Software · head to head
AB Tasty vs Countly
The short version
- Only Countly has a free tier, so it costs nothing to try first.
- Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Countly the private cloud plan starts at $175 a month and is described as usage based without stating the unit
- They diverge on capability: AB Tasty covers A/B testing, Countly covers Event tracking.
Where they differ
Only the attributes on which AB Tasty and Countly actually diverge.
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in AB Tasty
- A/B testing
- Multivariate testing
- Personalization
- Visual editor
- Google Analytics
- Salesforce
- SSL encryption
Only in Countly
- Event tracking
- Crash reporting
- Analytics dashboard
- User retention
- Open-source
- On-premise deployment
- Mobile support
- Api support
Both cover
- Cloud deployment
- Web support
- Multiple languages language support
What people use each for
The jobs each tool is most often brought in to do.
AB Tasty
- A/B and multivariate testing on web and mobilenot Countly
- Feature flagging and progressive rolloutsnot Countly
- Personalising content for identified and anonymous visitorsnot Countly
- Search, recommendations and merchandising for ecommercenot Countly
- Conversion optimisation experiments across channelsnot Countly
Countly
- Product analytics for mobile and web applicationsnot AB Tasty
- Self hosting analytics where data cannot leave the organisationnot AB Tasty
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
AB Tasty
- Pricing is not published and requires a demo or a sales conversation
Countly
- The private cloud plan starts at $175 a month and is described as usage based without stating the unit
- No event cap, data point limit or user limit is published for either paid plan
- The self hosted Enterprise edition is custom priced and billed annually
- Adaptivity and intelligence features are separately priced add ons on the cheaper plan
Pricing, plan by plan
AB Tasty
€500/month- Standard$500/month
- A/B testing
- Basic personalization
- Analytics
Countly
Free- Open SourceFree
- Open-source
- Self-hosted
- Full features
Which should you pick?
Choose Countly if
- You need event tracking.
- You want to start without paying.
- You work on Web, Mobile, Api.
- You also want crash reporting.
Questions people ask
- Is AB Tasty or Countly better?
- Neither clearly leads. AB Tasty starts at €500/month and Countly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, AB Tasty or Countly?
- Countly has a free tier; the other does not. Paid plans start at €500/month for AB Tasty and Free for Countly.
- Does AB Tasty or Countly run on more platforms?
- AB Tasty runs on Web. Countly runs on Web, Mobile, Api.
- Can I use Countly for free?
- Yes. Countly has a free tier, so you can try it without paying. AB Tasty starts at €500/month.
- What is AB Tasty best used for?
- AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Countly is typically brought in for.
- What can AB Tasty do that Countly cannot?
- AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Countly covers Event tracking, Crash reporting, Analytics dashboard, User retention. Both handle Cloud deployment, Web support, Multiple languages language support.