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Events · head to head

CVent Events vs Supermetrics

CVent Events logo

CVent Events

Events

Enterprise event management by Cvent

From
$1500/month
Rated
-
Full reviewWebsite
Supermetrics logo

Supermetrics

Marketing

Bring all your marketing data into one place

From
€49/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: CVent Events pricing is by quote only: the pricing page publishes no rate, no minimum and no per seat cost and routes buyers to sales; Supermetrics every package includes only 1 core destination; sending the same data to a second destination is a paid extra
  • They diverge on capability: CVent Events covers Event registration, Supermetrics covers Multi-source data connectors.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which CVent Events and Supermetrics actually diverge.

Attributes where CVent Events and Supermetrics differ
AttributeCVent EventsSupermetrics
Starting price$1500/month€49/month
PlatformsWeb, Ios, AndroidWeb, Google-sheets, Data-studio, Excel, Api
CategoryEventsMarketing
Founded19992010

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CVent Events

  • Event registration
  • Mobile event app
  • Attendee hub
  • Event marketing
  • Advanced analytics
  • Marketo
  • Microsoft Dynamics
  • SAP

Only in Supermetrics

  • Multi-source data connectors
  • Real-time data sync
  • Custom dimensions
  • Data blending
  • Scheduled reports
  • API access
  • Data transformation
  • Visualization

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

CVent Events

  • Managing event registration and attendee data for large eventsnot Supermetrics
  • Running a virtual or hybrid event attendee hubnot Supermetrics
  • Onsite check in and badge printingnot Supermetrics

Supermetrics

  • Pulling marketing platform data into Google Sheets, Looker Studio, Excel or Power BInot CVent Events
  • Loading advertising data into BigQuery or Snowflake for reportingnot CVent Events
  • Automating recurring client marketing reports at an agencynot CVent Events

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CVent Events

  • Pricing is by quote only: the pricing page publishes no rate, no minimum and no per seat cost and routes buyers to sales
  • The Professional tier includes 15 user logins; unlimited logins require Enterprise
  • Professional licenses individual solutions such as Registration, Attendee Hub and OnArrival separately rather than bundling them
  • Bundled access to all solutions requires the Enterprise tier

Supermetrics

  • Every package includes only 1 core destination; sending the same data to a second destination is a paid extra
  • The Starter plan at 49 EUR per month billed monthly includes 1 user, 3 data sources and 3 accounts per data source
  • Data refreshes are weekly on Starter, daily on Growth and hourly on Pro; on-demand refreshes require Enterprise
  • Refresh scheduling on those tiers is stated for Google Sheets only
  • Snowflake and BigQuery data warehouse destinations require the Enterprise package
  • SAML SSO is Enterprise only; lower tiers get basic single sign-on
  • Data transformations, data residency and region control, multiple teams and Management API access are Enterprise only
  • Enterprise carries no published price and is quote only
  • The 20% saving is only available on yearly billing
  • AI credits are metered per plan at 4,000 monthly on Starter and 12,000 on Growth

Pricing, plan by plan

CVent Events

$1500/month
  • Professional$1500/month
    • Event registration
    • Email marketing
    • Basic analytics
  • Enterprise$4000/month
    • Mobile app
    • Advanced analytics
    • Integrations
  • Ultimate$8000/month
    • Full suite
    • Dedicated support
    • Custom development

Supermetrics

€49/month
  • Starter$49/month
    • 1 core destination
    • 3 data sources
    • 1 user
  • Growth$199/month
    • 1 core destination
    • 7 data sources
    • 2 users
  • Pro$499/month
    • 1 core destination
    • 10 data sources
    • 3 users

Which should you pick?

Choose CVent Events if

  • You need event registration.
  • You work on Web, Ios, Android.
  • You also want mobile event app.
CVent Events review

Choose Supermetrics if

  • You need multi-source data connectors.
  • You work on Web, Google-sheets, Data-studio, Excel, Api.
  • You also want real-time data sync.
Supermetrics review

Questions people ask

Is CVent Events or Supermetrics better?
Neither clearly leads. CVent Events starts at $1500/month and Supermetrics at €49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CVent Events or Supermetrics?
CVent Events starts at $1500/month and Supermetrics at €49/month.
Does CVent Events or Supermetrics run on more platforms?
CVent Events runs on Web, Ios, Android. Supermetrics runs on Web, Google-sheets, Data-studio, Excel, Api.
What is CVent Events best used for?
CVent Events is most often used for managing event registration and attendee data for large events, running a virtual or hybrid event attendee hub, onsite check in and badge printing. Of those, managing event registration and attendee data for large events and running a virtual or hybrid event attendee hub are not what Supermetrics is typically brought in for.
What can CVent Events do that Supermetrics cannot?
CVent Events covers Event registration, Mobile event app, Attendee hub, Event marketing. Supermetrics covers Multi-source data connectors, Real-time data sync, Custom dimensions, Data blending. Both handle Salesforce.

Answered from the vendors’ own pages

Supermetrics: How much does Supermetrics cost?

Supermetrics offers three subscription plans: Starter at EUR 49 per month, Growth at EUR 199 per month, and Pro at EUR 499 per month. Annual billing provides a 20% discount. Enterprise plans require a custom quote.

Source
Supermetrics: Can I add extra users or data sources to my Supermetrics plan?

Yes, additional features are available for all plans. Additional users cost EUR 29 to EUR 124 per month depending on plan tier, and additional data sources cost EUR 29 to EUR 37 per month. Additional destinations and ad accounts also carry separate monthly fees.

Source
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