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Real Estate · head to head

BoomTown vs Follow Up Boss

BoomTown logo

BoomTown

Real Estate

All the Tools, Technology, and Teams for Real Estate Success

From
On request
Rated
-
Full reviewWebsite
Follow Up Boss logo

Follow Up Boss

Real Estate

AI that works for you, like you: personalized, painless, productive

From
$69/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: BoomTown pricing across its four tiers (Launch, Core, Grow, Advance) is not published; the site directs buyers to request a demo or call sales instead of listing a figure for any tier; Follow Up Boss pro plan is priced for a 10 user minimum at $499 per month, with additional seats at $49 per month each
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which BoomTown and Follow Up Boss actually diverge.

Attributes where BoomTown and Follow Up Boss differ
AttributeBoomTownFollow Up Boss
Starting priceOn request$69/month
Pricing modelquotesubscription

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (Real Estate).

What people use each for

The jobs each tool is most often brought in to do.

BoomTown

  • Real estate lead pipeline development and managementnot Follow Up Boss
  • Agent growth through pipeline consistency and opportunity capitalizationnot Follow Up Boss
  • Broker operations and market management at scalenot Follow Up Boss
  • Predictive analytics to identify high-value real estate prospectsnot Follow Up Boss
  • Mobile CRM adoption for on-the-go business management by agentsnot Follow Up Boss

Follow Up Boss

  • Distributing leads automatically across real estate agentsnot BoomTown
  • Automating follow-up sequences from first contact through closingnot BoomTown
  • Coordinating team calling, texting, and email from one CRMnot BoomTown
  • Tracking lead source performance and agent activity in real-timenot BoomTown

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

BoomTown

  • Pricing across its four tiers (Launch, Core, Grow, Advance) is not published; the site directs buyers to request a demo or call sales instead of listing a figure for any tier

Follow Up Boss

  • Pro plan is priced for a 10 user minimum at $499 per month, with additional seats at $49 per month each
  • Platform plan requires a 30 user minimum at $1,000 per month
  • Calling is not included on the entry Grow plan and costs an extra $39 per user per month
  • Discounted per user rates require annual billing

Pricing, plan by plan

BoomTown

On request

No published plan breakdown. See the BoomTown review.

Follow Up Boss

$69/month
  • Grow$69/month
    • For individual agents and small teams
    • Lead organization, smart lists, automation
    • Calling, texting, email
  • Pro$499/month
    • Includes 10 users (additional users $49/month each)
    • Unlimited calling and texting for all users
    • AI features: smart summaries, smart messages, suggested tasks
  • Platform$1000/month
    • Includes 30 users (additional users $20/month each)
    • All Pro features plus teams within teams
    • Priority support

Which should you pick?

Choose BoomTown if

Nothing in the data separates BoomTown from Follow Up Boss on the points above - pick on price and on how each one feels to use.

BoomTown review

Choose Follow Up Boss if

Nothing in the data separates Follow Up Boss from BoomTown on the points above - pick on price and on how each one feels to use.

Follow Up Boss review

Questions people ask

Is BoomTown or Follow Up Boss better?
Neither clearly leads. BoomTown starts at On request and Follow Up Boss at $69/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, BoomTown or Follow Up Boss?
BoomTown starts at On request and Follow Up Boss at $69/month.
Does BoomTown or Follow Up Boss run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is BoomTown best used for?
BoomTown is most often used for real estate lead pipeline development and management, agent growth through pipeline consistency and opportunity capitalization, broker operations and market management at scale, predictive analytics to identify high-value real estate prospects. Of those, real estate lead pipeline development and management and agent growth through pipeline consistency and opportunity capitalization are not what Follow Up Boss is typically brought in for.

Answered from the vendors’ own pages

BoomTown: What does Boomtown cost?

Boomtown offers four service tiers, Launch, Core, Grow, and Advance, that scale with business size from solo agents to enterprise brokers. Specific pricing is not publicly listed; contact sales at (843) 300-3300 or request a demo.

Source
Follow Up Boss: What is the cheapest Follow Up Boss plan?

The Grow plan starts at $69 per user per month. This includes basic features like lead organization, smart lists, automation, calling, texting, email, and mobile app access. Add-ons like calling features may incur additional charges.

Source
Follow Up Boss: How many users are included in Follow Up Boss plans?

Grow is priced per user. Pro includes 10 users for $499/month with additional users at $49/month. Platform includes 30 users for $1,000/month with additional users at $20/month. The Pro and Platform tiers offer significant per-user discounts for additional team members.

Source
Follow Up Boss: Does Follow Up Boss offer a free trial?

Yes, Follow Up Boss offers a 14-day free trial with easy migration and no contracts required. All plans include 7-day/week phone and email support, unlimited contacts, lead sources, and integrations.

Source
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