Softwr

Communication · head to head

Flock vs Loom

Flock logo

Flock

Communication

Organized team communication platform

From
Free
Rated
-
Loom logo

Loom

Communication

Record instantly, share anywhere

From
Free
Rated
-

The short version

  • Each has a real cost: Flock the Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10; Loom starter plan limited to 25 videos per person
  • They diverge on capability: Flock covers Team chat, Loom covers Screen & camera recording.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Flock and Loom actually diverge.

Attributes where Flock and Loom differ
AttributeFlockLoom
Pricing modelsubscriptionfreemium
PlatformsWeb, Windows, Macos, Ios, AndroidWeb
Founded20142015

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Communication).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Flock

  • Team chat
  • Channels
  • Threads
  • File sharing
  • Polls
  • Integrations
  • Mobile apps
  • Zapier

Only in Loom

  • Screen & camera recording
  • Instant sharing
  • Video editing
  • Viewer analytics
  • Comments & reactions
  • Transcription
  • Custom CTAs
  • Drawing tools

Both cover

  • Slack
  • GitHub
  • Jira
  • GDPR
  • SOC2

What people use each for

The jobs each tool is most often brought in to do.

Flock

  • Team messaging with channels, direct messages and file sharingnot Loom
  • Running polls, to-dos and reminders inside a chat workspacenot Loom
  • Video conferencing and screen sharing for small teamsnot Loom

Loom

  • Asynchronous video communication and screen recordingnot Flock
  • Product demonstrations and tutorialsnot Flock
  • Meeting transcription and documentationnot Flock
  • Team communication and knowledge sharingnot Flock

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Flock

  • The Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10
  • Starter storage is 5 GB for the entire team, against 10 GB per member on Pro and 20 GB per member on Enterprise
  • Starter allows a single team admin and a single approved domain
  • Group video calls and screen sharing require the Pro plan; Starter is limited to 1-1 video calls
  • Group video calls are capped at 20 participants even on Enterprise
  • Single Sign-On and Active Directory sync are Enterprise only
  • Enterprise is quote only, with no published rate, and is positioned for organisations with 100 or more members
  • Unlimited auto-join and announcement channels require Enterprise; Starter and Pro get one of each

Loom

  • Starter plan limited to 25 videos per person
  • Starter plan limited to 5 minute recordings
  • Enterprise plan pricing not publicly available, requires sales contact
  • Per-user billing for Business plans may increase costs with team growth

Pricing, plan by plan

Flock

Free
  • FreeFree
    • Unlimited chats
    • Channels
    • File sharing
  • Pro$5/month
    • Everything in Free
    • Advanced search
    • API access

Loom

Free
  • StarterFree
    • Up to 50 members
    • 25 videos per person
    • 5 minute screen recordings
  • Business$18/month
    • Unlimited videos
    • Unlimited recording time
    • 4K quality
  • Business + AI$24/month
    • Auto-video enhancement
    • Video-to-text automation
    • Auto-meeting recap emails

Which should you pick?

Choose Flock if

  • You need team chat.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Ios, Android.
  • You also want channels.

Choose Loom if

  • You need screen & camera recording.
  • You want to start without paying.
  • You also want instant sharing.

Questions people ask

Is Flock or Loom better?
Neither clearly leads. Flock starts at Free and Loom at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Flock or Loom?
Flock starts at Free and Loom at Free.
Does Flock or Loom run on more platforms?
Flock runs on Web, Windows, Macos, Ios, Android. Loom runs on Web.
Can I use Flock for free?
Both have a free tier, so you can try either at no cost before committing.
What is Flock best used for?
Flock is most often used for team messaging with channels, direct messages and file sharing, running polls, to-dos and reminders inside a chat workspace, video conferencing and screen sharing for small teams. Of those, team messaging with channels, direct messages and file sharing and running polls, to-dos and reminders inside a chat workspace are not what Loom is typically brought in for.
What can Flock do that Loom cannot?
Flock covers Team chat, Channels, Threads, File sharing. Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. Both handle Slack, GitHub, Jira, GDPR.

Answered from the vendors’ own pages

Flock: Does Flock offer a free plan?

Yes, Flock's Starter plan is free and supports teams with 1-20 members, including 10,000 searchable messages and 5 GB storage.

Source
Loom: How much does Loom cost?

Loom offers a free Starter plan at no cost. Paid plans begin at $18 per user per month for Business, or $24 per user per month for Business + AI. Annual billing provides a 17% discount. Enterprise pricing is custom and requires contacting sales.

Source
Flock: What does Flock's Pro plan include?

The Pro plan supports teams with 20-100 members and offers unlimited messages, 10 GB per team member storage, and a 30-day free trial with no credit card required.

Source
Loom: What are the limitations of Loom's free plan?

The free Starter plan includes up to 50 members, 25 videos per person with 5 minute maximum screen recordings, and basic features like comments and emoji reactions.

Source
Flock: How does Flock charge for external guests?

External guests are free for 90 days from date of invitation. After 90 days, guests are charged at the same rate as other team members.

Source
Loom: What does Loom AI add compared to the standard Business plan?

Business + AI adds $6 per month to the Business plan and includes auto-video enhancement, video-to-text automation, auto-meeting recap emails, and auto-meeting notes.

Source
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