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Sales Enablement · head to head

Claap vs Zoho CRM

Claap logo

Claap

Sales Enablement

Meeting recorder and AI notetaker that writes back to the CRM and gives free seats to people who only need to watch

From
Free
Rated
-
Full reviewWebsite
Zoho CRM logo

Zoho CRM

CRM

The world's favorite CRM

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Claap conversation intelligence depth, coaching analytics and forecasting are thinner than at the large United States revenue intelligence platforms, so a team wanting deal risk scoring will find the analysis shallow.; Zoho CRM free tier limited to 3 users only
  • They diverge on capability: Claap covers Meeting recording, Zoho CRM covers Lead management.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Claap and Zoho CRM actually diverge.

Attributes where Claap and Zoho CRM differ
AttributeClaapZoho CRM
Pricing modelPer contributor licence per monthsubscription
PlatformsWeb, macOS, Windows, Chrome extensionWeb, Ios, Android, Api
CategorySales EnablementCRM
FoundedUnknown1996

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Claap

  • Meeting recording
  • AI notes and summaries
  • CRM auto-complete
  • Free viewer and guest seats
  • Async video
  • Sales coaching
  • Deal collaboration spaces
  • Agent gallery

Only in Zoho CRM

  • Lead management
  • Deal tracking
  • Contact management
  • Sales automation
  • Analytics
  • Mobile CRM
  • Email marketing
  • AI assistant (Zia)

What people use each for

The jobs each tool is most often brought in to do.

Claap

  • A twenty person revenue team where only eight people run customer calls and the rest just need to watch, making per-seat pricing wastefulnot Zoho CRM
  • A European sales organisation that needs call recording with EU data handling and multilingual transcriptionnot Zoho CRM
  • A sales manager who wants CRM fields populated from calls instead of chasing reps for notes every Fridaynot Zoho CRM
  • A distributed team replacing status meetings with recorded async video updates alongside the customer call librarynot Zoho CRM

Zoho CRM

  • Sales automationnot Claap
  • Lead managementnot Claap
  • Customer supportnot Claap
  • Marketing automationnot Claap
  • Analytics & reportingnot Claap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Claap

  • Conversation intelligence depth, coaching analytics and forecasting are thinner than at the large United States revenue intelligence platforms, so a team wanting deal risk scoring will find the analysis shallow.
  • The most useful capabilities including CRM auto-complete and coaching sit on the Pro tier at roughly three times the Starter price, so the cheap entry point is not the price most teams end up paying.
  • Advertised rates are annual billing; monthly billing costs materially more, and the published figures do not make that obvious at first glance.
  • The integration catalogue is smaller than the incumbents, so a team running a less common CRM or sales engagement tool may have to fall back on manual export.
  • As a smaller European vendor it carries fewer enterprise security and compliance references, which slows or blocks procurement at large regulated buyers.

Zoho CRM

  • Free tier limited to 3 users only
  • Steep pricing when scaling beyond 10 users
  • Limited offline capabilities compared to some competitors
  • Setup and configuration can require significant customization

Pricing, plan by plan

Claap

Free
  • BasicFree
    • Ten videos per user
    • Three hundred minutes total
    • Free contributor and guest access
  • Starter$8/month
    • Billed yearly
    • AI meeting notes
    • Unlimited recording for the licensed contributor
  • Pro$24/month
    • Billed yearly
    • CRM auto-complete
    • Sales coaching and scorecards
  • Business and Enterprise$undefined/month
    • Advanced security and administration
    • Custom agent automations
    • Dedicated support

Zoho CRM

Free
  • FreeFree
    • Up to 3 users
    • Basic modules
    • Standard dashboards
  • Standard$14/month
    • Sales forecasting
    • Custom dashboards
    • Workflow automation
  • Professional$23/month
    • Inventory management
    • AI predictions
    • Advanced customization
  • Enterprise$40/month
    • Zia AI assistant
    • Multi-currency
    • Advanced analytics

Which should you pick?

Choose Claap if

  • You need meeting recording.
  • You want to start without paying.
  • You work on Web, macOS, Windows, Chrome extension.
  • You also want ai notes and summaries.
Claap review

Choose Zoho CRM if

  • You need lead management.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want deal tracking.
Zoho CRM review

Questions people ask

Is Claap or Zoho CRM better?
Neither clearly leads. Claap starts at Free and Zoho CRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Claap or Zoho CRM?
Claap starts at Free and Zoho CRM at Free.
Does Claap or Zoho CRM run on more platforms?
Claap runs on Web, macOS, Windows, Chrome extension. Zoho CRM runs on Web, Ios, Android, Api.
Can I use Claap for free?
Both have a free tier, so you can try either at no cost before committing.
What is Claap best used for?
Claap is most often used for a twenty person revenue team where only eight people run customer calls and the rest just need to watch, making per-seat pricing wasteful, a european sales organisation that needs call recording with eu data handling and multilingual transcription, a sales manager who wants crm fields populated from calls instead of chasing reps for notes every friday, a distributed team replacing status meetings with recorded async video updates alongside the customer call library. Of those, a twenty person revenue team where only eight people run customer calls and the rest just need to watch, making per-seat pricing wasteful and a european sales organisation that needs call recording with eu data handling and multilingual transcription are not what Zoho CRM is typically brought in for.
What can Claap do that Zoho CRM cannot?
Claap covers Meeting recording, AI notes and summaries, CRM auto-complete, Free viewer and guest seats. Zoho CRM covers Lead management, Deal tracking, Contact management, Sales automation.

Answered from the vendors’ own pages

Claap: Why is Claap cheaper than per-seat competitors?

Because viewers and guests are free. You pay only for contributors who record, which suits teams where most people just consume recordings.

Zoho CRM: Does Zoho CRM have a free tier?

Yes. Zoho CRM offers a free plan for up to 3 users that includes core CRM functionality like lead, contact, and account management, basic workflow automation, and customizable dashboards.

Source
Claap: What does it cost?

Starter at around eight euros per licence a month and Pro at around twenty four euros, both billed yearly, plus a free Basic tier and quoted Business and Enterprise plans.

Zoho CRM: What does Zoho CRM cost for a paid plan?

Zoho CRM pricing ranges from $14 per user per month for the Standard plan up to $52 per user per month for the Ultimate plan when billed annually. Most sales teams use the Professional plan around $23/user/month or Enterprise at $40/user/month.

Source
Claap: Does it write to the CRM?

Yes, CRM auto-complete populates deal fields from the call, but it is a Pro tier feature rather than being available on Starter.

Zoho CRM: Is Zoho CRM independent or owned by another company?

Zoho CRM is part of Zoho Corporation, which is independent and bootstrapped. The parent company was founded in 1996 as AdventNet, rebranded to Zoho in 2009, and has never accepted external venture funding.

Source
Claap: Is it suitable for enterprise?

It fits small and mid sized revenue teams best. Large regulated buyers will find fewer compliance references than at the established United States vendors.

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