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Software · head to head

Capsule vs Loom

Capsule logo

Capsule

Software

Visual CRM for small teams

From
$19/month
Rated
-
Loom logo

Loom

Software

Record instantly, share anywhere

From
Free
Rated
-

The short version

  • Only Loom has a free tier, so it costs nothing to try first.
  • Each has a real cost: Capsule the free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline; Loom free tier capped at 25 total videos with 5-minute maximum recording length per video
  • They diverge on capability: Capsule covers Contact management, Loom covers Screen & camera recording.

Where they differ

Only the attributes on which Capsule and Loom actually diverge.

Attributes where Capsule and Loom differ
AttributeCapsuleLoom
Starting price$19/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb
Founded20082015

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Capsule

  • Contact management
  • Deal tracking
  • Task management
  • Email sync
  • Activity timeline
  • Zapier
  • Google Apps
  • Cloud deployment

Only in Loom

  • Screen & camera recording
  • Instant sharing
  • Video editing
  • Viewer analytics
  • Comments & reactions
  • Transcription
  • Custom CTAs
  • Drawing tools

Both cover

  • Slack
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Capsule

  • Simple contact and pipeline CRM for a small teamnot Loom
  • Tracking deals and follow-up tasksnot Loom
  • Linking emails and notes to contact recordsnot Loom
  • Multiple sales pipelines on the paid tiersnot Loom

Loom

  • Asynchronous video communication and screen recordingnot Capsule
  • Product demonstrations and tutorialsnot Capsule
  • Meeting transcription and documentationnot Capsule
  • Team communication and knowledge sharingnot Capsule

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Capsule

  • The free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline
  • Contact ceilings gate every tier, from 30,000 on Starter to 120,000 on Advanced
  • Per-user prices are not shown as figures on the pricing page, only as tier names
  • Ultimate is quote-only

Loom

  • Free tier capped at 25 total videos with 5-minute maximum recording length per video
  • Free tier limited to 50 workspace members
  • AI features (auto-meeting recaps, auto-notes, auto-editing) only available on paid Business+AI and Enterprise tiers
  • Video branding (Loom logo) appears on free and Business plan videos; only removed on Business+AI tier

Pricing, plan by plan

Capsule

$19/month
  • Starter$19/month
    • Contact management
    • Task tracking
  • Professional$39/month
    • Everything in Starter
    • Pipeline management
    • Reporting
  • Enterprise$99/month
    • Everything in Professional
    • Custom fields
    • API access

Loom

Free

No published plan breakdown. See the Loom review.

Which should you pick?

Choose Capsule if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want deal tracking.

Choose Loom if

  • You need screen & camera recording.
  • You want to start without paying.
  • You also want instant sharing.

Questions people ask

Is Capsule or Loom better?
Neither clearly leads. Capsule starts at $19/month and Loom at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Capsule or Loom?
Loom has a free tier; the other does not. Paid plans start at $19/month for Capsule and Free for Loom.
Does Capsule or Loom run on more platforms?
Capsule runs on Web, Ios, Android. Loom runs on Web.
Can I use Loom for free?
Yes. Loom has a free tier, so you can try it without paying. Capsule starts at $19/month.
What is Capsule best used for?
Capsule is most often used for simple contact and pipeline crm for a small team, tracking deals and follow-up tasks, linking emails and notes to contact records, multiple sales pipelines on the paid tiers. Of those, simple contact and pipeline crm for a small team and tracking deals and follow-up tasks are not what Loom is typically brought in for.
What can Capsule do that Loom cannot?
Capsule covers Contact management, Deal tracking, Task management, Email sync. Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. Both handle Slack, GDPR.

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