Email Marketing · head to head
ActiveCampaign vs RingCentral

ActiveCampaign
Email Marketing
CRM, marketing automation, and sales platform
- From
- Free
- Rated
- -

RingCentral
Telecommunications
Unified communications platform for enterprise
- From
- $24.99/month
- Rated
- -
The short version
- Only ActiveCampaign has a free tier, so it costs nothing to try first.
- Each has a real cost: ActiveCampaign starter tier capped at 5 automation actions per automation; unlimited actions require Plus tier or higher; RingCentral the pricing page shows no per user rate until you enter a user count, so the headline plan cost is not published outright
- They diverge on capability: ActiveCampaign covers Contact management, RingCentral covers VoIP calling.
Where they differ
Only the attributes on which ActiveCampaign and RingCentral actually diverge.
| Attribute | ActiveCampaign | RingCentral |
|---|---|---|
| Starting price | Free | $24.99/month |
| Free tier | Yes | No |
| Platforms | Cloud-based SaaS | Web, Windows, Macos, Ios, Android |
| Category | Email Marketing | Telecommunications |
| Founded | 2003 | 1999 |
Identical on both: pricing model (subscription), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in ActiveCampaign
- Contact management
- Sales pipeline
- Marketing automation
- Email marketing
- Customer service
- Reporting
- Automation
- Zapier
Only in RingCentral
- VoIP calling
- Video conferencing
- Team messaging
- SMS/MMS
- File storage
- Call recording
- Analytics
- Microsoft Teams
Both cover
- Slack
- Salesforce
- SOC2
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
ActiveCampaign
- Businesses automating cross-channel campaigns (email, SMS, WhatsApp)not RingCentral
- Marketing teams needing AI-driven lead scoring and automationnot RingCentral
RingCentral
- Cloud phone system with business numbers, extensions and call routingnot ActiveCampaign
- Combining voice, video meetings and team messaging in one subscriptionnot ActiveCampaign
- Adding contact centre and analytics capability to a distributed workforcenot ActiveCampaign
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
ActiveCampaign
- Starter tier capped at 5 automation actions per automation; unlimited actions require Plus tier or higher
- Active Intelligence (AI features) limited or excluded in Starter and Plus tiers; Advanced Intelligence only available in Pro and Enterprise
- SSO and advanced CRM integrations only available in Pro and Enterprise tiers
- Multiple users scaling limited: Starter allows 1 user, Plus allows 3, Enterprise allows 5 users
RingCentral
- The pricing page shows no per user rate until you enter a user count, so the headline plan cost is not published outright
- The advertised saving of up to 33 percent requires paying annually rather than monthly
- Cost centre management, multiple support admins, custom roles and adoption analytics are limited to the Advanced and Ultra packages
- AI Receptionist starts at $39 a month, Conversational Intelligence at $60 a month, the Call Queues Booster is $35 a month and the Business SMS Booster is $25 a month, all charged on top of the plan
- SMS is excluded from the free trial
Pricing, plan by plan
ActiveCampaign
FreeNo published plan breakdown. See the ActiveCampaign review.
RingCentral
$24.99/month- Essentials$24.99/month
- Calls, meetings, messaging
- Video conferencing
- File sharing
- Standard$34.99/month
- Everything in Essentials
- Advanced features
- Call recording
Which should you pick?
Choose ActiveCampaign if
- You need contact management.
- You want to start without paying.
- You work on Cloud-based SaaS.
- You also want sales pipeline.
Choose RingCentral if
- You need voip calling.
- You work on Web, Windows, Macos, Ios, Android.
- You also want video conferencing.
Questions people ask
- Is ActiveCampaign or RingCentral better?
- Neither clearly leads. ActiveCampaign starts at Free and RingCentral at $24.99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, ActiveCampaign or RingCentral?
- ActiveCampaign has a free tier; the other does not. Paid plans start at Free for ActiveCampaign and $24.99/month for RingCentral.
- Does ActiveCampaign or RingCentral run on more platforms?
- ActiveCampaign runs on Cloud-based SaaS. RingCentral runs on Web, Windows, Macos, Ios, Android.
- Can I use ActiveCampaign for free?
- Yes. ActiveCampaign has a free tier, so you can try it without paying. RingCentral starts at $24.99/month.
- What is ActiveCampaign best used for?
- ActiveCampaign is most often used for businesses automating cross-channel campaigns (email, sms, whatsapp), marketing teams needing ai-driven lead scoring and automation. Of those, businesses automating cross-channel campaigns (email, sms, whatsapp) and marketing teams needing ai-driven lead scoring and automation are not what RingCentral is typically brought in for.
- What can ActiveCampaign do that RingCentral cannot?
- ActiveCampaign covers Contact management, Sales pipeline, Marketing automation, Email marketing. RingCentral covers VoIP calling, Video conferencing, Team messaging, SMS/MMS. Both handle Slack, Salesforce, SOC2, Cloud deployment.
Related pages
More on ActiveCampaign
More on RingCentral
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- ActiveCampaign vs Genesys Cloud
- ActiveCampaign vs OneSignal
- RingCentral vs AWeber
- RingCentral vs Brevo
- RingCentral vs EmailOctopus
- RingCentral vs Flodesk
- RingCentral vs GetResponse
- RingCentral vs Instantly
- RingCentral vs Klaviyo
- RingCentral vs Loops
- RingCentral vs MailerLite
- RingCentral vs Mailjet
- RingCentral vs Omnisend
- RingCentral vs RD Station Marketing
- RingCentral vs SendGrid
- RingCentral vs Aircall
- RingCentral vs Talkdesk
- RingCentral vs Five9
- RingCentral vs NICE CXone
- RingCentral vs Twilio
- RingCentral vs Vonage
- RingCentral vs Whereby
- RingCentral vs 8x8
- RingCentral vs Dialpad
- RingCentral vs Genesys Cloud
- RingCentral vs OneSignal
