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Software · head to head

FullStory vs SAP Commerce Cloud

FullStory logo

FullStory

Software

Digital experience intelligence platform

From
Free
Rated
-
Full reviewWebsite
SAP Commerce Cloud logo

SAP Commerce Cloud

Software

Enterprise commerce platform by SAP

From
$75000/year
Rated
-
Full reviewWebsite

The short version

  • Only FullStory has a free tier, so it costs nothing to try first.
  • Each has a real cost: FullStory free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites; SAP Commerce Cloud requires significant implementation and integration effort
  • They diverge on capability: FullStory covers Session replay, SAP Commerce Cloud covers B2B and B2C commerce.

Where they differ

Only the attributes on which FullStory and SAP Commerce Cloud actually diverge.

Attributes where FullStory and SAP Commerce Cloud differ
AttributeFullStorySAP Commerce Cloud
Starting priceFree$75000/year
Pricing modelquotesubscription
Free tierYesNo
PlatformsWeb, MobileWeb, Cloud
Founded20141997

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in FullStory

  • Session replay
  • Heatmaps
  • Conversion funnels
  • User journey mapping
  • Error tracking
  • Frustration signals
  • Search functionality
  • Custom events

Only in SAP Commerce Cloud

  • B2B and B2C commerce
  • Multi-channel selling
  • Product management
  • Order management
  • Inventory optimization
  • Customer analytics
  • Personalization engine
  • API-first architecture

What people use each for

The jobs each tool is most often brought in to do.

FullStory

  • User experience analysisnot SAP Commerce Cloud
  • Bug reproductionnot SAP Commerce Cloud
  • Conversion optimizationnot SAP Commerce Cloud
  • Customer supportnot SAP Commerce Cloud
  • Product developmentnot SAP Commerce Cloud

SAP Commerce Cloud

No use cases recorded yet. See the SAP Commerce Cloud review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

FullStory

  • Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
  • Personal email addresses cannot be used for signup; business email domain required
  • Paid plan pricing not publicly listed, requires sales contact for quotes
  • Free plan has no email support, only community-based assistance
  • Mobile app analytics requires a separate add-on purchase

SAP Commerce Cloud

  • Requires significant implementation and integration effort
  • Higher entry cost compared to SaaS alternatives
  • Implementation timeframe extends several months to years

Pricing, plan by plan

FullStory

Free
  • FreeFree
    • 1,000 sessions/month
    • 14-day data retention
    • Basic analytics
  • Business$undefined/month
    • Custom sessions
    • 3-month retention
    • Advanced analytics
  • Enterprise$undefined/month
    • Unlimited sessions
    • Custom retention
    • Advanced privacy controls

SAP Commerce Cloud

$75000/year
  • Standard$75000/year
    • B2C ecommerce
    • Multi-channel
    • Inventory management
  • Premium$300000/year
    • All Standard features
    • B2B capabilities
    • Advanced analytics

Which should you pick?

Choose FullStory if

  • You need session replay.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want heatmaps.
FullStory review

Choose SAP Commerce Cloud if

  • You need b2b and b2c commerce.
  • You work on Web, Cloud.
  • You also want multi-channel selling.
SAP Commerce Cloud review

Questions people ask

Is FullStory or SAP Commerce Cloud better?
Neither clearly leads. FullStory starts at Free and SAP Commerce Cloud at $75000/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, FullStory or SAP Commerce Cloud?
FullStory has a free tier; the other does not. Paid plans start at Free for FullStory and $75000/year for SAP Commerce Cloud.
Does FullStory or SAP Commerce Cloud run on more platforms?
FullStory runs on Web, Mobile. SAP Commerce Cloud runs on Web, Cloud.
Can I use FullStory for free?
Yes. FullStory has a free tier, so you can try it without paying. SAP Commerce Cloud starts at $75000/year.
What is FullStory best used for?
FullStory is most often used for user experience analysis, bug reproduction, conversion optimization, customer support. Of those, user experience analysis and bug reproduction are not what SAP Commerce Cloud is typically brought in for.
What can FullStory do that SAP Commerce Cloud cannot?
FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping. SAP Commerce Cloud covers B2B and B2C commerce, Multi-channel selling, Product management, Order management.

Answered from the vendors’ own pages

FullStory: What does FullStory's free tier include?

30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.

Source
SAP Commerce Cloud: Does SAP Commerce Cloud include hosting?

Yes. SAP Commerce Cloud includes managed hosting on Microsoft Azure as part of the platform service, providing a production environment and staging environment.

Source
FullStory: What features are excluded from the free plan?

Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.

Source
SAP Commerce Cloud: What integrations does SAP Commerce Cloud support?

SAP Commerce Cloud provides foundation integration options including ImpEx, Data Hub adapter, context-driven services integrations, and Integration APIs. It also integrates with SAP S/4HANA, other SAP CX solutions, and third-party systems through SAP Integration Suite.

Source
FullStory: Can I use a personal email to sign up for FullStory's free plan?

No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.

Source
FullStory: How does FullStory integrate with Slack?

FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.

Source
FullStory: What analytics platforms does FullStory integrate with?

FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.

Source
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