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Customer Support · head to head

DelightChat vs Insightly

DelightChat logo

DelightChat

Customer Support

Omnichannel customer support for D2C brands

From
$29/month
Free plan
No
Full reviewWebsite
Insightly logo

Insightly

CRM

CRM & project management for any business

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only Insightly has a free tier, so it costs nothing to try first.
  • Each has a real cost: DelightChat startup plan at $29/month has limited features compared to competitors; Insightly record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier
  • They diverge on capability: DelightChat covers Unified inbox, Insightly covers Contact management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which DelightChat and Insightly actually diverge.

Attributes where DelightChat and Insightly differ
AttributeDelightChatInsightly
Starting price$29/monthFree
Pricing modelUnknownsubscription
Free tierNoYes
CategoryCustomer SupportCRM
Founded20202010

Identical on both: platforms (Web, Ios, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in DelightChat

  • Unified inbox
  • WhatsApp integration
  • Instagram DM
  • Facebook Messenger
  • Email
  • Order management
  • Shopify
  • WooCommerce

Only in Insightly

  • Contact management
  • Deal tracking
  • Project management
  • Task management
  • Email integration
  • Reporting
  • Mobile app
  • Mailchimp

Both cover

  • GDPR
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

DelightChat

  • E-commerce supportnot Insightly
  • WhatsApp marketingnot Insightly
  • Order inquiriesnot Insightly
  • Social commercenot Insightly

Insightly

  • CRM with project delivery tracking after the salenot DelightChat
  • Managing leads, opportunities and customer projects in one record setnot DelightChat

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

DelightChat

  • Startup plan at $29/month has limited features compared to competitors
  • WhatsApp integration requires the official WhatsApp Business API approval process
  • Limited customization options for workflow automation compared to enterprise alternatives

Insightly

  • Record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier
  • Workflow automation requires the Professional plan at $49 per user per month
  • AI Copilot is metered by query, at 75 on Plus and 100 on Professional
  • Mass email is capped daily, at 2,500 on Plus and 10,000 on Enterprise
  • CRM, Marketing and Service are sold as three separate products, and Marketing is priced per account by prospect count starting at $99 for 2,000
  • Sandboxes and audit logging are Enterprise only at $99 per user per month

Pricing, plan by plan

DelightChat

$29/month
  • Startup$29/month
  • Scale$99/month
  • Growth$299/month

Insightly

Free
  • CRM Plus$29/user/month
    • lead and contact management
    • project management
    • advanced reports
  • CRM Professional$49/user/month
    • all Plus features
    • lead assignment/routing
    • workflow automation
  • CRM Enterprise$99/user/month
    • all Professional features
    • sandboxes
    • products/pricebooks/quotes

Which should you pick?

Choose DelightChat if

  • You need unified inbox.
  • You work on Web, Ios, Android.
  • You also want whatsapp integration.
DelightChat review

Choose Insightly if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want deal tracking.
Insightly review

Questions people ask

Is DelightChat or Insightly better?
Neither clearly leads. DelightChat starts at $29/month and Insightly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, DelightChat or Insightly?
Insightly has a free tier; the other does not. Paid plans start at $29/month for DelightChat and Free for Insightly.
Does DelightChat or Insightly run on more platforms?
Both run on Web, Ios, Android, so platform support will not decide this one for you.
Can I use Insightly for free?
Yes. Insightly has a free tier, so you can try it without paying. DelightChat starts at $29/month.
What is DelightChat best used for?
DelightChat is most often used for e-commerce support, whatsapp marketing, order inquiries, social commerce. Of those, e-commerce support and whatsapp marketing are not what Insightly is typically brought in for.
What can DelightChat do that Insightly cannot?
DelightChat covers Unified inbox, WhatsApp integration, Instagram DM, Facebook Messenger. Insightly covers Contact management, Deal tracking, Project management, Task management. Both handle GDPR, Web support, Ios support, Android support.

Answered from the vendors’ own pages

DelightChat: What channels does DelightChat support for customer communication?

DelightChat unifies WhatsApp, Instagram DMs, Facebook Messenger, email, and live website chat into a single inbox for managing customer conversations.

Source
Insightly: How much does Insightly CRM cost?

Insightly CRM plans are priced per user per month when billed annually: Plus at $29, Professional at $49 (the most popular option), and Enterprise at $99. All plans include a 14-day free trial that requires no credit card.

Source
DelightChat: Does DelightChat work with Shopify?

Yes, DelightChat has deep Shopify integration allowing you to view and modify order data while responding to customers, with automatic contact creation for new orders.

Source
Insightly: Is there a free trial for Insightly?

Yes, Insightly offers a 14-day free trial across most products with no credit card required, allowing you to test CRM, Marketing Automation, Support & Ticketing, and AppConnect features.

Source
DelightChat: Does DelightChat include WhatsApp marketing beyond support?

Yes, DelightChat includes a WhatsApp Marketing suite for sending broadcasts, automating abandoned cart recovery, and sending order tracking notifications.

Source
Insightly: What record storage limits apply to Insightly CRM plans?

Insightly CRM Plus includes 100,000 records, Professional includes 250,000 records, and Enterprise includes 500,000 records. File storage increases from 10 GB on Plus to 100 GB on Professional and 250 GB on Enterprise.

Source
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