Softwr

Communication & Collaboration · head to head

Flock vs Gong

Flock logo

Flock

Communication & Collaboration

Organized team communication platform

From
Free
Rated
-
Full reviewWebsite
Gong logo

Gong

CRM & Sales

Revenue intelligence platform

From
$1600/user-per-year
Rated
-
Full reviewWebsite

The short version

  • Only Flock has a free tier, so it costs nothing to try first.
  • Each has a real cost: Flock the Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10; Gong pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • They diverge on capability: Flock covers Team chat, Gong covers Call recording.

Where they differ

Only the attributes on which Flock and Gong actually diverge.

Attributes where Flock and Gong differ
AttributeFlockGong
Starting priceFree$1600/user-per-year
Pricing modelsubscriptionUnknown
Free tierYesNo
PlatformsWeb, Windows, Macos, Ios, AndroidWeb, Cloud-based SaaS
CategoryCommunication & CollaborationCRM & Sales
Founded20142016

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Flock

  • Team chat
  • Channels
  • Threads
  • File sharing
  • Polls
  • Integrations
  • Mobile apps
  • Zapier

Only in Gong

  • Call recording
  • AI transcription
  • Deal intelligence
  • Market intelligence
  • Team coaching
  • Salesforce
  • HubSpot
  • Zoom

Both cover

  • Slack
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Flock

  • Team messaging with channels, direct messages and file sharingnot Gong
  • Running polls, to-dos and reminders inside a chat workspacenot Gong
  • Video conferencing and screen sharing for small teamsnot Gong

Gong

  • Call analysisnot Flock
  • Deal forecastingnot Flock
  • Sales coachingnot Flock
  • Win/loss analysisnot Flock

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Flock

  • The Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10
  • Starter storage is 5 GB for the entire team, against 10 GB per member on Pro and 20 GB per member on Enterprise
  • Starter allows a single team admin and a single approved domain
  • Group video calls and screen sharing require the Pro plan; Starter is limited to 1-1 video calls
  • Group video calls are capped at 20 participants even on Enterprise
  • Single Sign-On and Active Directory sync are Enterprise only
  • Enterprise is quote only, with no published rate, and is positioned for organisations with 100 or more members
  • Unlimited auto-join and announcement channels require Enterprise; Starter and Pro get one of each

Gong

  • Pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • Built for sales calls only; limited contact center and multi-channel conversation coverage
  • Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
  • Conversation analysis cannot capture internal buyer meetings or decision-making discussions

Pricing, plan by plan

Flock

Free
  • FreeFree
    • Unlimited chats
    • Channels
    • File sharing
  • Pro$5/month
    • Everything in Free
    • Advanced search
    • API access

Gong

$1600/user-per-year

No published plan breakdown. See the Gong review.

Which should you pick?

Choose Flock if

  • You need team chat.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Ios, Android.
  • You also want channels.
Flock review

Choose Gong if

  • You need call recording.
  • You work on Web, Cloud-based SaaS.
  • You also want ai transcription.
Gong review

Questions people ask

Is Flock or Gong better?
Neither clearly leads. Flock starts at Free and Gong at $1600/user-per-year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Flock or Gong?
Flock has a free tier; the other does not. Paid plans start at Free for Flock and $1600/user-per-year for Gong.
Does Flock or Gong run on more platforms?
Flock runs on Web, Windows, Macos, Ios, Android. Gong runs on Web, Cloud-based SaaS.
Can I use Flock for free?
Yes. Flock has a free tier, so you can try it without paying. Gong starts at $1600/user-per-year.
What is Flock best used for?
Flock is most often used for team messaging with channels, direct messages and file sharing, running polls, to-dos and reminders inside a chat workspace, video conferencing and screen sharing for small teams. Of those, team messaging with channels, direct messages and file sharing and running polls, to-dos and reminders inside a chat workspace are not what Gong is typically brought in for.
What can Flock do that Gong cannot?
Flock covers Team chat, Channels, Threads, File sharing. Gong covers Call recording, AI transcription, Deal intelligence, Market intelligence. Both handle Slack, Web support, Ios support, Android support.

Answered from the vendors’ own pages

Gong: How much does Gong cost?

Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.

Source
Gong: Does Gong integrate with Salesforce?

Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.

Source
Gong: What conversations can Gong capture?

Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.

Source
Gong: Does Gong have an on-premise option?

Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.

Source
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