Softwr

Software · head to head

Gong vs Loom

Gong logo

Gong

Software

Revenue intelligence platform

From
$1600/user-per-year
Rated
-
Loom logo

Loom

Software

Record instantly, share anywhere

From
Free
Rated
-

The short version

  • Only Loom has a free tier, so it costs nothing to try first.
  • Each has a real cost: Gong pricing not published; custom quotes and high platform fees make budget forecasting difficult; Loom free tier capped at 25 total videos with 5-minute maximum recording length per video
  • They diverge on capability: Gong covers Call recording, Loom covers Screen & camera recording.

Where they differ

Only the attributes on which Gong and Loom actually diverge.

Attributes where Gong and Loom differ
AttributeGongLoom
Starting price$1600/user-per-yearFree
Pricing modelUnknownfreemium
Free tierNoYes
PlatformsWeb, Cloud-based SaaSWeb
Founded20162015

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Gong

  • Call recording
  • AI transcription
  • Deal intelligence
  • Market intelligence
  • Team coaching
  • Salesforce
  • HubSpot
  • Zoom

Only in Loom

  • Screen & camera recording
  • Instant sharing
  • Video editing
  • Viewer analytics
  • Comments & reactions
  • Transcription
  • Custom CTAs
  • Drawing tools

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Gong

  • Call analysisnot Loom
  • Deal forecastingnot Loom
  • Sales coachingnot Loom
  • Win/loss analysisnot Loom

Loom

  • Asynchronous video communication and screen recordingnot Gong
  • Product demonstrations and tutorialsnot Gong
  • Meeting transcription and documentationnot Gong
  • Team communication and knowledge sharingnot Gong

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Gong

  • Pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • Built for sales calls only; limited contact center and multi-channel conversation coverage
  • Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
  • Conversation analysis cannot capture internal buyer meetings or decision-making discussions

Loom

  • Free tier capped at 25 total videos with 5-minute maximum recording length per video
  • Free tier limited to 50 workspace members
  • AI features (auto-meeting recaps, auto-notes, auto-editing) only available on paid Business+AI and Enterprise tiers
  • Video branding (Loom logo) appears on free and Business plan videos; only removed on Business+AI tier

Pricing, plan by plan

Gong

$1600/user-per-year

No published plan breakdown. See the Gong review.

Loom

Free

No published plan breakdown. See the Loom review.

Which should you pick?

Choose Gong if

  • You need call recording.
  • You work on Web, Cloud-based SaaS.
  • You also want ai transcription.

Choose Loom if

  • You need screen & camera recording.
  • You want to start without paying.
  • You also want instant sharing.

Questions people ask

Is Gong or Loom better?
Neither clearly leads. Gong starts at $1600/user-per-year and Loom at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Gong or Loom?
Loom has a free tier; the other does not. Paid plans start at $1600/user-per-year for Gong and Free for Loom.
Does Gong or Loom run on more platforms?
Gong runs on Web, Cloud-based SaaS. Loom runs on Web.
Can I use Loom for free?
Yes. Loom has a free tier, so you can try it without paying. Gong starts at $1600/user-per-year.
What is Gong best used for?
Gong is most often used for call analysis, deal forecasting, sales coaching, win/loss analysis. Of those, call analysis and deal forecasting are not what Loom is typically brought in for.
What can Gong do that Loom cannot?
Gong covers Call recording, AI transcription, Deal intelligence, Market intelligence. Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. Both handle Slack.

Answered from the vendors’ own pages

Gong: How much does Gong cost?

Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.

Source
Gong: Does Gong integrate with Salesforce?

Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.

Source
Gong: What conversations can Gong capture?

Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.

Source
Gong: Does Gong have an on-premise option?

Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.

Source

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