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Marketing · head to head

Dreamdata vs Gravity Forms

Dreamdata logo

Dreamdata

Marketing

B2B revenue attribution platform

From
Free
Free plan
Yes
Full reviewWebsite
Gravity Forms logo

Gravity Forms

Surveys

The most trusted WordPress forms plugin

From
$59/year
Free plan
No
Full reviewWebsite

The short version

  • Only Dreamdata has a free tier, so it costs nothing to try first.
  • Each has a real cost: Dreamdata company identification only reaches approximately 80% accuracy even with proprietary IP-to-company resolution; Gravity Forms basic license covers only 1 site and renews at $59/year after a discounted $44 first year
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Dreamdata and Gravity Forms actually diverge.

Attributes where Dreamdata and Gravity Forms differ
AttributeDreamdataGravity Forms
Starting priceFree$59/year
Pricing modelUnknownsubscription
Free tierYesNo
CategoryMarketingSurveys
Founded2018Unknown

Identical on both: platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Dreamdata

  • Multi-touch attribution
  • Account-based analytics
  • Pipeline analytics
  • Customer journey mapping
  • Revenue modeling
  • Content attribution
  • Channel performance
  • Data unification

Only in Gravity Forms

Nothing recorded that Dreamdata does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Dreamdata

  • B2B attributionnot Gravity Forms
  • Revenue analyticsnot Gravity Forms
  • Pipeline forecastingnot Gravity Forms
  • Marketing ROInot Gravity Forms

Gravity Forms

  • WordPress form building and lead capturenot Dreamdata
  • E-commerce payment form processingnot Dreamdata
  • Multi-site form managementnot Dreamdata

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Dreamdata

  • Company identification only reaches approximately 80% accuracy even with proprietary IP-to-company resolution
  • Advanced features like custom attribution models require expensive custom pricing tier
  • Steep implementation lift for complex multi-touch attribution setup
  • Free tier limited to 2 months of historical data

Gravity Forms

  • Basic license covers only 1 site and renews at $59/year after a discounted $44 first year
  • Pro license is capped at 3 sites; using it on more requires the Elite tier at $259/year renewal
  • Marketing integrations like HubSpot and Mailchimp are Basic-tier only, while payment and workflow add-ons (Stripe, Zapier, Trello) require Pro or above

Pricing, plan by plan

Dreamdata

Free

No published plan breakdown. See the Dreamdata review.

Gravity Forms

$59/year
  • Basic$59/year
    • 1 site license
    • 20+ integrations including HubSpot, Mailchimp, Active Campaign
  • Pro$159/year
    • 3 site licenses
    • Payment processing with Stripe, Square, PayPal
    • 15+ Pro-level add-ons
  • Elite$259/year
    • Unlimited site licenses
    • All add-ons included
    • Advanced features: User Registration, Conversational Forms, Signature, Survey

Which should you pick?

Choose Dreamdata if

  • You need multi-touch attribution.
  • You want to start without paying.
  • You also want account-based analytics.
Dreamdata review

Choose Gravity Forms if

Nothing in the data separates Gravity Forms from Dreamdata on the points above - pick on price and on how each one feels to use.

Gravity Forms review

Questions people ask

Is Dreamdata or Gravity Forms better?
Neither clearly leads. Dreamdata starts at Free and Gravity Forms at $59/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Dreamdata or Gravity Forms?
Dreamdata has a free tier; the other does not. Paid plans start at Free for Dreamdata and $59/year for Gravity Forms.
Does Dreamdata or Gravity Forms run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Dreamdata for free?
Yes. Dreamdata has a free tier, so you can try it without paying. Gravity Forms starts at $59/year.
What is Dreamdata best used for?
Dreamdata is most often used for b2b attribution, revenue analytics, pipeline forecasting, marketing roi. Of those, b2b attribution and revenue analytics are not what Gravity Forms is typically brought in for.
What can Dreamdata do that Gravity Forms cannot?
Dreamdata covers Multi-touch attribution, Account-based analytics, Pipeline analytics, Customer journey mapping.

Answered from the vendors’ own pages

Dreamdata: Is there a free tier for Dreamdata?

Yes. Dreamdata offers a free tier with 5 seats, 2 months of history, company identification, and web analytics included.

Source
Gravity Forms: What is the cheapest Gravity Forms plan?

The Basic plan is $59/year and includes 1 site license with 20+ integrations. The Elite plan at $259/year offers unlimited sites and all add-ons.

Source
Dreamdata: What CRM integrations does Dreamdata support?

Dreamdata integrates natively with Salesforce and HubSpot, pulling opportunity and account data to build attribution models.

Source
Gravity Forms: Can I process payments with Gravity Forms?

Yes. Payment processing with Stripe, Square, and PayPal is included in the Pro ($159/year) and Elite ($259/year) plans, but not in the Basic plan.

Source
Dreamdata: Can I build custom attribution models in Dreamdata?

Yes. Custom attribution models are available on the Attribution Advanced plan, which requires contact for custom pricing.

Source
Gravity Forms: How many sites can I use Gravity Forms on?

The Basic plan covers 1 site, Pro covers 3 sites, and Elite covers unlimited sites. All pricing is annual subscription.

Source
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