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CRM · head to head

Affinity vs UJET

Affinity logo

Affinity

CRM

Relationship intelligence platform for professionals

From
$2000/year
Free plan
No
Full reviewWebsite
UJET logo

UJET

Customer Support

Mobile-first cloud contact centre that publishes per-seat list prices and runs on Google Cloud

From
$65/month
Free plan
No
Full reviewWebsite

The short version

  • Each has a real cost: Affinity enterprise tier requires custom quote, pricing not transparent; UJET the published tier prices exclude nearly every channel, so chat, email, SMS and social cost 10 USD per seat each on top and conversational AI is quoted separately, meaning a realistic omnichannel seat lands well above the advertised 99 USD.
  • They diverge on capability: Affinity covers Contact management, UJET covers Smartphone-native channels.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Affinity and UJET actually diverge.

Attributes where Affinity and UJET differ
AttributeAffinityUJET
Starting price$2000/year$65/month
Pricing modelsubscriptionPer user per month
PlatformsWebWeb, iOS, Android, API
CategoryCRMCustomer Support
Founded2013Unknown

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Affinity

  • Contact management
  • Deal tracking
  • Intelligence engine
  • Relationship mapping
  • Integration aggregation
  • Gmail
  • Outlook
  • LinkedIn

Only in UJET

  • Smartphone-native channels
  • Omnichannel routing
  • Google CCAI integration
  • Agent workspace
  • Biometric and device authentication
  • Co-browse
  • Outbound dialler
  • Workforce management add-on

What people use each for

The jobs each tool is most often brought in to do.

Affinity

  • Deal sourcing and pipeline management for venture capital and private equitynot UJET
  • Automatic capture of email and meeting activity into relationship recordsnot UJET
  • Finding warm introductions through existing relationship networksnot UJET
  • Investor relations and fundraising trackingnot UJET
  • Portfolio company support and reportingnot UJET

UJET

  • A consumer app company whose support cases are resolved faster when the customer can attach a photo or screen recording from the phone they are already holdingnot Affinity
  • A Google Cloud shop that wants Dialogflow CX bots and a contact centre on the same platform without stitching two vendors togethernot Affinity
  • A retail or utilities contact centre that needs verified caller identity without knowledge-based authentication questionsnot Affinity
  • A support organisation of 100 to 600 seats that wants a published per-seat list price to benchmark against a Genesys or NICE renewal quotenot Affinity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Affinity

  • Enterprise tier requires custom quote, pricing not transparent
  • Scale tier API calls capped at 100000 per month
  • All plans charge per user annually

UJET

  • The published tier prices exclude nearly every channel, so chat, email, SMS and social cost 10 USD per seat each on top and conversational AI is quoted separately, meaning a realistic omnichannel seat lands well above the advertised 99 USD.
  • Workforce management is a 30 USD per seat add-on rather than a platform capability, so a contact centre buying UJET for its full stack pays roughly a third again on top of the Pro rate before any AI.
  • UJET supplies the technology behind Google Cloud Contact Center AI Platform while Google simultaneously expands its own Customer Engagement Suite, a partner-competitor overlap that analysts have publicly warned could cannibalise UJET, and it introduces roadmap risk into a multi-year contract.
  • The smartphone-native premise only pays off if your customers actually contact you from a mobile app you control; organisations whose volume arrives by inbound telephone number from landlines and desktop web get little benefit from the differentiating features.
  • UJET is materially smaller than NICE, Genesys and Five9, so the partner and consultancy ecosystem for complex integrations, custom reporting and specialist routing design is thinner, and niche requirements more often become professional services line items.
  • UJET sold its own professional services business unit to Onix in July 2025, so implementation and services delivery on a new contract may run through a third party rather than the vendor itself, which changes who is accountable when a deployment slips.

Pricing, plan by plan

Affinity

$2000/year
  • Essential$2000/year
    • Activity capture (email and calendar)
    • Relationship scoring and interaction history
    • Deal pipeline tracking
  • Scale$2300/year
    • Automatic meeting capture (Notetaker)
    • AI Chat conversational access
    • Affinity Ascend agent platform
  • Advanced$2700/year
    • Third-party data enrichment (PitchBook, Dealroom, Crunchbase)
    • Company growth insights
    • Packaged integrations (Slack, Salesforce, Box)
  • Enterprise$null/year
    • Fund-level permissions
    • Enterprise SSO
    • Custom data retention

UJET

$65/month
  • Basic$65/month
    • Voice
    • Agent workspace
    • Standard routing
  • Digital$69/month
    • Digital channels
    • Agent workspace
    • Routing
  • Pro$99/month
    • Everything in Basic
    • Advanced routing
    • Advanced reporting
  • Enterprise$120/month
    • Everything in Pro
    • Enterprise security controls
    • SSO

Which should you pick?

Choose Affinity if

  • You need contact management.
  • You also want deal tracking.
Affinity review

Choose UJET if

  • You need smartphone-native channels.
  • You work on Web, iOS, Android, API.
  • You also want omnichannel routing.
UJET review

Questions people ask

Is Affinity or UJET better?
Neither clearly leads. Affinity starts at $2000/year and UJET at $65/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Affinity or UJET?
Affinity starts at $2000/year and UJET at $65/month.
Does Affinity or UJET run on more platforms?
Affinity runs on Web. UJET runs on Web, iOS, Android, API.
What is Affinity best used for?
Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what UJET is typically brought in for.
What can Affinity do that UJET cannot?
Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. UJET covers Smartphone-native channels, Omnichannel routing, Google CCAI integration, Agent workspace.

Answered from the vendors’ own pages

Affinity: How much does Affinity CRM cost per user?

Affinity CRM pricing starts at 2000 USD per user per year for the Essential plan, 2300 USD for Scale, and 2700 USD for Advanced. Enterprise tier requires custom pricing.

Source
UJET: Is UJET the same product as Google Cloud Contact Center AI Platform?

Effectively yes at the platform layer. Google resells UJET technology under its own brand, which is why Dialogflow integration is native rather than bolted on.

Affinity: What is the API call limit on Affinity's Scale tier?

The Scale and Advanced tiers provide 100000 API calls per month. Enterprise tier customers receive unlimited API access.

Source
UJET: What does a realistic omnichannel seat cost?

Add the channel add-ons to the tier price. Pro at 99 USD plus chat, email, SMS and social at 10 USD each is 139 USD per seat per month before any AI or workforce management.

Affinity: Which Affinity tier includes Notetaker and MCP integration?

The Scale tier (2300 USD per user per year) includes automatic meeting capture via Notetaker and Model Context Protocol server integration for AI tool connections.

Source
UJET: Does UJET include workforce management?

No. It is a separate add-on at 30 USD per user per month, so many buyers pair UJET with a dedicated WFM tool instead.

Affinity: When does Affinity offer Enterprise SSO capabilities?

Enterprise SSO (single sign-on) capability is included only in the Enterprise tier, which requires custom pricing and is designed for established firms with multi-fund complexity.

Source
UJET: How large a contact centre does it suit?

It is realistic from roughly 50 seats upward, and most commonly deployed in the 100 to 600 seat range rather than at several-thousand-seat scale.

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