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E-Commerce · head to head

FullStory vs Medusa

FullStory logo

FullStory

E-Commerce

Digital experience intelligence platform

From
Free
Rated
-
Medusa logo

Medusa

E-Commerce

Open source Shopify alternative

From
$29/month
Rated
-

The short version

  • Only FullStory has a free tier, so it costs nothing to try first.
  • Each has a real cost: FullStory free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites; Medusa the managed cloud meters four separate resources: edge requests, emails, compute hours and database storage
  • They diverge on capability: FullStory covers Session replay, Medusa covers Open source.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which FullStory and Medusa actually diverge.

Attributes where FullStory and Medusa differ
AttributeFullStoryMedusa
Starting priceFree$29/month
Pricing modelquotesubscription
Free tierYesNo
PlatformsWeb, MobileWeb
Founded20142020

Identical on both: user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in FullStory

  • Session replay
  • Heatmaps
  • Conversion funnels
  • User journey mapping
  • Error tracking
  • Frustration signals
  • Search functionality
  • Custom events

Only in Medusa

  • Open source
  • Modular architecture
  • Multi-region support
  • Plugin system
  • Admin dashboard
  • Order management
  • Inventory tracking
  • Payment integrations

What people use each for

The jobs each tool is most often brought in to do.

FullStory

  • User experience analysisnot Medusa
  • Bug reproductionnot Medusa
  • Conversion optimizationnot Medusa
  • Customer supportnot Medusa
  • Product developmentnot Medusa

Medusa

  • Building a custom ecommerce backend on an open source headless platformnot FullStory
  • Running a self hosted or managed commerce API with a custom storefrontnot FullStory

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

FullStory

  • Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
  • Personal email addresses cannot be used for signup; business email domain required
  • Paid plan pricing not publicly listed, requires sales contact for quotes
  • Free plan has no email support, only community-based assistance
  • Mobile app analytics requires a separate add-on purchase

Medusa

  • The managed cloud meters four separate resources: edge requests, emails, compute hours and database storage
  • The Develop plan at $29 a month applies a hard limit of 1,000 emails, so it stops rather than bills
  • Compute hours are capped at 600 on Develop and 800 on Launch
  • Edge request overage is $0.3 per million and storage $0.5 per GB month above the plan allowance
  • Background workers and priority support require the Scale plan at $299 a month

Pricing, plan by plan

FullStory

Free
  • FreeFree
    • 1,000 sessions/month
    • 14-day data retention
    • Basic analytics
  • Business$undefined/month
    • Custom sessions
    • 3-month retention
    • Advanced analytics
  • Enterprise$undefined/month
    • Unlimited sessions
    • Custom retention
    • Advanced privacy controls

Medusa

$29/month
  • Develop$29/month
    • Base cloud hosting
    • Commerce features included
    • No GMV-tax
  • Launch$99/month
    • Enhanced features
    • No GMV-tax
  • Scale$299/month
    • Advanced features
    • No GMV-tax
  • Enterprise$null/custom
    • Custom configuration

Which should you pick?

Choose FullStory if

  • You need session replay.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want heatmaps.

Choose Medusa if

  • You need open source.
  • You also want modular architecture.

Questions people ask

Is FullStory or Medusa better?
Neither clearly leads. FullStory starts at Free and Medusa at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, FullStory or Medusa?
FullStory has a free tier; the other does not. Paid plans start at Free for FullStory and $29/month for Medusa.
Does FullStory or Medusa run on more platforms?
FullStory runs on Web, Mobile. Medusa runs on Web.
Can I use FullStory for free?
Yes. FullStory has a free tier, so you can try it without paying. Medusa starts at $29/month.
What is FullStory best used for?
FullStory is most often used for user experience analysis, bug reproduction, conversion optimization, customer support. Of those, user experience analysis and bug reproduction are not what Medusa is typically brought in for.
What can FullStory do that Medusa cannot?
FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping. Medusa covers Open source, Modular architecture, Multi-region support, Plugin system.

Answered from the vendors’ own pages

FullStory: What does FullStory's free tier include?

30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.

Source
Medusa: What does Medusa charge for additional team members?

Additional seats on the Medusa Cloud development platform cost $30 per seat per month. Unlimited users can access the Medusa Admin Dashboard at no additional cost for commerce operations.

Source
FullStory: What features are excluded from the free plan?

Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.

Source
Medusa: Are there usage-based charges beyond the base Medusa plan price?

Yes. Beyond base plan costs, Medusa charges for edge request overages at $0.30 per 1M requests, email overages at $0.70 per 1,000 emails, data transfer at $0.125 per GB, and database storage at $0.50 per GB-month.

Source
FullStory: Can I use a personal email to sign up for FullStory's free plan?

No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.

Source
Medusa: Can I cancel my Medusa subscription at any time?

Yes, users can cancel their Medusa subscription anytime. Plans are billed monthly in advance, with flex usage charges from the previous month added to the next invoice.

Source
FullStory: How does FullStory integrate with Slack?

FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.

Source
FullStory: What analytics platforms does FullStory integrate with?

FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.

Source
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