Sales Enablement · head to head
Avoma vs People.ai

Avoma
Sales Enablement
Meeting assistant, scheduler and conversation intelligence sold as separate priced layers
- From
- $19/month
- Rated
- -
The short version
- Each has a real cost: Avoma conversation Intelligence, the capability most buyers actually want, is a 29 US dollar per seat add-on rather than part of the plan, so the real cost of a working sales configuration is at least 53 per user per month against a 19 headline.; People.ai pricing per user adds up quickly for large sales teams
- They diverge on capability: Avoma covers AI meeting assistant, People.ai covers Activity capture.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Avoma and People.ai actually diverge.
Identical on both: free tier (No), user rating (Not yet rated), category (Sales Enablement).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Avoma
- AI meeting assistant
- Custom note templates
- Scheduling
- CRM sync
- Conversation intelligence
- Revenue intelligence
- Ask Avoma
- Lead router
Only in People.ai
- Activity capture
- Contact management
- Deal intelligence
- AI coaching
- Revenue analytics
- Salesforce
- Microsoft Dynamics
- Slack
What people use each for
The jobs each tool is most often brought in to do.
Avoma
- A ten-person sales team that wants CRM-ready call notes and booking links without buying a note-taker and a scheduler separatelynot People.ai
- A customer success group that needs every renewal conversation summarised against a fixed template so handovers stop losing contextnot People.ai
- A founder-led sales motion where the founder wants to review call recordings for coaching but cannot justify an enterprise conversation intelligence contractnot People.ai
- A team with many internal attendees who only need a few people recording, since viewers and collaborators do not consume paid seatsnot People.ai
People.ai
- Customer Successnot Avoma
- Ai Intelligencenot Avoma
- Activity Capturenot Avoma
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Avoma
- Conversation Intelligence, the capability most buyers actually want, is a 29 US dollar per seat add-on rather than part of the plan, so the real cost of a working sales configuration is at least 53 per user per month against a 19 headline.
- Seat ceilings are baked into tiers, with Startup capped at 25 seats and Organization at 100, so growth forces a plan change for headcount reasons alone rather than feature reasons.
- Conversation intelligence on the Organization tier is explicitly limited, meaning teams discover which parts are missing after they have committed to an annual contract.
- Deal and forecast analytics are considerably shallower than dedicated revenue intelligence platforms, so an organisation that grows into serious pipeline inspection will replace the add-on rather than expand it.
- Summary quality depends on the note template being maintained, and teams that never configure templates get generic recaps that nobody reads, which quietly turns the subscription into an expensive transcript archive.
People.ai
- Pricing per user adds up quickly for large sales teams
- Setup requires deep CRM configuration and change management
- Activity capture can generate noise without proper filtering and customization
- Forecasting accuracy depends on data quality and proper configuration
Pricing, plan by plan
Avoma
$19/month- Startup$19/month
- Up to 25 paid seats
- Unlimited AI meeting assistant
- Automatic recording and transcription
- Organization$24/month
- Up to 100 paid seats
- Everything in Startup
- Custom AI topics and templates
- Enterprise$39/month
- Minimum 10 paid seats
- Everything in Organization
- Org-wide Ask Avoma
- Conversation Intelligence add-on$29/month
- Per seat, on top of a base plan
- Talk ratios and topic tracking
- Keyword alerts and coaching
People.ai
$50/monthNo published plan breakdown. See the People.ai review.
Which should you pick?
Choose Avoma if
- You need ai meeting assistant.
- You work on Web, iOS, Android, Chrome extension.
- You also want custom note templates.
Questions people ask
- Is Avoma or People.ai better?
- Neither clearly leads. Avoma starts at $19/month and People.ai at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Avoma or People.ai?
- Avoma starts at $19/month and People.ai at $50/month.
- Does Avoma or People.ai run on more platforms?
- Avoma runs on Web, iOS, Android, Chrome extension. People.ai runs on Web.
- What is Avoma best used for?
- Avoma is most often used for a ten-person sales team that wants crm-ready call notes and booking links without buying a note-taker and a scheduler separately, a customer success group that needs every renewal conversation summarised against a fixed template so handovers stop losing context, a founder-led sales motion where the founder wants to review call recordings for coaching but cannot justify an enterprise conversation intelligence contract, a team with many internal attendees who only need a few people recording, since viewers and collaborators do not consume paid seats. Of those, a ten-person sales team that wants crm-ready call notes and booking links without buying a note-taker and a scheduler separately and a customer success group that needs every renewal conversation summarised against a fixed template so handovers stop losing context are not what People.ai is typically brought in for.
- What can Avoma do that People.ai cannot?
- Avoma covers AI meeting assistant, Custom note templates, Scheduling, CRM sync. People.ai covers Activity capture, Contact management, Deal intelligence, AI coaching.
Answered from the vendors’ own pages
Avoma: Is 19 US dollars the real price?
Only for the base meeting assistant on annual billing. Adding Conversation Intelligence takes it to 53 per user per month, and Revenue Intelligence takes it to 82.
People.ai: What is People.ai's core functionality?
People.ai automates activity capture from emails, calls, and meetings, then uses AI to provide pipeline visibility, forecasting insights, and engagement analytics.
SourceAvoma: Do I pay for people who only watch recordings?
No. Viewers and collaborators are free. Paid seats are only required for users whose own meetings are recorded.
People.ai: What is the starting price for People.ai?
People.ai pricing starts at 50 USD per user per month, with free PeopleGlass tier available for Salesforce users.
SourceAvoma: Does it replace my scheduling tool?
For most teams, yes. Group and round-robin booking arrive on the Organization tier; Startup includes 1:1 links only.
Avoma: Is it a Gong replacement?
Not at the enterprise end. Avoma covers the common conversation intelligence use cases at a fraction of the price but does not match Gong on deal analytics or coaching depth.
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