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CRM · head to head

HubSpot vs Zoho Desk

HubSpot logo

HubSpot

CRM

Grow better with HubSpot

From
Free
Free plan
Yes
Zoho Desk logo

Zoho Desk

Customer Support

Context-aware help desk software

From
Free
Free plan
Yes

The short version

  • Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; Zoho Desk free plan caps at three user licenses; paid plans (Express, Standard, Professional, Enterprise) are billed annually to get the listed rate, with monthly billing costing more, and light user seats are priced separately from full agent seats
  • They diverge on capability: HubSpot covers CRM, Zoho Desk covers Ticket management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot and Zoho Desk actually diverge.

Attributes where HubSpot and Zoho Desk differ
AttributeHubSpotZoho Desk
PlatformsWeb, Mobile, CloudWeb, Ios, Android
CategoryCRMCustomer Support
Founded20061996

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Analytics
  • Social media

Only in Zoho Desk

  • Ticket management
  • Multi-channel support
  • AI assistant
  • Automation
  • Knowledge base
  • Reporting
  • Zoho CRM
  • G Suite

Both cover

  • Slack
  • Salesforce
  • SOC2
  • ISO27001
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

HubSpot

  • Marketing automation with email sending and lead generationnot Zoho Desk
  • CRM with deal pipeline managementnot Zoho Desk
  • Multi-user team collaborationnot Zoho Desk

Zoho Desk

  • Multi-channel supportnot HubSpot
  • IT help desknot HubSpot
  • Customer servicenot HubSpot

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Zoho Desk

  • Free plan caps at three user licenses; paid plans (Express, Standard, Professional, Enterprise) are billed annually to get the listed rate, with monthly billing costing more, and light user seats are priced separately from full agent seats

Pricing, plan by plan

HubSpot

Free
  • FreeFree
    • Up to 2 users
    • Lead generation
    • Email sending
  • Starter$7/month
    • 500 HubSpot Credits
    • 1,000 marketing contacts
    • 5x contact tier limit email sends
  • Professional$800/month
    • 3 core seats included
    • 3,000 HubSpot Credits
    • 2,000 marketing contacts
  • Enterprise$3600/month
    • 5 core seats included
    • 5,000 HubSpot Credits
    • 10,000 marketing contacts

Zoho Desk

Free
  • FreeFree
    • 3 agents
    • Email ticketing
    • Help center
  • Standard$14/month
    • Social channels
    • Workflow automation
    • Customer happiness ratings
  • Professional$23/month
    • Multi-department
    • Round-robin assignment
    • Custom fields
  • Enterprise$40/month
    • AI Zia
    • Multi-brand help center
    • Advanced analytics

Which should you pick?

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.

Choose Zoho Desk if

  • You need ticket management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want multi-channel support.

Questions people ask

Is HubSpot or Zoho Desk better?
Neither clearly leads. HubSpot starts at Free and Zoho Desk at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot or Zoho Desk?
HubSpot starts at Free and Zoho Desk at Free.
Does HubSpot or Zoho Desk run on more platforms?
HubSpot runs on Web, Mobile, Cloud. Zoho Desk runs on Web, Ios, Android.
Can I use HubSpot for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot best used for?
HubSpot is most often used for marketing automation with email sending and lead generation, crm with deal pipeline management, multi-user team collaboration. Of those, marketing automation with email sending and lead generation and crm with deal pipeline management are not what Zoho Desk is typically brought in for.
What can HubSpot do that Zoho Desk cannot?
HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. Zoho Desk covers Ticket management, Multi-channel support, AI assistant, Automation. Both handle Slack, Salesforce, SOC2, ISO27001.

Answered from the vendors’ own pages

HubSpot: How much does HubSpot Marketing Hub cost per user?

Free plan at $0/month for up to 2 users. Starter at $7/month per seat (annual), Professional at $800/month for 3 core seats with $45/month per additional seat, Enterprise at $3,600/month for 5 core seats with $75/month per additional seat.

Source
Zoho Desk: What is the starting price and trial period?

Zoho Desk offers a free forever plan with 3 user licenses, plus paid tiers starting from ₹420 per user per month when billed annually. A 15-day free trial is available without requiring a credit card.

Source
HubSpot: What are the onboarding costs for HubSpot Professional and Enterprise plans?

Professional plan requires a one-time onboarding fee of $3,000. Enterprise plan requires a one-time onboarding fee of $7,000.

Source
Zoho Desk: Are there lock-ins or hidden costs?

No lock-ins and no hidden costs. Once your 15-day free trial ends, your plan automatically downgrades to the free plan.

Source
HubSpot: Is there a free plan for HubSpot Marketing Hub?

Yes, the free plan includes up to 2 users with lead generation, email sending, and success measurement capabilities at no cost with no credit card required.

Source
Zoho Desk: What payment methods are accepted?

Zoho Desk accepts Visa, MasterCard, American Express, and PayPal. Bank transfer or check transfer is accepted for yearly subscriptions.

Source
HubSpot: What is the cost of additional HubSpot Credits and marketing contacts?

HubSpot Credits cost $9 per 1,000 credits when purchased annually. Additional marketing contacts beyond plan limits can be purchased separately.

Source
Zoho Desk: Are there discounts for annual commitments?

Yes, Zoho Desk offers discounts on upfront annual commitments, with savings up to 34% off monthly rates.

Source
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