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Employee Engagement · head to head

Personify Health vs Profit.co

Personify Health logo

Personify Health

Employee Engagement

Merged Virgin Pulse and HealthComp, selling wellbeing engagement and third party health plan administration in one contract

From
On request
Rated
-
Profit.co logo

Profit.co

Employee Engagement

OKR software that drives business results

From
Free
Rated
-

The short version

  • Only Profit.co has a free tier, so it costs nothing to try first.
  • Each has a real cost: Personify Health concentrating engagement, navigation, condition management and claims administration with one vendor makes a renewal dispute or a service failure an enterprise problem, and replacing a TPA is far more disruptive than replacing a wellbeing app.; Profit.co no published pricing at all; every deal is a custom proposal built with their sales team
  • They diverge on capability: Personify Health covers Health engagement platform, Profit.co covers OKR management.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Personify Health and Profit.co actually diverge.

Attributes where Personify Health and Profit.co differ
AttributePersonify HealthProfit.co
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWeb, iOS, AndroidWeb, Ios, Android, Api
FoundedUnknown2018

Identical on both: user rating (Not yet rated), category (Employee Engagement).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Personify Health

  • Health engagement platform
  • Third party administration
  • Digital navigation
  • Care and condition management
  • Payment integrity
  • PercyIQ
  • Partner marketplace
  • Incentive administration

Only in Profit.co

  • OKR management
  • Goal alignment
  • Key result tracking
  • Task management
  • Check-ins (CFR)
  • KPI dashboards
  • Strategy visualization
  • Performance insights

What people use each for

The jobs each tool is most often brought in to do.

Personify Health

  • A self-funded employer that wants its wellbeing programme to act on claims data rather than report step countsnot Profit.co
  • An employer replacing a separate TPA and wellbeing vendor pairing that has never produced a shared view of member costnot Profit.co
  • A health plan wanting an engagement layer over an existing member population without building onenot Profit.co
  • An employer running a large incentive-based wellbeing programme that needs rules, tracking and fulfilment administered rather than run on spreadsheetsnot Profit.co

Profit.co

  • Running OKRs across an organisationnot Personify Health
  • Performance reviews and goal trackingnot Personify Health
  • Project portfolio management alongside objectivesnot Personify Health
  • Balanced scorecard reportingnot Personify Health
  • Building KPI dashboards from prebuilt templatesnot Personify Health

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Personify Health

  • Concentrating engagement, navigation, condition management and claims administration with one vendor makes a renewal dispute or a service failure an enterprise problem, and replacing a TPA is far more disruptive than replacing a wellbeing app.
  • This is the merged Virgin Pulse and HealthComp business, so legacy contracts and legacy service levels persist, and buyers comparing quotes may be comparing two different operating models under one name.
  • Reward and incentive fulfilment is the largest real cost of an engagement programme and is quoted separately from the platform fee, so headline per employee per month figures understate total spend substantially.
  • The engagement heritage is participation-driven, and employers that cannot or will not fund meaningful incentives report the same low sustained engagement that afflicts the whole category.
  • The offering is built around United States self-funded health plans, so the TPA and navigation value does not transfer to employers outside that market.

Profit.co

  • No published pricing at all; every deal is a custom proposal built with their sales team
  • Split into core modules and add-ons, so strategy roadmaps, one-to-ones, rewards and engagement are each extra rather than included
  • There is no free tier

Pricing, plan by plan

Personify Health

On request
  • Personify Health$undefined/year
    • Per employee per month platform fee plus a separate per employee per month administrative fee where TPA services are bought
    • Incentive and reward fulfilment budgeted separately from the platform fee
    • Minimum eligible population applies, oriented to mid-market and enterprise self-funded employers

Profit.co

Free
  • FreeFree
    • Up to 5 users
    • OKR management
    • Task management
  • Growth$7/month
    • Unlimited users
    • Everything in Free
    • CFR (check-ins)
  • Enterprise$undefined/month
    • Everything in Growth
    • Advanced analytics
    • HRIS integration

Which should you pick?

Choose Personify Health if

  • You need health engagement platform.
  • You work on Web, iOS, Android.
  • You also want third party administration.

Choose Profit.co if

  • You need okr management.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want goal alignment.

Questions people ask

Is Personify Health or Profit.co better?
Neither clearly leads. Personify Health starts at On request and Profit.co at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Personify Health or Profit.co?
Profit.co has a free tier; the other does not. Paid plans start at On request for Personify Health and Free for Profit.co.
Does Personify Health or Profit.co run on more platforms?
Personify Health runs on Web, iOS, Android. Profit.co runs on Web, Ios, Android, Api.
Can I use Profit.co for free?
Yes. Profit.co has a free tier, so you can try it without paying. Personify Health starts at On request.
What is Personify Health best used for?
Personify Health is most often used for a self-funded employer that wants its wellbeing programme to act on claims data rather than report step counts, an employer replacing a separate tpa and wellbeing vendor pairing that has never produced a shared view of member cost, a health plan wanting an engagement layer over an existing member population without building one, an employer running a large incentive-based wellbeing programme that needs rules, tracking and fulfilment administered rather than run on spreadsheets. Of those, a self-funded employer that wants its wellbeing programme to act on claims data rather than report step counts and an employer replacing a separate tpa and wellbeing vendor pairing that has never produced a shared view of member cost are not what Profit.co is typically brought in for.
What can Personify Health do that Profit.co cannot?
Personify Health covers Health engagement platform, Third party administration, Digital navigation, Care and condition management. Profit.co covers OKR management, Goal alignment, Key result tracking, Task management.

Answered from the vendors’ own pages

Personify Health: Is this the same company as Virgin Pulse?

Yes. Personify Health is the merged Virgin Pulse and HealthComp business. A Virgin Pulse contract or reference is a Personify Health contract or reference.

Profit.co: How much does Profit.co cost?

Profit.co does not publish standard pricing tiers. Pricing is custom and determined by the modules selected (OKRs, Performance Management, Portfolio Management, Balanced Scorecard) and the number of users in your organization.

Source
Personify Health: Do I have to buy the TPA services?

No, the engagement platform can be bought alone, but the strongest argument for the merged company is acting on claims data, which requires the administration side.

Profit.co: How can I get a Profit.co quote?

Contact Profit.co sales team through the 'Talk to Sales' button on their website. The company commits to providing a custom proposal within 48 hours of inquiry.

Source
Personify Health: How is it priced?

Per employee per month for the platform, plus a separate per employee per month administrative fee for TPA services. Incentive fulfilment is a separate budget line.

Profit.co: Does Profit.co offer a free trial?

Trial information is not displayed on the pricing page. Contact the sales team to inquire about trial access and custom commercial terms.

Source
Personify Health: Does it work outside the United States?

The engagement platform has international reach from the Virgin Pulse heritage, but the administration, navigation and payment integrity services are built for United States self-funded plans.

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