Softwr

Customer Success · head to head

Kapta vs Outreach

Kapta logo

Kapta

Customer Success

Key Account Management Software

From
$1000/month
Rated
-
Outreach logo

Outreach

CRM & Sales

Sales execution platform for revenue teams

From
$100/month
Rated
-

The short version

  • Each has a real cost: Kapta the Internet Archive's capture of Kapta's pricing page on 14 October 2019 listed Team at $2,000 per month billed annually (10 account managers, 10 contributors, 50 customer accounts), Professional at $5,000 per month (25/25/250), and Enterprise by contact only; the 14-day free trial excludes refunds after purchase per the page's FAQ.; Outreach pricing not transparent, requiring custom quotes for most implementations
  • They diverge on capability: Kapta covers Account planning, Outreach covers Sales engagement.

Where they differ

Only the attributes on which Kapta and Outreach actually diverge.

Attributes where Kapta and Outreach differ
AttributeKaptaOutreach
Starting price$1000/month$100/month
CategoryCustomer SuccessCRM & Sales

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), founded (2014).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Kapta

  • Account planning
  • Stakeholder mapping
  • Voice of customer
  • Health scores
  • Action planning
  • HubSpot

Only in Outreach

  • Sales engagement
  • Conversation intelligence
  • Revenue intelligence
  • Pipeline management
  • Analytics & reporting
  • LinkedIn
  • Zoom
  • SOC 2 Type II

Both cover

  • Salesforce
  • Slack
  • Microsoft Dynamics
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Kapta

  • Customer Successnot Outreach
  • Key Account Managementnot Outreach
  • Strategic Accountsnot Outreach

Outreach

  • Sales outreachnot Kapta
  • Pipeline managementnot Kapta
  • Revenue forecastingnot Kapta
  • Team performancenot Kapta

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Kapta

  • The Internet Archive's capture of Kapta's pricing page on 14 October 2019 listed Team at $2,000 per month billed annually (10 account managers, 10 contributors, 50 customer accounts), Professional at $5,000 per month (25/25/250), and Enterprise by contact only; the 14-day free trial excludes refunds after purchase per the page's FAQ.

Outreach

  • Pricing not transparent, requiring custom quotes for most implementations
  • Complex setup requiring deep Salesforce configuration and customization
  • Primarily designed for enterprise SDR and sales teams, less suitable for small businesses

Pricing, plan by plan

Kapta

$1000/month
  • Professional$1000/month
    • Account planning
    • Health scores
    • Stakeholder mapping
  • Enterprise$2500/month
    • Custom workflows
    • Advanced analytics
    • API

Outreach

$100/month
  • Standard$100/month
    • Email sequencing
    • Task management
    • Basic analytics
  • ProfessionalFree
    • All Standard features
    • Conversation intelligence
    • Advanced analytics
  • EnterpriseFree
    • All Professional features
    • Revenue intelligence
    • Custom integrations

Which should you pick?

Choose Kapta if

  • You need account planning.
  • You also want stakeholder mapping.

Choose Outreach if

  • You need sales engagement.
  • You also want conversation intelligence.

Questions people ask

Is Kapta or Outreach better?
Neither clearly leads. Kapta starts at $1000/month and Outreach at $100/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Kapta or Outreach?
Kapta starts at $1000/month and Outreach at $100/month.
Does Kapta or Outreach run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Kapta best used for?
Kapta is most often used for customer success, key account management, strategic accounts. Of those, customer success and key account management are not what Outreach is typically brought in for.
What can Kapta do that Outreach cannot?
Kapta covers Account planning, Stakeholder mapping, Voice of customer, Health scores. Outreach covers Sales engagement, Conversation intelligence, Revenue intelligence, Pipeline management. Both handle Salesforce, Slack, Microsoft Dynamics, Web support.

Answered from the vendors’ own pages

Outreach: What channels does Outreach support for sales engagement?

Outreach enables outreach across email, phone calls, SMS, and social media with multi-channel sequencing and automated cadences.

Source
Outreach: Does Outreach integrate with Salesforce?

Yes, Outreach deeply integrates with Salesforce to automatically log emails, calls, and tasks back to CRM records, keeping both platforms synchronized.

Source
Outreach: Can Outreach sync with calendar systems?

Yes, Outreach syncs calendar events to Salesforce as Events records, supporting two-way synchronization between Outreach meetings and Salesforce Events.

Source

Related pages

Other head to heads