Reynolds and Reynoldsvs
Carfax
Carfax: Vehicle history reports and information
Reynolds and Reynolds
Your dealership. Your way.
As of 30 August 2026, Reynolds and Reynolds's pricing is not published; the vendor quotes on request. Reynolds and Reynolds provides automotive retailer software, services, and forms designed to help dealerships improve business results. Softwr lists it under Automotive. Reynolds and Reynolds is made by The Reynolds and Reynolds Company, launched in 1866, available on Web, Windows, macOS, iOS.
Overview
What Reynolds and Reynolds does
Reynolds and Reynolds provides automotive retailer software, services, and forms designed to help dealerships improve business results. Their ERA-IGNITE platform offers a comprehensive DMS with advanced retail solutions for sales, service, parts, and accounting.
What people use it for
- Auto dealerships running a dealer management system across sales, finance and insurance, and service
Related searches
The honest half
Where it falls short
Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Reynolds and Reynolds.
- Pricing is not published for its dealer management system products; the site provides no plans or figures and requires contacting sales
Cross-shopped
What people choose instead of Reynolds and Reynolds
Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.
- Reynolds and ReynoldsvsCDK Global
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- Reynolds and ReynoldsvsEdmunds
Edmunds: Car research, reviews, and pricing
- Reynolds and ReynoldsvsAutoCheck
AutoCheck: Vehicle history reports and auction information
Pricing
What Reynolds and Reynolds costs
Taken from the vendor's own pricing page. Prices move, so check before you buy.
ERA-IGNITE
On request
- Core DMS
- Sales & desking
- Service & parts
- Accounting
- docuPAD integration
ERA-IGNITE Plus
On request
- Everything in ERA-IGNITE
- Advanced CRM
- Digital solutions
- Enhanced reporting
- Multi-store management
Enterprise Solutions
On request
- Full platform access
- Custom integrations
- Dedicated account team
- Priority support
- Consulting services
Capabilities
Features
ERA-IGNITE DMS
docuPAD F&I
Sales management
Service scheduling
Parts management
Accounting suite
Customer management
Inventory control
OEM portals
Integration with OEM portals
Credit agencies
Integration with Credit agencies
Lender platforms
Integration with Lender platforms
Marketing tools
Integration with Marketing tools
Behind it
Who makes Reynolds and Reynolds
- Company
- The Reynolds and Reynolds Company
- Based in
- Dayton, OH
Keep looking
Where to go from Reynolds and Reynolds
- Reynolds and Reynolds alternativesEvery product people weigh against it
- Reynolds and Reynolds pricingPlans, floors and what the tiers exclude
- Reynolds and Reynolds badgesWhich rules it meets, and the figure behind each
- All Automotive softwareThe full category
- Best Automotive softwareThe shortlist, and how it was cut
Best Automotive software for
Compare Reynolds and Reynolds with
- CDK Global
- Epicor DMS
- Carfax
- Edmunds
- AutoCheck
- Tekion
- DealerSocket
- DealerTrack
- AutoiPacket
- Digital Air Strike
- CarNow
- IDENTIFIX
- J.D. Power
- KBB
- Launch X431
- Mitchell 1
- NADA Guides
- CARFAX for Dealers
Other Automotive software
Softwr does not host reviews and shows no star rating for Reynolds and Reynolds, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.
More on Reynolds and Reynolds
Reynolds and Reynolds alternatives
What people switch to, and what they give up
Reynolds and Reynolds pricing
Every tier, and where the cost actually lands
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