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Customer Support · head to head

Calabrio ONE vs Clay

Calabrio ONE logo

Calabrio ONE

Customer Support

Workforce management, quality and analytics suite for contact centres, now owned by Verint

From
On request
Free plan
No
Clay logo

Clay

CRM

Data platform for sales teams

From
Free
Free plan
Yes

The short version

  • Only Clay has a free tier, so it costs nothing to try first.
  • Each has a real cost: Calabrio ONE ownership changed in November 2025 when Thoma Bravo took Verint private and merged it with Calabrio, so the product is no longer the independent alternative to Verint that most shortlists put it on for, and roadmap priorities across two overlapping suites will be decided by one company.; Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • They diverge on capability: Calabrio ONE covers Intelligent forecasting, Clay covers Data enrichment.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Calabrio ONE and Clay actually diverge.

Attributes where Calabrio ONE and Clay differ
AttributeCalabrio ONEClay
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWeb, iOS, AndroidWeb
CategoryCustomer SupportCRM
FoundedUnknown2021

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Calabrio ONE

  • Intelligent forecasting
  • Automated scheduling
  • Intraday optimisation
  • Real-time adherence
  • Agent self-service
  • Call and screen recording
  • Quality management
  • Speech and desktop analytics

Only in Clay

  • Data enrichment
  • Contact management
  • Workflow automation
  • Integration
  • API access
  • Salesforce
  • HubSpot
  • Zapier

What people use each for

The jobs each tool is most often brought in to do.

Calabrio ONE

  • A 1,200-seat contact centre on Amazon Connect needing forecasting and adherence that the native scheduling tools do not providenot Clay
  • A multi-site operation replacing spreadsheet rostering that no longer copes with skills-based routing and part-time shift patternsnot Clay
  • A retailer forecasting seasonal contact volume across voice, chat and email to decide temporary hiring numbers months aheadnot Clay
  • A compliance-bound centre needing call and screen recording with retention and redaction controls independent of its telephony vendornot Clay

Clay

  • Data enrichment and intelligencenot Calabrio ONE
  • Growth campaign automationnot Calabrio ONE
  • CRM workflow integrationnot Calabrio ONE

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Calabrio ONE

  • Ownership changed in November 2025 when Thoma Bravo took Verint private and merged it with Calabrio, so the product is no longer the independent alternative to Verint that most shortlists put it on for, and roadmap priorities across two overlapping suites will be decided by one company.
  • The combined business has run substantial layoffs following the buyout, which raises real questions about support responsiveness and module investment that a prospective buyer should press on in contract negotiation.
  • Pricing is quoted per agent per month, commonly cited from around 75 US dollars, with analytics and quality sold as separate modules, so the headline figure understates a full suite deployment considerably.
  • There is no free trial and no self-service tier, meaning evaluating the forecasting engine against your own historical data requires a sales-led proof of concept measured in weeks.
  • The forecasting and scheduling engine assumes an operations team that can configure shift rules, service level targets and skill routing correctly; deployed by a team without that expertise it produces schedules people override manually, which negates the reason to buy it.

Clay

  • Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
  • The free plan allows 500 actions, 100 data credits and 200 rows per table
  • The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
  • The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it

Pricing, plan by plan

Calabrio ONE

On request
  • Calabrio ONE$undefined/year
    • Workforce management forecasting and scheduling
    • Real-time adherence
    • Agent self-service and mobile app

Clay

Free
  • FreeFree
    • 500 actions per month
    • 100 data credits per month
    • Unlimited seats
  • Launch$167/month
    • 15000 actions per month
    • 3000 data credits per month
    • Phone enrichment
  • Growth$446/month
    • 40000 actions per month
    • 6000 data credits per month
    • CRM sync
  • Enterprise$null/custom
    • Unlimited capabilities across most features
    • SSO
    • Role-based access control

Which should you pick?

Choose Calabrio ONE if

  • You need intelligent forecasting.
  • You work on Web, iOS, Android.
  • You also want automated scheduling.

Choose Clay if

  • You need data enrichment.
  • You want to start without paying.
  • You also want contact management.

Questions people ask

Is Calabrio ONE or Clay better?
Neither clearly leads. Calabrio ONE starts at On request and Clay at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Calabrio ONE or Clay?
Clay has a free tier; the other does not. Paid plans start at On request for Calabrio ONE and Free for Clay.
Does Calabrio ONE or Clay run on more platforms?
Calabrio ONE runs on Web, iOS, Android. Clay runs on Web.
Can I use Clay for free?
Yes. Clay has a free tier, so you can try it without paying. Calabrio ONE starts at On request.
What is Calabrio ONE best used for?
Calabrio ONE is most often used for a 1,200-seat contact centre on amazon connect needing forecasting and adherence that the native scheduling tools do not provide, a multi-site operation replacing spreadsheet rostering that no longer copes with skills-based routing and part-time shift patterns, a retailer forecasting seasonal contact volume across voice, chat and email to decide temporary hiring numbers months ahead, a compliance-bound centre needing call and screen recording with retention and redaction controls independent of its telephony vendor. Of those, a 1,200-seat contact centre on amazon connect needing forecasting and adherence that the native scheduling tools do not provide and a multi-site operation replacing spreadsheet rostering that no longer copes with skills-based routing and part-time shift patterns are not what Clay is typically brought in for.
What can Calabrio ONE do that Clay cannot?
Calabrio ONE covers Intelligent forecasting, Automated scheduling, Intraday optimisation, Real-time adherence. Clay covers Data enrichment, Contact management, Workflow automation, Integration.

Answered from the vendors’ own pages

Calabrio ONE: Is Calabrio still a separate product from Verint?

It is still sold and supported under the Calabrio name, but the companies merged under Thoma Bravo ownership in November 2025 and calabrio.com now redirects to verint.com.

Clay: Can I use Clay for free?

Yes, Clay's free plan includes 500 actions and 100 data credits per month with unlimited seats and tables (200 rows max per table).

Source
Calabrio ONE: Will Calabrio customers be forced to migrate to Verint?

Verint has publicly committed to supporting and enhancing Calabrio solutions with no forced migration. Get that commitment written into your contract term rather than relying on the statement.

Clay: How much can I save with Clay's annual billing?

Clay offers significant annual discounts: Launch tier drops from $167/month to $54/month, and Growth tier drops from $446/month to $185/month when billed yearly.

Source
Calabrio ONE: Does it replace my contact centre platform?

No. It sits on top of your CCaaS or telephony platform and handles workforce management, recording and quality.

Clay: What happens when I exceed my monthly actions or data credits on Clay?

Actions and data credits cost less than $0.01 each when purchased at scale, with unused data credits rolling over up to 2x monthly allocation on paid plans. Customers can bring their own API keys to avoid data credit costs.

Source
Calabrio ONE: What does it cost?

Nothing is published. Independent reporting puts the entry point near 75 US dollars per agent per month, rising with quality and analytics modules.

Clay: Does the Growth plan limit the number of users or team members?

No, Clay's Growth plan supports unlimited seats with 40000 monthly actions, 6000 data credits, and CRM sync, designed for teams with CRM-based workflows and growth campaigns.

Source
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