Marketing · head to head
Convert vs Zonka Feedback

Zonka Feedback
Surveys
Multi-channel CX feedback platform with quoted pricing based on response volume and AI data credits
- From
- On request
- Free plan
- No
The short version
- Only Convert has a free tier, so it costs nothing to try first.
- Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; Zonka Feedback no pricing tier is published for either the core product or the AI add-on, so total cost is unknown until a sales quote is obtained.
- They diverge on capability: Convert covers A/B testing, Zonka Feedback covers Multi-channel surveys.
- Prices and features above were last checked on 2 September 2026.
Where they differ
Only the attributes on which Convert and Zonka Feedback actually diverge.
| Attribute | Convert | Zonka Feedback |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | subscription | quote |
| Free tier | Yes | No |
| Platforms | Web | Web, iOS, Android |
| Category | Marketing | Surveys |
| Founded | 2012 | Unknown |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Convert
- A/B testing
- Multivariate testing
- Analytics
- API access
- Google Analytics
- SSL encryption
- Cloud deployment
- Web support
Only in Zonka Feedback
- Multi-channel surveys
- Kiosk and offline mode
- Real-time dashboards
- Case management
- AI Feedback Intelligence
- Reputation management
What people use each for
The jobs each tool is most often brought in to do.
Convert
- A/B and multivariate testing for conversion optimizationnot Zonka Feedback
- Full-stack experimentation on web and mobilenot Zonka Feedback
- Sequential testing and statistical confidence trackingnot Zonka Feedback
Zonka Feedback
- A multi-location retailer or clinic wanting kiosk-based feedback capture alongside digital surveysnot Convert
- A CX team that needs closed-loop case management to assign and track resolution of negative feedbacknot Convert
- A hospitality operator wanting reputation management alongside direct feedback collectionnot Convert
- A company with high volumes of open-ended feedback wanting AI theme extraction rather than manual taggingnot Convert
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Convert
- Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
- Single Sign-On requires the Pro plan at $599 per month
- Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
- Phone support, change history and guided onboarding require Pro
- The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
- The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
- Listed prices exclude VAT, GST and other taxes, which are added at checkout
- Above 5 million monthly tested users there is no published rate
Zonka Feedback
- No pricing tier is published for either the core product or the AI add-on, so total cost is unknown until a sales quote is obtained.
- The AI Feedback Intelligence product is priced separately on data credits, meaning a buyer who wants both feedback collection and AI analysis is negotiating two line items, not one.
- Third-party pricing estimates in the low hundreds to near a thousand dollars a month vary enough that budgeting from public sources alone is unreliable.
- Kiosk hardware and offline capture are a strength for physical locations but add limited value to a purely digital-only business, which pays for a capability it does not use.
- It is a smaller vendor than Medallia or Qualtrics, so enterprise buyers evaluating analyst-recognised platforms may not shortlist it despite comparable core features.
Pricing, plan by plan
Convert
Free- Growth$399/month
- Pro$599/month
- Enterprise$undefined/mo
Zonka Feedback
On request- Feedback Management$undefined/month
- Priced by response volume
- Multi-channel surveys and case management
- 14-day free trial
- AI Feedback Intelligence$undefined/month
- Priced by AI data credits, separate from Feedback Management
- Theme extraction, sentiment and impact analysis
Which should you pick?
Choose Convert if
- You need a/b testing.
- You want to start without paying.
- You also want multivariate testing.
Choose Zonka Feedback if
- You need multi-channel surveys.
- You work on Web, iOS, Android.
- You also want kiosk and offline mode.
Questions people ask
- Is Convert or Zonka Feedback better?
- Neither clearly leads. Convert starts at Free and Zonka Feedback at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Convert or Zonka Feedback?
- Convert has a free tier; the other does not. Paid plans start at Free for Convert and On request for Zonka Feedback.
- Does Convert or Zonka Feedback run on more platforms?
- Convert runs on Web. Zonka Feedback runs on Web, iOS, Android.
- Can I use Convert for free?
- Yes. Convert has a free tier, so you can try it without paying. Zonka Feedback starts at On request.
- What is Convert best used for?
- Convert is most often used for a/b and multivariate testing for conversion optimization, full-stack experimentation on web and mobile, sequential testing and statistical confidence tracking. Of those, a/b and multivariate testing for conversion optimization and full-stack experimentation on web and mobile are not what Zonka Feedback is typically brought in for.
- What can Convert do that Zonka Feedback cannot?
- Convert covers A/B testing, Multivariate testing, Analytics, API access. Zonka Feedback covers Multi-channel surveys, Kiosk and offline mode, Real-time dashboards, Case management.
Answered from the vendors’ own pages
Convert: What is the starting price for Convert?
The Growth plan starts at $399/month (or $299/month billed annually for 25% savings) with 100K monthly tested users, 5 projects, and 5 active experiences per project.
SourceZonka Feedback: Is pricing published anywhere?
No. Zonka quotes pricing based on feedback volume for the core product and data credits for AI Feedback Intelligence; nothing is listed as a fixed price.
Convert: What is the difference between Growth and Pro plans?
Both cap at 100K tested users/month, but Pro ($599/month or $420/month annual) adds 30 active projects (vs 5), unlimited experiences per project (vs 5), unlimited domains (vs 10), multivariate testing, full-stack testing, sequential testing, and phone support.
SourceZonka Feedback: Is AI Feedback Intelligence included in the base plan?
No, it is sold and priced separately from core feedback management.
Convert: How much does the Enterprise plan cost?
Enterprise pricing is available 'on request.' It supports 1M+ monthly tested users (12M+ annually), unlimited projects, experiences, and domains, plus dedicated account manager and custom terms.
SourceZonka Feedback: Does it support offline feedback collection?
Yes, kiosk and tablet devices can capture feedback without a live network connection, which is a differentiator against purely web-based survey tools.
Convert: What is the cost to exceed my monthly tested user limit?
Growth overages cost $399 per 100K additional users. Pro/Enterprise overages cost $699 per 250K additional users. Customers can also upgrade mid-cycle at any time.
SourceRelated pages
More on Zonka Feedback
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