Softwr

Event Management · head to head

Splash That vs Universe

Splash That logo

Splash That

Event Management

Enterprise event marketing platform

From
On request
Rated
-
Full reviewWebsite
Universe logo

Universe

Event Management

Ticketing and event management made simple

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Universe has a free tier, so it costs nothing to try first.
  • Each has a real cost: Splash That acquired by Cvent in August 2024 and now sold within the Cvent suite; Universe limited design customization for event pages and branding control
  • They diverge on capability: Splash That covers Registration, Universe covers Ticketing.

Where they differ

Only the attributes on which Splash That and Universe actually diverge.

Attributes where Splash That and Universe differ
AttributeSplash ThatUniverse
Starting priceOn requestFree
Free tierNoYes
PlatformsWebWeb, iOS, Android

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Event Management), founded (2011).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Splash That

  • Registration
  • Check-in
  • Email marketing
  • Salesforce
  • Marketo
  • HubSpot
  • Slack
  • Zoom

Only in Universe

  • Ticketing
  • Guest lists
  • Check-in app
  • Stripe
  • PayPal
  • Facebook
  • Google Analytics
  • Mailchimp

Both cover

  • Event pages
  • Analytics
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Splash That

  • Event registration pages and marketing for live, virtual and hybrid eventsnot Universe
  • Syncing event attendance into Salesforce and other CRMsnot Universe
  • Running a large programme of events to a consistent brand templatenot Universe
  • Reporting on event-sourced pipelinenot Universe

Universe

  • Event planningnot Splash That
  • Ticket salesnot Splash That
  • Attendee managementnot Splash That
  • Virtual eventsnot Splash That
  • Event marketingnot Splash That

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Splash That

  • Acquired by Cvent in August 2024 and now sold within the Cvent suite

Universe

  • Limited design customization for event pages and branding control
  • User interface becomes unintuitive for advanced features and complex event types
  • No ability to transfer attendees between time slots; requires full refund and repurchase
  • Difficult walk-up/credit card sales processing at physical events
  • Slow customer support for refunds and technical issues

Pricing, plan by plan

Splash That

On request

No published plan breakdown. See the Splash That review.

Universe

Free
  • Free EventsFree
    • Free event creation and ticketing
  • Starter$0.79/per ticket
    • 2% + $0.79 per ticket
    • Capped at $19.95 per ticket
    • Basic event management
  • Standard$1.99/per ticket
    • 2.5% + $1.99 per ticket
    • Capped at $19.95 per ticket
    • Advanced features
  • Pro$null/custom
    • Dynamic pricing
    • RFID access control
    • Ticketmaster distribution

Which should you pick?

Choose Splash That if

  • You need registration.
  • You also want check-in.
Splash That review

Choose Universe if

  • You need ticketing.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want guest lists.
Universe review

Questions people ask

Is Splash That or Universe better?
Neither clearly leads. Splash That starts at On request and Universe at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Splash That or Universe?
Universe has a free tier; the other does not. Paid plans start at On request for Splash That and Free for Universe.
Does Splash That or Universe run on more platforms?
Splash That runs on Web. Universe runs on Web, iOS, Android.
Can I use Universe for free?
Yes. Universe has a free tier, so you can try it without paying. Splash That starts at On request.
What is Splash That best used for?
Splash That is most often used for event registration pages and marketing for live, virtual and hybrid events, syncing event attendance into salesforce and other crms, running a large programme of events to a consistent brand template, reporting on event-sourced pipeline. Of those, event registration pages and marketing for live, virtual and hybrid events and syncing event attendance into salesforce and other crms are not what Universe is typically brought in for.
What can Splash That do that Universe cannot?
Splash That covers Registration, Check-in, Email marketing, Salesforce. Universe covers Ticketing, Guest lists, Check-in app, Stripe. Both handle Event pages, Analytics, Web support, Ios support.

Answered from the vendors’ own pages

Splash That: Does Splash integrate with CRM systems?

Yes, Splash integrates with Salesforce to sync attendee data and with Marketo for marketing automation. It also supports Slack for team notifications about event activity.

Source
Universe: What platforms does Universe support?

Universe is available on web, iOS, and Android, with support across 25 countries and 9 languages. Organizers can accept online, mobile, onsite, kiosk, and print-at-home tickets.

Source
Splash That: Can Splash handle both virtual and in-person events?

Yes, Splash supports virtual, in-person, and hybrid event formats with the same platform. It includes virtual venue features with streaming and on-site check-in tools.

Source
Universe: Does Universe integrate with other tools?

Yes. Universe integrates with 5,000+ partner applications through Zapier, allowing automation of ticket sales data to CRM, invoicing, and other business tools without code.

Source
Splash That: What event analytics are available?

Splash provides dashboard reporting with pre-built and custom reports for ROI measurement and attendance insights, though users report the reporting features lack versatility for deep drilling into performance metrics.

Source
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