Softwr

Communication · head to head

Lark vs Loom

Lark logo

Lark

Communication

The super app for team collaboration

From
Free
Rated
-
Loom logo

Loom

Communication

Record instantly, share anywhere

From
Free
Rated
-

The short version

  • Each has a real cost: Lark vendor website positions as best-priced but actual costs not verified; Loom starter plan limited to 25 videos per person
  • They diverge on capability: Lark covers Team messaging, Loom covers Screen & camera recording.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Lark and Loom actually diverge.

Attributes where Lark and Loom differ
AttributeLarkLoom
Pricing modelsubscriptionfreemium
PlatformsWeb, Windows, Macos, Linux, Ios, AndroidWeb
Founded20192015

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Communication).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lark

  • Team messaging
  • Video conferencing
  • Collaborative docs
  • Cloud storage
  • Calendar
  • Salesforce
  • Google Workspace
  • Open API

Only in Loom

  • Screen & camera recording
  • Instant sharing
  • Video editing
  • Viewer analytics
  • Comments & reactions
  • Transcription
  • Custom CTAs
  • Drawing tools

Both cover

  • Jira
  • GitHub
  • SOC2

What people use each for

The jobs each tool is most often brought in to do.

Lark

  • Team collaborationnot Loom
  • All-in-one workspacenot Loom
  • Communication platformnot Loom
  • Project managementnot Loom
  • Document collaborationnot Loom

Loom

  • Asynchronous video communication and screen recordingnot Lark
  • Product demonstrations and tutorialsnot Lark
  • Meeting transcription and documentationnot Lark
  • Team communication and knowledge sharingnot Lark

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lark

  • Vendor website positions as best-priced but actual costs not verified

Loom

  • Starter plan limited to 25 videos per person
  • Starter plan limited to 5 minute recordings
  • Enterprise plan pricing not publicly available, requires sales contact
  • Per-user billing for Business plans may increase costs with team growth

Pricing, plan by plan

Lark

Free
  • StarterFree
    • Up to 50 users
    • 100GB storage
    • Unlimited messaging
  • Pro$12/month
    • Unlimited users
    • 1TB storage per user
    • 24-hour meetings
  • Enterprise$20/month
    • SSO/SAML
    • eDiscovery
    • Custom retention

Loom

Free
  • StarterFree
    • Up to 50 members
    • 25 videos per person
    • 5 minute screen recordings
  • Business$18/month
    • Unlimited videos
    • Unlimited recording time
    • 4K quality
  • Business + AI$24/month
    • Auto-video enhancement
    • Video-to-text automation
    • Auto-meeting recap emails

Which should you pick?

Choose Lark if

  • You need team messaging.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Linux, Ios, Android.
  • You also want video conferencing.

Choose Loom if

  • You need screen & camera recording.
  • You want to start without paying.
  • You also want instant sharing.

Questions people ask

Is Lark or Loom better?
Neither clearly leads. Lark starts at Free and Loom at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lark or Loom?
Lark starts at Free and Loom at Free.
Does Lark or Loom run on more platforms?
Lark runs on Web, Windows, Macos, Linux, Ios, Android. Loom runs on Web.
Can I use Lark for free?
Both have a free tier, so you can try either at no cost before committing.
What is Lark best used for?
Lark is most often used for team collaboration, all-in-one workspace, communication platform, project management. Of those, team collaboration and all-in-one workspace are not what Loom is typically brought in for.
What can Lark do that Loom cannot?
Lark covers Team messaging, Video conferencing, Collaborative docs, Cloud storage. Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. Both handle Jira, GitHub, SOC2.

Answered from the vendors’ own pages

Lark: What pricing plans does Lark offer?

Lark advertises itself as a best-priced all-in-one solution with multiple pricing plans, but specific pricing tiers, costs, and features are not publicly detailed on accessible pages.

Source
Loom: How much does Loom cost?

Loom offers a free Starter plan at no cost. Paid plans begin at $18 per user per month for Business, or $24 per user per month for Business + AI. Annual billing provides a 17% discount. Enterprise pricing is custom and requires contacting sales.

Source
Loom: What are the limitations of Loom's free plan?

The free Starter plan includes up to 50 members, 25 videos per person with 5 minute maximum screen recordings, and basic features like comments and emoji reactions.

Source
Loom: What does Loom AI add compared to the standard Business plan?

Business + AI adds $6 per month to the Business plan and includes auto-video enhancement, video-to-text automation, auto-meeting recap emails, and auto-meeting notes.

Source
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