Softwr

Events · head to head

Splash That vs Supermetrics

Splash That logo

Splash That

Events

Enterprise event marketing platform

From
On request
Rated
-
Full reviewWebsite
Supermetrics logo

Supermetrics

Marketing

Bring all your marketing data into one place

From
€49/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Splash That acquired by Cvent in August 2024 and now sold within the Cvent suite; Supermetrics every package includes only 1 core destination; sending the same data to a second destination is a paid extra
  • They diverge on capability: Splash That covers Event pages, Supermetrics covers Multi-source data connectors.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Splash That and Supermetrics actually diverge.

Attributes where Splash That and Supermetrics differ
AttributeSplash ThatSupermetrics
Starting priceOn request€49/month
Pricing modelUnknownsubscription
PlatformsWebWeb, Google-sheets, Data-studio, Excel, Api
CategoryEventsMarketing
Founded20112010

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Splash That

  • Event pages
  • Registration
  • Check-in
  • Email marketing
  • Analytics
  • Marketo
  • Slack
  • Zoom

Only in Supermetrics

  • Multi-source data connectors
  • Real-time data sync
  • Custom dimensions
  • Data blending
  • Scheduled reports
  • API access
  • Data transformation
  • Visualization

Both cover

  • Salesforce
  • HubSpot

What people use each for

The jobs each tool is most often brought in to do.

Splash That

  • Event registration pages and marketing for live, virtual and hybrid eventsnot Supermetrics
  • Syncing event attendance into Salesforce and other CRMsnot Supermetrics
  • Running a large programme of events to a consistent brand templatenot Supermetrics
  • Reporting on event-sourced pipelinenot Supermetrics

Supermetrics

  • Pulling marketing platform data into Google Sheets, Looker Studio, Excel or Power BInot Splash That
  • Loading advertising data into BigQuery or Snowflake for reportingnot Splash That
  • Automating recurring client marketing reports at an agencynot Splash That

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Splash That

  • Acquired by Cvent in August 2024 and now sold within the Cvent suite

Supermetrics

  • Every package includes only 1 core destination; sending the same data to a second destination is a paid extra
  • The Starter plan at 49 EUR per month billed monthly includes 1 user, 3 data sources and 3 accounts per data source
  • Data refreshes are weekly on Starter, daily on Growth and hourly on Pro; on-demand refreshes require Enterprise
  • Refresh scheduling on those tiers is stated for Google Sheets only
  • Snowflake and BigQuery data warehouse destinations require the Enterprise package
  • SAML SSO is Enterprise only; lower tiers get basic single sign-on
  • Data transformations, data residency and region control, multiple teams and Management API access are Enterprise only
  • Enterprise carries no published price and is quote only
  • The 20% saving is only available on yearly billing
  • AI credits are metered per plan at 4,000 monthly on Starter and 12,000 on Growth

Pricing, plan by plan

Splash That

On request

No published plan breakdown. See the Splash That review.

Supermetrics

€49/month
  • Starter$49/month
    • 1 core destination
    • 3 data sources
    • 1 user
  • Growth$199/month
    • 1 core destination
    • 7 data sources
    • 2 users
  • Pro$499/month
    • 1 core destination
    • 10 data sources
    • 3 users

Which should you pick?

Choose Splash That if

  • You need event pages.
  • You also want registration.
Splash That review

Choose Supermetrics if

  • You need multi-source data connectors.
  • You work on Web, Google-sheets, Data-studio, Excel, Api.
  • You also want real-time data sync.
Supermetrics review

Questions people ask

Is Splash That or Supermetrics better?
Neither clearly leads. Splash That starts at On request and Supermetrics at €49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Splash That or Supermetrics?
Splash That starts at On request and Supermetrics at €49/month.
Does Splash That or Supermetrics run on more platforms?
Splash That runs on Web. Supermetrics runs on Web, Google-sheets, Data-studio, Excel, Api.
What is Splash That best used for?
Splash That is most often used for event registration pages and marketing for live, virtual and hybrid events, syncing event attendance into salesforce and other crms, running a large programme of events to a consistent brand template, reporting on event-sourced pipeline. Of those, event registration pages and marketing for live, virtual and hybrid events and syncing event attendance into salesforce and other crms are not what Supermetrics is typically brought in for.
What can Splash That do that Supermetrics cannot?
Splash That covers Event pages, Registration, Check-in, Email marketing. Supermetrics covers Multi-source data connectors, Real-time data sync, Custom dimensions, Data blending. Both handle Salesforce, HubSpot.

Answered from the vendors’ own pages

Splash That: Does Splash integrate with CRM systems?

Yes, Splash integrates with Salesforce to sync attendee data and with Marketo for marketing automation. It also supports Slack for team notifications about event activity.

Source
Supermetrics: How much does Supermetrics cost?

Supermetrics offers three subscription plans: Starter at EUR 49 per month, Growth at EUR 199 per month, and Pro at EUR 499 per month. Annual billing provides a 20% discount. Enterprise plans require a custom quote.

Source
Splash That: Can Splash handle both virtual and in-person events?

Yes, Splash supports virtual, in-person, and hybrid event formats with the same platform. It includes virtual venue features with streaming and on-site check-in tools.

Source
Supermetrics: Can I add extra users or data sources to my Supermetrics plan?

Yes, additional features are available for all plans. Additional users cost EUR 29 to EUR 124 per month depending on plan tier, and additional data sources cost EUR 29 to EUR 37 per month. Additional destinations and ad accounts also carry separate monthly fees.

Source
Splash That: What event analytics are available?

Splash provides dashboard reporting with pre-built and custom reports for ROI measurement and attendance insights, though users report the reporting features lack versatility for deep drilling into performance metrics.

Source
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