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Customer Success · head to head

Custify vs Freshsales

Custify logo

Custify

Customer Success

Customer Success Software for SaaS

From
$399/month
Rated
-
F

Freshsales

CRM & Sales

Smart CRM for growing businesses

From
$19/month
Rated
-

The short version

  • Each has a real cost: Custify no mobile app for on-the-go customer success management; Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
  • They diverge on capability: Custify covers Health scores, Freshsales covers Contact management.

Where they differ

Only the attributes on which Custify and Freshsales actually diverge.

Attributes where Custify and Freshsales differ
AttributeCustifyFreshsales
Starting price$399/month$19/month
Pricing modelUnknownsubscription
PlatformsWebWeb, Ios, Android
CategoryCustomer SuccessCRM & Sales
Founded20172010

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Custify

  • Health scores
  • Playbooks
  • Task automation
  • Customer 360
  • Churn alerts
  • Salesforce
  • HubSpot
  • Intercom

Only in Freshsales

  • Contact management
  • Lead scoring
  • Sales pipeline
  • Activity tracking
  • Email sync
  • AI insights
  • Workflow automation
  • Gmail

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Custify

  • Customer Successnot Freshsales
  • Saasnot Freshsales
  • Automationnot Freshsales

Freshsales

  • Sales CRM with built in email, phone and chatnot Custify
  • Managing deals, pipelines and sales sequencesnot Custify

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Custify

  • No mobile app for on-the-go customer success management
  • Limited reporting customization options

Freshsales

  • Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
  • Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
  • Every published price requires annual billing
  • The Freddy AI agent is billed separately at $49 per 100 sessions
  • Branded documents are a further $19 per user add on
  • No contact limits are stated for any tier on the pricing page

Pricing, plan by plan

Custify

$399/month
  • Starter$399/month
    • Customer 360 view
    • Basic health scoring
    • Task management
  • Growth$undefined/mo
    • Expansion opportunity identification
    • Advanced automation
    • Custom dashboards

Freshsales

$19/month
  • Starter$19/month
    • Contact & account management
    • Pipeline management
  • Growth$39/month
    • Everything in Starter
    • Sales automation
    • Territory management
  • Pro$65/month
    • Everything in Growth
    • Forecasting
    • Advanced customization

Which should you pick?

Choose Custify if

  • You need health scores.
  • You also want playbooks.

Choose Freshsales if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want lead scoring.

Questions people ask

Is Custify or Freshsales better?
Neither clearly leads. Custify starts at $399/month and Freshsales at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Custify or Freshsales?
Custify starts at $399/month and Freshsales at $19/month.
Does Custify or Freshsales run on more platforms?
Custify runs on Web. Freshsales runs on Web, Ios, Android.
What is Custify best used for?
Custify is most often used for customer success, saas, automation. Of those, customer success and saas are not what Freshsales is typically brought in for.
What can Custify do that Freshsales cannot?
Custify covers Health scores, Playbooks, Task automation, Customer 360. Freshsales covers Contact management, Lead scoring, Sales pipeline, Activity tracking. Both handle Web support.

Answered from the vendors’ own pages

Custify: How much does Custify cost?

Custify pricing starts at $399-$899 per month depending on team size and seats. Pricing is quote-based for larger teams, with no per-seat fees on higher tiers.

Source
Custify: What CRM systems does Custify integrate with?

Custify integrates with HubSpot, Salesforce, Zoho CRM, Zendesk Sell, Intercom, Pipedrive, Close CRM, Freshworks CRM, and 200+ other applications through Zapier.

Source
Custify: Does Custify have a mobile app?

No, Custify does not offer a dedicated mobile app. It is a cloud-based web platform accessible via browser on mobile devices.

Source

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