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Healthcare · head to head

BetterHelp vs BetterUp

BetterHelp logo

BetterHelp

Healthcare

Online therapy and counseling services

From
$50/week
Rated
-
Full reviewWebsite
BetterUp logo

BetterUp

Employee Engagement

Unlock human transformation

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: BetterHelp pricing from $50-$90 per week billed every 4 weeks with location and therapist availability variations; BetterUp no pricing page or published pricing information available
  • They diverge on capability: BetterHelp covers Video Sessions, BetterUp covers 1-on-1 coaching.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which BetterHelp and BetterUp actually diverge.

Attributes where BetterHelp and BetterUp differ
AttributeBetterHelpBetterUp
Starting price$50/weekOn request
PlatformsWeb, iOS, AndroidWeb, Ios, Android, Api
CategoryHealthcareEmployee Engagement

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), founded (2013).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in BetterHelp

  • Video Sessions
  • Phone Sessions
  • Messaging
  • Journaling
  • Worksheets
  • Cloud deployment
  • Web support
  • Mobile support

Only in BetterUp

  • 1-on-1 coaching
  • Mental health support
  • Leadership development
  • AI-powered matching
  • Progress tracking
  • Team analytics
  • Mobile coaching
  • Skill assessments

Both cover

  • HIPAA

What people use each for

The jobs each tool is most often brought in to do.

BetterHelp

  • Online therapy with licensed mental health professionalsnot BetterUp
  • Flexible scheduling with messaging, video, phone, and live chat optionsnot BetterUp
  • Access to 150+ worksheets and therapy support modulesnot BetterUp
  • Weekly free group seminars with expert therapistsnot BetterUp

BetterUp

  • One-to-one professional coaching provided as an employee benefitnot BetterHelp
  • Manager development programmesnot BetterHelp
  • Leadership development at enterprise scalenot BetterHelp
  • Measuring coaching impact across a workforcenot BetterHelp

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

BetterHelp

  • Pricing from $50-$90 per week billed every 4 weeks with location and therapist availability variations
  • Not suitable for minors or those under legal guardianship
  • Cannot provide official diagnoses, fulfill court orders, or prescribe medication
  • Requires reliable internet access; not appropriate for emergency or crisis situations

BetterUp

  • No pricing page or published pricing information available
  • Vendor requires demo request or direct sales contact for pricing
  • No public tiers or feature comparison by price level

Pricing, plan by plan

BetterHelp

$50/week
  • Standard$50/week
    • Messaging, live chat, phone sessions, video conferencing
    • 150+ digital worksheets
    • Access to 20+ weekly group seminars

BetterUp

On request
  • Care$undefined/month
    • Mental health coaching
    • Stress management
    • Work-life balance
  • Coaching$undefined/month
    • 1-on-1 coaching
    • Leadership development
    • Career growth
  • Enterprise$undefined/month
    • All coaching tiers
    • Executive coaching
    • Team coaching

Which should you pick?

Choose BetterHelp if

  • You need video sessions.
  • You work on Web, iOS, Android.
  • You also want phone sessions.
BetterHelp review

Choose BetterUp if

  • You need 1-on-1 coaching.
  • You work on Web, Ios, Android, Api.
  • You also want mental health support.
BetterUp review

Questions people ask

Is BetterHelp or BetterUp better?
Neither clearly leads. BetterHelp starts at $50/week and BetterUp at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, BetterHelp or BetterUp?
BetterHelp starts at $50/week and BetterUp at On request.
Does BetterHelp or BetterUp run on more platforms?
BetterHelp runs on Web, iOS, Android. BetterUp runs on Web, Ios, Android, Api.
What is BetterHelp best used for?
BetterHelp is most often used for online therapy with licensed mental health professionals, flexible scheduling with messaging, video, phone, and live chat options, access to 150+ worksheets and therapy support modules, weekly free group seminars with expert therapists. Of those, online therapy with licensed mental health professionals and flexible scheduling with messaging, video, phone, and live chat options are not what BetterUp is typically brought in for.
What can BetterHelp do that BetterUp cannot?
BetterHelp covers Video Sessions, Phone Sessions, Messaging, Journaling. BetterUp covers 1-on-1 coaching, Mental health support, Leadership development, AI-powered matching. Both handle HIPAA.

Answered from the vendors’ own pages

BetterHelp: How much does BetterHelp cost per week?

BetterHelp costs between $50 and $90 per week, with the actual price determined by your location, therapist availability, and therapist preference. Charges are billed every 4 weeks rather than weekly despite per-week pricing.

Source
BetterUp: How is BetterUp priced?

BetterUp does not publish pricing on their website. They use a custom pricing model requiring direct contact with their sales team to receive quotes tailored to organizational needs.

Source
BetterHelp: What does BetterHelp subscription include?

BetterHelp includes access to therapy via messaging, live chat, phone sessions, and video conferencing. Subscribers receive 150+ digital worksheets and free access to 20+ weekly group seminars led by expert therapists on various mental health topics.

Source
BetterUp: Are there different BetterUp plans for small versus enterprise organizations?

BetterUp offers products for different use cases (Lead, Manage, Grow, Ready) but does not publicly disclose tier-specific pricing or plan structures. Custom quotes are required.

Source
BetterHelp: Can you cancel BetterHelp anytime?

Members can cancel their BetterHelp subscription at any time without penalties or restrictions. Cancellation is flexible with no long-term commitment required.

Source
BetterUp: What is the best way to request BetterUp pricing information?

Organizations can request pricing by using the Request a Demo or Contact Sales options prominently displayed on BetterUp's website to connect with their sales team.

Source
BetterUp: Does BetterUp offer a free trial to evaluate the platform?

BetterUp does not publicly disclose free trial availability or terms on their homepage. Prospects must contact sales to inquire about trial options.

Source
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