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Software · head to head

Convert vs Fresha

Convert logo

Convert

Software

A/B testing platform for enterprises

From
$1000/month
Rated
-
Full reviewWebsite
Fresha logo

Fresha

Software

Free salon and spa software

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Fresha has a free tier, so it costs nothing to try first.
  • Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; Fresha fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client
  • They diverge on capability: Convert covers A/B testing, Fresha covers Online booking.

Where they differ

Only the attributes on which Convert and Fresha actually diverge.

Attributes where Convert and Fresha differ
AttributeConvertFresha
Starting price$1000/monthFree
Pricing modelquotefree
Free tierNoYes
PlatformsWebWeb, Ios, Android
Founded20122015

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Convert

  • A/B testing
  • Multivariate testing
  • Analytics
  • API access
  • Google Analytics
  • English language support

Only in Fresha

  • Online booking
  • Appointment management
  • Client database
  • Point of sale
  • Inventory management
  • Staff scheduling
  • Marketing tools
  • Reports & analytics

Both cover

  • SSL encryption
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Convert

  • A/B, split and multivariate testing on websitesnot Fresha
  • Server-side experimentation and feature flaggingnot Fresha
  • Personalising site content to visitor segmentsnot Fresha

Fresha

  • Running appointment booking and point of sale for salons and spasnot Convert
  • Attracting new clients through the Fresha consumer marketplacenot Convert
  • Sending appointment reminders and marketing campaigns to clientsnot Convert

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Convert

  • Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • Single Sign-On requires the Pro plan at $599 per month
  • Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
  • Phone support, change history and guided onboarding require Pro
  • The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
  • The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
  • Listed prices exclude VAT, GST and other taxes, which are added at checkout
  • Above 5 million monthly tested users there is no published rate

Fresha

  • Fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client
  • Online card payments carry a 4.90 percent plus fixed fee per transaction charge on top of the subscription
  • Only 20 SMS or WhatsApp notifications and 50 marketing emails are free each month; everything beyond that is billed per message
  • Team and Enterprise plans are quoted as custom rates with no published figure
  • Add ons such as Team Connect and Insights are billed per team member per month on top of the plan
  • Enterprise pricing applies to businesses with 20 or more team members

Pricing, plan by plan

Convert

$1000/month
  • Professional$1000/month
    • A/B testing
    • Analytics
    • API access

Fresha

Free
  • FreeFree
    • Unlimited appointments
    • Unlimited staff
    • Online booking
  • Payments (Add-on)$2.19/transaction
    • Card payments
    • Contactless payments
    • Online payments
  • Marketing (Add-on)$0.01/message
    • Email campaigns
    • SMS marketing
    • Automated messages

Which should you pick?

Choose Convert if

  • You need a/b testing.
  • You also want multivariate testing.
Convert review

Choose Fresha if

  • You need online booking.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want appointment management.
Fresha review

Questions people ask

Is Convert or Fresha better?
Neither clearly leads. Convert starts at $1000/month and Fresha at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Convert or Fresha?
Fresha has a free tier; the other does not. Paid plans start at $1000/month for Convert and Free for Fresha.
Does Convert or Fresha run on more platforms?
Convert runs on Web. Fresha runs on Web, Ios, Android.
Can I use Fresha for free?
Yes. Fresha has a free tier, so you can try it without paying. Convert starts at $1000/month.
What is Convert best used for?
Convert is most often used for a/b, split and multivariate testing on websites, server-side experimentation and feature flagging, personalising site content to visitor segments. Of those, a/b, split and multivariate testing on websites and server-side experimentation and feature flagging are not what Fresha is typically brought in for.
What can Convert do that Fresha cannot?
Convert covers A/B testing, Multivariate testing, Analytics, API access. Fresha covers Online booking, Appointment management, Client database, Point of sale. Both handle SSL encryption, Cloud deployment, Web support.
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