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Apple News vs Muck Rack

Apple News logo

Apple News

News

All the news you want. From sources you trust.

From
$12.99/month
Rated
-
Full reviewWebsite
Muck Rack logo

Muck Rack

News

The new standard in PR software

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Apple News apple One Bundle does not break out individual service costs; Muck Rack no specific prices published; all pricing is based on customized proposals based on team size and user count
  • They diverge on capability: Apple News covers Curated news feed, Muck Rack covers Media database.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Apple News and Muck Rack actually diverge.

Attributes where Apple News and Muck Rack differ
AttributeApple NewsMuck Rack
Starting price$12.99/monthOn request
PlatformsIos, MacosWeb, Browser-extension
Founded19762009

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (News).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apple News

  • Curated news feed
  • Premium magazines
  • Audio stories
  • Personalization
  • Offline reading
  • iCloud
  • Apple One bundle
  • Siri

Only in Muck Rack

  • Media database
  • Journalist profiles
  • Media monitoring
  • Pitching platform
  • Coverage reporting
  • Slack
  • Salesforce
  • Google Analytics

What people use each for

The jobs each tool is most often brought in to do.

Apple News

  • Daily news readingnot Muck Rack
  • Magazine subscriptionnot Muck Rack
  • News discoverynot Muck Rack
  • Staying informednot Muck Rack

Muck Rack

  • Finding and pitching journalists from a media databasenot Apple News
  • Monitoring coverage and measuring PR resultsnot Apple News

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apple News

  • Apple One Bundle does not break out individual service costs
  • 3-month free offer limited to eligible device purchases

Muck Rack

  • No specific prices published; all pricing is based on customized proposals based on team size and user count
  • Starter plan has limited features compared to Standard and Premier (no podcast monitoring or curation engine)
  • Sentiment analysis on Starter uses basic NLP, while Premier uses AI-powered analysis

Pricing, plan by plan

Apple News

$12.99/month
  • Apple News+$12.99/month
    • Hundreds of magazines and newspapers
    • Cover-to-cover magazine issues
    • Professionally narrated audio stories
  • Apple One Bundle$39.95/month
    • Apple News+ included
    • Five additional Apple services
    • Family Sharing

Muck Rack

On request
  • ProFree
    • Media database
    • Media monitoring
    • Pitching tools
  • EnterpriseFree
    • All Pro features
    • Team management
    • SSO integration

Which should you pick?

Choose Apple News if

  • You need curated news feed.
  • You work on Ios, Macos.
  • You also want premium magazines.
Apple News review

Choose Muck Rack if

  • You need media database.
  • You work on Web, Browser-extension.
  • You also want journalist profiles.
Muck Rack review

Questions people ask

Is Apple News or Muck Rack better?
Neither clearly leads. Apple News starts at $12.99/month and Muck Rack at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apple News or Muck Rack?
Apple News starts at $12.99/month and Muck Rack at On request.
Does Apple News or Muck Rack run on more platforms?
Apple News runs on Ios, Macos. Muck Rack runs on Web, Browser-extension.
What is Apple News best used for?
Apple News is most often used for daily news reading, magazine subscription, news discovery, staying informed. Of those, daily news reading and magazine subscription are not what Muck Rack is typically brought in for.
What can Apple News do that Muck Rack cannot?
Apple News covers Curated news feed, Premium magazines, Audio stories, Personalization. Muck Rack covers Media database, Journalist profiles, Media monitoring, Pitching platform.

Answered from the vendors’ own pages

Apple News: How much does Apple News+ cost?

Apple News+ costs $12.99 per month after a one-month free trial for new subscribers, with automatic monthly renewal until cancelled.

Source
Muck Rack: How are Muck Rack plans priced?

Muck Rack pricing is not published. The platform offers three tiers (Starter, Standard, and Premier) with customized pricing that depends on several factors including team size and number of users. Interested customers must contact sales for a personalized quote.

Source
Apple News: What is Apple One Bundle pricing?

Apple One Bundle is $39.95 per month and includes Apple News+ along with five other Apple services, with Family Sharing available at no additional cost.

Source
Muck Rack: What features does Muck Rack Standard plan include?

Muck Rack Standard includes media monitoring and alerts, podcast monitoring, AI visibility badges, AI journalist recommendations, full media list exports, and NLP-based sentiment analysis. It is marked as the most popular plan on their pricing page.

Source
Apple News: Can Apple News+ be shared with family members?

Yes, Apple News+ subscriptions can be shared with up to five other family members at no additional cost through Family Sharing.

Source
Muck Rack: What is unique about Muck Rack Premier plan?

Muck Rack Premier is the highest tier and adds the Curation Engine and AI-powered sentiment analysis (versus basic NLP). It includes Muck Rack API access and is targeted at enterprises and advanced teams.

Source
Muck Rack: What add-ons are available for Muck Rack?

Muck Rack offers multiple add-ons with pricing not specified: Print and Broadcast Monitoring, Social Listening, Press Release Distribution, Muck Rack API (Premier tier), Media Intelligence Services, and Generative Pulse.

Source
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