Softwr

Marketing · head to head

Adobe Analytics vs Gravity Forms

Adobe Analytics logo

Adobe Analytics

Marketing

Enterprise-class data analytics

From
$5000/month
Rated
-
Full reviewWebsite
Gravity Forms logo

Gravity Forms

Surveys

The most trusted WordPress forms plugin

From
$59/year
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Adobe Analytics every UK G-Cloud listing bundles Adobe Analytics inside Experience Cloud consultancy from resellers including NTT Data, IBM and VE3, with no standalone per unit price published; Gravity Forms basic license covers only 1 site and renews at $59/year after a discounted $44 first year

Where they differ

Only the attributes on which Adobe Analytics and Gravity Forms actually diverge.

Attributes where Adobe Analytics and Gravity Forms differ
AttributeAdobe AnalyticsGravity Forms
Starting price$5000/month$59/year
Pricing modelquotesubscription
PlatformsWeb, Mobile, ApiWeb
CategoryMarketingSurveys
Founded1982Unknown

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adobe Analytics

  • Real-time reporting
  • Advanced segmentation
  • Attribution modeling
  • Predictive analytics
  • Customer journey mapping
  • Experience Cloud
  • Audience Manager
  • Target

Only in Gravity Forms

Nothing recorded that Adobe Analytics does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Adobe Analytics

  • Advanced analyticsnot Gravity Forms
  • Marketing optimizationnot Gravity Forms
  • Customer insightsnot Gravity Forms

Gravity Forms

  • WordPress form building and lead capturenot Adobe Analytics
  • E-commerce payment form processingnot Adobe Analytics
  • Multi-site form managementnot Adobe Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adobe Analytics

  • Every UK G-Cloud listing bundles Adobe Analytics inside Experience Cloud consultancy from resellers including NTT Data, IBM and VE3, with no standalone per unit price published

Gravity Forms

  • Basic license covers only 1 site and renews at $59/year after a discounted $44 first year
  • Pro license is capped at 3 sites; using it on more requires the Elite tier at $259/year renewal
  • Marketing integrations like HubSpot and Mailchimp are Basic-tier only, while payment and workflow add-ons (Stripe, Zapier, Trello) require Pro or above

Pricing, plan by plan

Adobe Analytics

$5000/month
  • Adobe Analytics$5000/month
    • Real-time analytics
    • Advanced attribution
    • Predictive analytics

Gravity Forms

$59/year
  • Basic$59/year
    • 1 site license
    • 20+ integrations including HubSpot, Mailchimp, Active Campaign
  • Pro$159/year
    • 3 site licenses
    • Payment processing with Stripe, Square, PayPal
    • 15+ Pro-level add-ons
  • Elite$259/year
    • Unlimited site licenses
    • All add-ons included
    • Advanced features: User Registration, Conversational Forms, Signature, Survey

Which should you pick?

Choose Adobe Analytics if

  • You need real-time reporting.
  • You work on Web, Mobile, Api.
  • You also want advanced segmentation.
Adobe Analytics review

Choose Gravity Forms if

Nothing in the data separates Gravity Forms from Adobe Analytics on the points above - pick on price and on how each one feels to use.

Gravity Forms review

Questions people ask

Is Adobe Analytics or Gravity Forms better?
Neither clearly leads. Adobe Analytics starts at $5000/month and Gravity Forms at $59/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adobe Analytics or Gravity Forms?
Adobe Analytics starts at $5000/month and Gravity Forms at $59/year.
Does Adobe Analytics or Gravity Forms run on more platforms?
Adobe Analytics runs on Web, Mobile, Api. Gravity Forms runs on Web.
What is Adobe Analytics best used for?
Adobe Analytics is most often used for advanced analytics, marketing optimization, customer insights. Of those, advanced analytics and marketing optimization are not what Gravity Forms is typically brought in for.
What can Adobe Analytics do that Gravity Forms cannot?
Adobe Analytics covers Real-time reporting, Advanced segmentation, Attribution modeling, Predictive analytics.

Answered from the vendors’ own pages

Gravity Forms: What is the cheapest Gravity Forms plan?

The Basic plan is $59/year and includes 1 site license with 20+ integrations. The Elite plan at $259/year offers unlimited sites and all add-ons.

Source
Gravity Forms: Can I process payments with Gravity Forms?

Yes. Payment processing with Stripe, Square, and PayPal is included in the Pro ($159/year) and Elite ($259/year) plans, but not in the Basic plan.

Source
Gravity Forms: How many sites can I use Gravity Forms on?

The Basic plan covers 1 site, Pro covers 3 sites, and Elite covers unlimited sites. All pricing is annual subscription.

Source
Share

Related pages

More on Adobe Analytics

More on Gravity Forms

Keep looking

Other head to heads