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CRM · head to head

Ontraport vs ZoomInfo

Ontraport logo

Ontraport

CRM

All-in-one CRM and marketing automation

From
$24/month
Rated
-
Full reviewWebsite
ZoomInfo logo

ZoomInfo

Sales Enablement

B2B intelligence and sales acceleration platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ontraport no plan name, monthly price, contact band, user count or email send limit is published on the pricing page; ZoomInfo zoomInfo prices on a credit-consumption model rather than flat seats: each contact/company export costs one credit, packages include a fixed number of monthly credits (one named package includes 75K credits), and integrations require a minimum bulk credit purchase to install, per the vendor's own pricing page.
  • They diverge on capability: Ontraport covers Contact management, ZoomInfo covers Contact database.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Ontraport and ZoomInfo actually diverge.

Attributes where Ontraport and ZoomInfo differ
AttributeOntraportZoomInfo
Starting price$24/monthOn request
Pricing modelsubscriptionquote
CategoryCRMSales Enablement
Founded20092007

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ontraport

  • Contact management
  • Sales pipeline
  • Email marketing
  • Marketing automation
  • Automation
  • Reporting
  • Landing pages
  • Zapier

Only in ZoomInfo

  • Contact database
  • Company intelligence
  • Engagement tools
  • Intent data
  • Chrome extension
  • CRM integration
  • Salesforce
  • HubSpot

Both cover

  • GDPR
  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Ontraport

  • CRM with marketing automation and campaign buildingnot ZoomInfo
  • Managing contacts, pages and email sequences in one platformnot ZoomInfo

ZoomInfo

  • Lead generationnot Ontraport
  • Account-based marketingnot Ontraport
  • Sales accelerationnot Ontraport

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ontraport

  • No plan name, monthly price, contact band, user count or email send limit is published on the pricing page
  • Reaching a figure requires a trial signup or a sales conversation
  • The two months free saving requires annual billing

ZoomInfo

  • ZoomInfo prices on a credit-consumption model rather than flat seats: each contact/company export costs one credit, packages include a fixed number of monthly credits (one named package includes 75K credits), and integrations require a minimum bulk credit purchase to install, per the vendor's own pricing page.

Pricing, plan by plan

Ontraport

$24/month
  • Plus$24/month
    • Contact management
    • Email marketing
  • Pro$79/month
    • Everything in Plus
    • Automation
    • CRM
  • Pro+$149/month
    • Everything in Pro
    • Advanced features
    • API access

ZoomInfo

On request
  • Enterprise pricing$undefined/month
    • Contact database
    • Intelligence
    • Engagement tools

Which should you pick?

Choose Ontraport if

  • You need contact management.
  • You also want sales pipeline.
Ontraport review

Choose ZoomInfo if

  • You need contact database.
  • You also want company intelligence.
ZoomInfo review

Questions people ask

Is Ontraport or ZoomInfo better?
Neither clearly leads. Ontraport starts at $24/month and ZoomInfo at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ontraport or ZoomInfo?
Ontraport starts at $24/month and ZoomInfo at On request.
Does Ontraport or ZoomInfo run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Ontraport best used for?
Ontraport is most often used for crm with marketing automation and campaign building, managing contacts, pages and email sequences in one platform. Of those, crm with marketing automation and campaign building and managing contacts, pages and email sequences in one platform are not what ZoomInfo is typically brought in for.
What can Ontraport do that ZoomInfo cannot?
Ontraport covers Contact management, Sales pipeline, Email marketing, Marketing automation. ZoomInfo covers Contact database, Company intelligence, Engagement tools, Intent data. Both handle GDPR, Cloud deployment, Web support, English language support.

Answered from the vendors’ own pages

Ontraport: How much does Ontraport cost?

Ontraport does not publish specific pricing online. The company offers a 14-day free trial with no credit card required, and users must contact sales or start a trial to learn pricing details.

Source
Ontraport: What payment options does Ontraport offer?

Ontraport offers flexible subscription options with monthly or annual billing available. Annual subscriptions include two months free compared to monthly rates.

Source
Ontraport: Are there long-term contracts required?

Ontraport emphasizes month-to-month commitment availability with no long-term contracts required. Users can upgrade or downgrade plans as needed.

Source
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Related pages

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