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Muck Rack vs News Break

Muck Rack logo

Muck Rack

News

The new standard in PR software

From
On request
Rated
-
News Break logo

News Break

News

Local news and breaking stories for your community

From
Free
Rated
-

The short version

  • Only News Break has a free tier, so it costs nothing to try first.
  • Each has a real cost: Muck Rack no specific prices published; all pricing is based on customized proposals based on team size and user count; News Break no pricing model disclosed, appears to be free news platform
  • They diverge on capability: Muck Rack covers Media database, News Break covers Local news aggregation.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Muck Rack and News Break actually diverge.

Attributes where Muck Rack and News Break differ
AttributeMuck RackNews Break
Starting priceOn requestFree
Pricing modelsubscriptionfree
Free tierNoYes
PlatformsWeb, Browser-extensionIos, Android, Web
Founded20092016

Identical on both: user rating (Not yet rated), category (News).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Muck Rack

  • Media database
  • Journalist profiles
  • Media monitoring
  • Pitching platform
  • Coverage reporting
  • Slack
  • Salesforce
  • Google Analytics

Only in News Break

  • Local news aggregation
  • AI personalization
  • Breaking news alerts
  • Community posts
  • Local events
  • Local publishers
  • Weather services
  • Ios support

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Muck Rack

  • Finding and pitching journalists from a media databasenot News Break
  • Monitoring coverage and measuring PR resultsnot News Break

News Break

  • Local newsnot Muck Rack
  • Community updatesnot Muck Rack
  • Breaking newsnot Muck Rack
  • Local eventsnot Muck Rack

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Muck Rack

  • No specific prices published; all pricing is based on customized proposals based on team size and user count
  • Starter plan has limited features compared to Standard and Premier (no podcast monitoring or curation engine)
  • Sentiment analysis on Starter uses basic NLP, while Premier uses AI-powered analysis

News Break

  • No pricing model disclosed, appears to be free news platform

Pricing, plan by plan

Muck Rack

On request
  • ProFree
    • Media database
    • Media monitoring
    • Pitching tools
  • EnterpriseFree
    • All Pro features
    • Team management
    • SSO integration

News Break

Free
  • FreeFree
    • Local news
    • Breaking alerts
    • Personalized feed

Which should you pick?

Choose Muck Rack if

  • You need media database.
  • You work on Web, Browser-extension.
  • You also want journalist profiles.

Choose News Break if

  • You need local news aggregation.
  • You want to start without paying.
  • You work on Ios, Android, Web.
  • You also want ai personalization.

Questions people ask

Is Muck Rack or News Break better?
Neither clearly leads. Muck Rack starts at On request and News Break at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Muck Rack or News Break?
News Break has a free tier; the other does not. Paid plans start at On request for Muck Rack and Free for News Break.
Does Muck Rack or News Break run on more platforms?
Muck Rack runs on Web, Browser-extension. News Break runs on Ios, Android, Web.
Can I use News Break for free?
Yes. News Break has a free tier, so you can try it without paying. Muck Rack starts at On request.
What is Muck Rack best used for?
Muck Rack is most often used for finding and pitching journalists from a media database, monitoring coverage and measuring pr results. Of those, finding and pitching journalists from a media database and monitoring coverage and measuring pr results are not what News Break is typically brought in for.
What can Muck Rack do that News Break cannot?
Muck Rack covers Media database, Journalist profiles, Media monitoring, Pitching platform. News Break covers Local news aggregation, AI personalization, Breaking news alerts, Community posts. Both handle Web support.

Answered from the vendors’ own pages

Muck Rack: How are Muck Rack plans priced?

Muck Rack pricing is not published. The platform offers three tiers (Starter, Standard, and Premier) with customized pricing that depends on several factors including team size and number of users. Interested customers must contact sales for a personalized quote.

Source
News Break: Does News Break charge a subscription fee?

News Break does not disclose pricing on its website. The platform offers free access to local news, headlines, and other news content through sections covering sports, finance, and other categories.

Source
Muck Rack: What features does Muck Rack Standard plan include?

Muck Rack Standard includes media monitoring and alerts, podcast monitoring, AI visibility badges, AI journalist recommendations, full media list exports, and NLP-based sentiment analysis. It is marked as the most popular plan on their pricing page.

Source
Muck Rack: What is unique about Muck Rack Premier plan?

Muck Rack Premier is the highest tier and adds the Curation Engine and AI-powered sentiment analysis (versus basic NLP). It includes Muck Rack API access and is targeted at enterprises and advanced teams.

Source
Muck Rack: What add-ons are available for Muck Rack?

Muck Rack offers multiple add-ons with pricing not specified: Print and Broadcast Monitoring, Social Listening, Press Release Distribution, Muck Rack API (Premier tier), Media Intelligence Services, and Generative Pulse.

Source
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