse pricing ranges from €16 per month for the Starter plan with 1,000 contacts to €469 per month for 100,000 contacts. Plans scale based on contact list size.

Source
MailerLite: Can I switch between annual and monthly billing?

MailerLite offers both monthly and annual billing options. Annual billing provides a 10% discount compared to monthly billing. Both USD and EUR currency options are available for payment.

Source
GetResponse: Does GetResponse offer a discount for annual billing?

Customers who pay yearly instead of monthly save an additional 18% on their subscription cost across all plan tiers.

Source
MailerLite: What happens when I exceed the monthly email limit on my plan?

On the Comfort plan, monthly emails are determined by your subscriber tier ceiling. The Power plan includes unlimited monthly emails. For precise overage details, contact MailerLite support.

Source
GetResponse: Does GetResponse offer special pricing for nonprofits?

GetResponse provides a 50% discount on monthly plans for charities and NGOs.

Source
MailerLite: Is there a free plan and what are its limitations?

The Free plan supports up to 250 subscribers and 2,500 monthly emails, with access to email campaigns, 3 automations, website and landing page builder, and signup forms. No payment required to use the free plan.

Source
GetResponse: Is there a free trial for GetResponse?

GetResponse offers a free 14-day trial with full access to premium features.

Source
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