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Maps · head to head

IndoorAtlas vs NexTraq

IndoorAtlas logo

IndoorAtlas

Maps

Indoor positioning and navigation solutions using the Earth's magnetic field, WiFi, and Bluetooth beacons

From
Free
Free plan
Yes
Full reviewWebsite
NexTraq logo

NexTraq

Fleet Management

US small-fleet telematics now absorbed into Michelin Connected Fleet

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Only IndoorAtlas has a free tier, so it costs nothing to try first.
  • Each has a real cost: IndoorAtlas requires labor-intensive fingerprinting process, walking every corridor to build magnetic map for each venue; NexTraq the NexTraq brand has been absorbed into Michelin Connected Fleet, so the product name, the account team and eventually the platform underneath you are all subject to a consolidation plan you have no say in.
  • They diverge on capability: IndoorAtlas covers Core Functionality, NexTraq covers Vehicle tracking.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which IndoorAtlas and NexTraq actually diverge.

Attributes where IndoorAtlas and NexTraq differ
AttributeIndoorAtlasNexTraq
Starting priceFreeOn request
Pricing modelfreemiumquote
Free tierYesNo
PlatformsiOS, Android, WebWeb, iOS, Android
CategoryMapsFleet Management
Founded2012Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in IndoorAtlas

  • Core Functionality
  • User Interface

Only in NexTraq

  • Vehicle tracking
  • Hours of service
  • Fuel and idling reporting
  • Maintenance scheduling
  • Job dispatch
  • Driver scorecards

What people use each for

The jobs each tool is most often brought in to do.

IndoorAtlas

  • Routing customers to deals in large retail spacesnot NexTraq
  • Guiding visitors through shopping centers and airportsnot NexTraq
  • Optimizing workplace space with movement analyticsnot NexTraq
  • Tracking dwell times and visitor movement patternsnot NexTraq

NexTraq

  • A North American trades or field service fleet that wants tracking, dispatch and ELD compliance from one mid-market vendornot IndoorAtlas
  • An operator already buying Michelin tyres and fleet services that can negotiate telematics into a wider commercial agreementnot IndoorAtlas
  • A fleet replacing an ageing tracking system that values an owner with a large corporate balance sheet over a venture-funded challengernot IndoorAtlas
  • A distribution business needing straightforward fuel and idling reporting to justify a driver behaviour programmenot IndoorAtlas

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

IndoorAtlas

  • Requires labor-intensive fingerprinting process, walking every corridor to build magnetic map for each venue
  • Magnetic signatures degrade over time, requiring periodic re-fingerprinting as the environment changes
  • Magnetic interference from external sources and devices disrupts positioning accuracy
  • Positioning inconsistent across different smartphone models due to magnetometer heterogeneity
  • High cost to deploy and maintain, with expensive implementation for wide-scale adaptation

NexTraq

  • The NexTraq brand has been absorbed into Michelin Connected Fleet, so the product name, the account team and eventually the platform underneath you are all subject to a consolidation plan you have no say in.
  • Michelin is merging three separately engineered telematics products, which historically means feature freezes on the older platforms and a migration that existing customers pay for in disruption rather than cash.
  • The feature set is mid-market and unexceptional, so it rarely wins a technical evaluation against Geotab or Samsara on capability alone.
  • Contracts bundle hardware into multi-year terms, so a fleet that shrinks or is acquired continues paying for devices, and early exit triggers hardware recovery costs.
  • The integration ecosystem is small and the API is not a selling point, so connecting telematics data to job costing or payroll usually means custom work or scheduled file exports.

Pricing, plan by plan

IndoorAtlas

Free
  • TrialFree
    • 1 venue
    • 10 end-users
    • 14 days data retention
  • Develop Lite$59/month
    • 1 venue
    • 20 end-users
    • 30 days data retention
  • Develop$400/month
    • unlimited venues
    • 50 end-users
    • 1 hour monthly support
  • Pro$349/month per venue
    • unlimited venues and end-users
    • supports up to 10,000 m² per venue
    • basic technical support

NexTraq

On request
  • NexTraq$undefined/year
    • Per vehicle subscription with hardware bundled into the term
    • Multi-year agreements are standard
    • ELD and dispatch modules priced as tiers

Which should you pick?

Choose IndoorAtlas if

  • You need core functionality.
  • You want to start without paying.
  • You work on iOS, Android, Web.
  • You also want user interface.
IndoorAtlas review

Choose NexTraq if

  • You need vehicle tracking.
  • You work on Web, iOS, Android.
  • You also want hours of service.
NexTraq review

Questions people ask

Is IndoorAtlas or NexTraq better?
Neither clearly leads. IndoorAtlas starts at Free and NexTraq at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, IndoorAtlas or NexTraq?
IndoorAtlas has a free tier; the other does not. Paid plans start at Free for IndoorAtlas and On request for NexTraq.
Does IndoorAtlas or NexTraq run on more platforms?
IndoorAtlas runs on iOS, Android, Web. NexTraq runs on Web, iOS, Android.
Can I use IndoorAtlas for free?
Yes. IndoorAtlas has a free tier, so you can try it without paying. NexTraq starts at On request.
What is IndoorAtlas best used for?
IndoorAtlas is most often used for routing customers to deals in large retail spaces, guiding visitors through shopping centers and airports, optimizing workplace space with movement analytics, tracking dwell times and visitor movement patterns. Of those, routing customers to deals in large retail spaces and guiding visitors through shopping centers and airports are not what NexTraq is typically brought in for.
What can IndoorAtlas do that NexTraq cannot?
IndoorAtlas covers Core Functionality, User Interface. NexTraq covers Vehicle tracking, Hours of service, Fuel and idling reporting, Maintenance scheduling.

Answered from the vendors’ own pages

IndoorAtlas: How does IndoorAtlas determine positioning without beacons or hardware?

IndoorAtlas uses patented geomagnetic fusion technology that maps the Earth's magnetic field patterns inside buildings through a process called magnetic fingerprinting. The technology combines magnetometer data with other sensors like WiFi and Bluetooth for robust positioning.

Source
NexTraq: Is NexTraq still a separate company?

No. Michelin bought it in 2017 and has folded it into Michelin Connected Fleet, together with Masternaut in Europe and Sascar in Brazil.

IndoorAtlas: What is the initial setup process for IndoorAtlas?

Setup requires fingerprinting the venue by systematically walking through all corridors and spaces to build a magnetic map. The platform then identifies problematic areas through red (conflicting data), blue (insufficient coverage), and path orientation errors that require correction before the map is production-ready.

Source
NexTraq: Will my NexTraq system be migrated to a different platform?

Assume so, eventually. Ask directly what the migration timetable is, what happens to historical data, and who bears the cost of re-fitting or re-configuring devices.

IndoorAtlas: What are IndoorAtlas's pricing plans?

IndoorAtlas offers production subscriptions starting at 349 euros per month per venue, with a development plan at 400 euros per month. A free tier is available for developers to start building.

Source
NexTraq: Does buying Michelin tyres get me a better telematics price?

It is worth testing. The commercial logic of the acquisition is bundling vehicle services, and that is where discounting is most likely to be available.

IndoorAtlas: How accurate is IndoorAtlas positioning?

IndoorAtlas claims industry-leading accuracy down to 50 centimeters using its 6-layer sensor fusion core across diverse environments, though accuracy varies based on building magnetic patterns and requires careful calibration.

Source
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