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Employee Engagement · head to head

Profit.co vs BetterUp

Profit.co logo

Profit.co

Employee Engagement

OKR software that drives business results

From
Free
Rated
-
Full reviewWebsite
BetterUp logo

BetterUp

Employee Engagement

Unlock human transformation

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Profit.co has a free tier, so it costs nothing to try first.
  • Each has a real cost: Profit.co no published pricing at all; every deal is a custom proposal built with their sales team; BetterUp sold to employers rather than to individuals, so access depends on your organisation buying it
  • They diverge on capability: Profit.co covers OKR management, BetterUp covers 1-on-1 coaching.

Where they differ

Only the attributes on which Profit.co and BetterUp actually diverge.

Attributes where Profit.co and BetterUp differ
AttributeProfit.coBetterUp
Starting priceFreeOn request
Free tierYesNo
Founded20182013

Identical on both: pricing model (subscription), platforms (Web, Ios, Android, Api), user rating (Not yet rated), category (Employee Engagement).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Profit.co

  • OKR management
  • Goal alignment
  • Key result tracking
  • Task management
  • Check-ins (CFR)
  • KPI dashboards
  • Strategy visualization
  • Performance insights

Only in BetterUp

  • 1-on-1 coaching
  • Mental health support
  • Leadership development
  • AI-powered matching
  • Progress tracking
  • Team analytics
  • Mobile coaching
  • Skill assessments

Both cover

  • Slack
  • Microsoft Teams
  • HRIS systems
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Profit.co

  • Running OKRs across an organisationnot BetterUp
  • Performance reviews and goal trackingnot BetterUp
  • Project portfolio management alongside objectivesnot BetterUp
  • Balanced scorecard reportingnot BetterUp
  • Building KPI dashboards from prebuilt templatesnot BetterUp

BetterUp

  • One-to-one professional coaching provided as an employee benefitnot Profit.co
  • Manager development programmesnot Profit.co
  • Leadership development at enterprise scalenot Profit.co
  • Measuring coaching impact across a workforcenot Profit.co

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Profit.co

  • No published pricing at all; every deal is a custom proposal built with their sales team
  • Split into core modules and add-ons, so strategy roadmaps, one-to-ones, rewards and engagement are each extra rather than included
  • There is no free tier

BetterUp

  • Sold to employers rather than to individuals, so access depends on your organisation buying it
  • Pricing is not published
  • Split into four products, Lead, Manage, Grow and Ready, so coverage is a purchasing decision

Pricing, plan by plan

Profit.co

Free
  • FreeFree
    • Up to 5 users
    • OKR management
    • Task management
  • Growth$7/month
    • Unlimited users
    • Everything in Free
    • CFR (check-ins)
  • Enterprise$undefined/month
    • Everything in Growth
    • Advanced analytics
    • HRIS integration

BetterUp

On request
  • Care$undefined/month
    • Mental health coaching
    • Stress management
    • Work-life balance
  • Coaching$undefined/month
    • 1-on-1 coaching
    • Leadership development
    • Career growth
  • Enterprise$undefined/month
    • All coaching tiers
    • Executive coaching
    • Team coaching

Which should you pick?

Choose Profit.co if

  • You need okr management.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want goal alignment.
Profit.co review

Choose BetterUp if

  • You need 1-on-1 coaching.
  • You work on Web, Ios, Android, Api.
  • You also want mental health support.
BetterUp review

Questions people ask

Is Profit.co or BetterUp better?
Neither clearly leads. Profit.co starts at Free and BetterUp at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Profit.co or BetterUp?
Profit.co has a free tier; the other does not. Paid plans start at Free for Profit.co and On request for BetterUp.
Does Profit.co or BetterUp run on more platforms?
Both run on Web, Ios, Android, Api, so platform support will not decide this one for you.
Can I use Profit.co for free?
Yes. Profit.co has a free tier, so you can try it without paying. BetterUp starts at On request.
What is Profit.co best used for?
Profit.co is most often used for running okrs across an organisation, performance reviews and goal tracking, project portfolio management alongside objectives, balanced scorecard reporting. Of those, running okrs across an organisation and performance reviews and goal tracking are not what BetterUp is typically brought in for.
What can Profit.co do that BetterUp cannot?
Profit.co covers OKR management, Goal alignment, Key result tracking, Task management. BetterUp covers 1-on-1 coaching, Mental health support, Leadership development, AI-powered matching. Both handle Slack, Microsoft Teams, HRIS systems, GDPR.
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