Is Fresha or Northbeam better?

Neither clearly leads. Fresha starts at Free and Northbeam at $1500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Fresha or Northbeam?

Fresha has a free tier; the other does not. Paid plans start at Free for Fresha and $1500/month for Northbeam.

Does Fresha or Northbeam run on more platforms?

Fresha runs on Web, Ios, Android. Northbeam runs on Web, API.

Can I use Fresha for free?

Yes. Fresha has a free tier, so you can try it without paying. Northbeam starts at $1500/month.

What is Fresha best used for?

Fresha is most often used for running appointment booking and point of sale for salons and spas, attracting new clients through the fresha consumer marketplace, sending appointment reminders and marketing campaigns to clients. Of those, running appointment booking and point of sale for salons and spas and attracting new clients through the fresha consumer marketplace are not what Northbeam is typically brought in for.

What can Fresha do that Northbeam cannot?

Fresha covers Online booking, Appointment management, Client database, Point of sale. Northbeam covers Cross-platform attribution, Media mix modeling, Creative analytics, Real-time dashboards. Both handle Cloud deployment, Web support.

Scheduling & Booking · head to head

Fresha vs Northbeam

Fresha

Scheduling & Booking

Free salon and spa software

From: Free
Rated: -

Full review Website

Northbeam

Marketing & Analytics

Marketing intelligence for growth brands

From: $1500/month
Rated: -

Full review Website

The short version

Only Fresha has a free tier, so it costs nothing to try first.
Each has a real cost: Fresha fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client; Northbeam limited creative-level reporting focused on campaign and ad set rather than individual ad performance
They diverge on capability: Fresha covers Online booking, Northbeam covers Cross-platform attribution.

Where they differ

Only the attributes on which Fresha and Northbeam actually diverge.

Attributes where Fresha and Northbeam differ
Attribute	Fresha	Northbeam
Starting price	Free	$1500/month
Pricing model	free	Unknown
Free tier	Yes	No
Platforms	Web, Ios, Android	Web, API
Category	Scheduling & Booking	Marketing & Analytics
Founded	2015	2020

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fresha

Online booking
Appointment management
Client database
Point of sale
Inventory management
Staff scheduling
Marketing tools
Reports & analytics

Only in Northbeam

Cross-platform attribution
Media mix modeling
Creative analytics
Real-time dashboards
Incrementality testing
Customer journey
Cohort analysis
LTV predictions

Both cover

Cloud deployment
Web support

What people use each for

The jobs each tool is most often brought in to do.

Fresha

Running appointment booking and point of sale for salons and spasnot Northbeam
Attracting new clients through the Fresha consumer marketplacenot Northbeam
Sending appointment reminders and marketing campaigns to clientsnot Northbeam

Northbeam

Marketing attributionnot Fresha
Media optimizationnot Fresha
Creative testingnot Fresha
Budget allocationnot Fresha

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fresha

Fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client
Online card payments carry a 4.90 percent plus fixed fee per transaction charge on top of the subscription
Only 20 SMS or WhatsApp notifications and 50 marketing emails are free each month; everything beyond that is billed per message
Team and Enterprise plans are quoted as custom rates with no published figure
Add ons such as Team Connect and Insights are billed per team member per month on top of the plan
Enterprise pricing applies to businesses with 20 or more team members

Northbeam

Limited creative-level reporting focused on campaign and ad set rather than individual ad performance
Lack of transparency in attribution modeling methodology and how credit is assigned
Pageview-based pricing that can scale faster than perceived value for high-traffic, lower-conversion brands
Slower reporting cadence limits real-time feedback for teams requiring immediate performance data

Pricing, plan by plan

Fresha

Free

FreeFree
- Unlimited appointments
- Unlimited staff
- Online booking
Payments (Add-on)$2.19/transaction
- Card payments
- Contactless payments
- Online payments
Marketing (Add-on)$0.01/message
- Email campaigns
- SMS marketing
- Automated messages

Northbeam

$1500/month

Starter$1500/month
- Multi-touch attribution
- Media mix modeling
- Up to 1M monthly pageviews
Professional$2500/month
- All Starter features
- Creative analytics
- Export API access

Which should you pick?

Choose Fresha if

You need online booking.
You want to start without paying.
You work on Web, Ios, Android.
You also want appointment management.

Fresha review

Choose Northbeam if

You need cross-platform attribution.
You work on Web, API.
You also want media mix modeling.

Northbeam review

Questions people ask

Is Fresha or Northbeam better?: Neither clearly leads. Fresha starts at Free and Northbeam at $1500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fresha or Northbeam?: Fresha has a free tier; the other does not. Paid plans start at Free for Fresha and $1500/month for Northbeam.
Does Fresha or Northbeam run on more platforms?: Fresha runs on Web, Ios, Android. Northbeam runs on Web, API.
Can I use Fresha for free?: Yes. Fresha has a free tier, so you can try it without paying. Northbeam starts at $1500/month.
What is Fresha best used for?: Fresha is most often used for running appointment booking and point of sale for salons and spas, attracting new clients through the fresha consumer marketplace, sending appointment reminders and marketing campaigns to clients. Of those, running appointment booking and point of sale for salons and spas and attracting new clients through the fresha consumer marketplace are not what Northbeam is typically brought in for.
What can Fresha do that Northbeam cannot?: Fresha covers Online booking, Appointment management, Client database, Point of sale. Northbeam covers Cross-platform attribution, Media mix modeling, Creative analytics, Real-time dashboards. Both handle Cloud deployment, Web support.

Answered from the vendors’ own pages

Northbeam: How is Northbeam priced?

Northbeam offers three tiers: Starter ($1,500/month), Professional ($2,500/month), and Enterprise (custom quote). Pricing is based on monthly pageviews and refreshed data frequency. There are no setup fees, free plan, or free trial.

Source

Northbeam: What platforms does Northbeam integrate with?

Northbeam integrates with Shopify, Meta Ads, Google Ads, TikTok, Pinterest, Snapchat, YouTube, Klaviyo, Recharge, and others. It pushes attribution data to Meta CAPI, Google Conversion API, GA4, and TikTok Events API.

Source

Northbeam: What does Northbeam measure?

Northbeam uses multi-touch attribution (MTA), media mix modeling (MMM), and Northbeam Apex to measure how paid media spend translates to revenue. Apex sends attribution data directly back to ad platforms for algorithm optimization.

Source

Northbeam: Who should use Northbeam?

Northbeam is ideal for intermediate to advanced ecommerce operators at Shopify-based DTC brands generating $1M+ annual revenue and spending at least $1.5M yearly on paid media across multiple channels.

Source

Northbeam: What are Northbeam's main limitations?

Key limitations include a steep learning curve and complex interface, shallow creative-level reporting, lack of model transparency, pricing that can scale faster than value for high-traffic brands, and slower reporting cadence compared to real-time dashboards.

Source

Fresha vs Northbeam

Fresha

Northbeam

The short version

Where they differ

What each one covers

Only in Fresha

Only in Northbeam

Both cover

What people use each for

Fresha

Northbeam

Where each one falls short

Fresha

Northbeam

Pricing, plan by plan

Fresha

Northbeam

Which should you pick?

Choose Fresha if

Choose Northbeam if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Fresha

More on Northbeam

Keep looking

Other head to heads