Pendovs
Mixpanel
Mixpanel: Product analytics platform for tracking user behavior and engagement metrics across products.
Pendo
Product analytics and digital adoption platform
As of 30 August 2026, Pendo is free to use. Pendo helps product teams deliver software users love. Softwr lists it under Technology. Pendo is made by Pendo.io Inc, launched in 2013, available on Web, iOS, Android, Windows.
Overview
What Pendo does
Pendo helps product teams deliver software users love. With product analytics, in-app guidance, user feedback, and roadmapping capabilities, Pendo enables teams to make data-driven decisions, eliminate guesswork, and accelerate time to value.
What people use it for
- User onboarding
- Feature adoption
- Product analytics
- User feedback collection
- Digital adoption
Related searches
The honest half
Where it falls short
Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Pendo.
- Pricing is not publicly available and requires a custom quote
- Free tier limited to 500 monthly active users
Cross-shopped
What people choose instead of Pendo
Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.
- PendovsHeap
Heap: Product analytics tool with automatic event capture and session replay for understanding user behavior.
- PendovsAmplitude
Amplitude: Digital analytics and CDP for tracking user engagement, retention, and product adoption.
Pricing
What Pendo costs
Taken from the vendor's own pricing page. Prices move, so check before you buy.
Free
Free
- 500 MAU
- Core analytics
- In-app guides
- Roadmaps
Capabilities
Features
Product analytics
In-app messaging
User onboarding
Feature adoption tracking
User feedback
NPS surveys
Session replay
Mobile analytics
Salesforce
Integration with Salesforce
Slack
Integration with Slack
Jira
Integration with Jira
Segment
Integration with Segment
Answered, with sources
Questions people ask
Each answer names the page it came from, so you can check it rather than take our word for it.
Does Pendo have a free tier?
Yes, Pendo Free supports up to 500 monthly active users and includes core product analytics, in-app guides, Pendo-branded roadmaps, and Pendo-branded NPS surveys.
SourceWhat is Pendo's core functionality?
Pendo combines product analytics, in-app guides, session replay, NPS surveys, product discovery, roadmaps, and cross-channel orchestration to measure and improve product adoption.
SourceWhat CRM systems does Pendo integrate with?
Pendo offers two-way integrations with Salesforce, mapping Pendo product usage and sentiment data with Salesforce records, and with HubSpot for contact mapping and campaign orchestration.
SourceWhat impact does Pendo have on customer retention?
Companies using Pendo for product analytics see on average a 5% reduction in customer churn and report an average 15% increase in net revenue retention.
SourceBehind it
Who makes Pendo
- Company
- Pendo.io Inc
- Based in
- Raleigh, NC
- Founders
- Todd Olson, Eric Boduch, Rahul Jain, Erik Troan
Timeline
Pendo over time
- Milestone2026-01-01
Pendo reaches $200M ARR with $2.6B valuation
Source
Keep looking
Where to go from Pendo
- Pendo alternativesEvery product people weigh against it
- Pendo pricingPlans, floors and what the tiers exclude
- Pendo badgesWhich rules it meets, and the figure behind each
- All Technology softwareThe full category
- Best Technology softwareThe shortlist, and how it was cut
Best Technology software for
Compare Pendo with
- Amplitude
- Mixpanel
- Heap
- PostHog
- Segment
- RescueTime
- LaunchDarkly
- Userpilot
- Dashlane
- Aha!
- Canny
- Miro
- Alkami
- Finxact
- GitHub
- Heap
- Userpilot
- Dashlane
Other Technology software
The digital analytics platform to understand your users
Free, then $49/mo10 researched notesProduct analytics that helps you convert, engage, and retain more users
Free, then $20/mo10 researched notesThe single platform to analyze, test, observe, and deploy new features
Free plan13 researched notesDigital banking platform for United States banks and credit unions
Pricing on request11 researched notesCloud native core banking, sold as Finxact from Fiserv since the 2022 acquisition
Pricing on request11 researched notes
Softwr does not host reviews and shows no star rating for Pendo, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.
More on Pendo
Pendo alternatives
What people switch to, and what they give up
Pendo pricing
Every tier, and where the cost actually lands
Compare Pendo
Put it head to head with anything we hold
Pendo badge
Its rating, and an embed for your own site
Best Technology software alternatives
Secure access for everyone
The digital analytics platform to understand your users
Apple's WebKit browser, available only on Apple operating systems and updated only with them.
free