Is Convert or Mautic better?

Neither clearly leads. Convert starts at Free and Mautic at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Convert or Mautic?

Convert starts at Free and Mautic at Free.

Does Convert or Mautic run on more platforms?

Convert runs on Web. Mautic runs on Web, Linux, Self-hosted, Docker.

Can I use Convert for free?

Both have a free tier, so you can try either at no cost before committing.

What is Convert best used for?

Convert is most often used for a/b and multivariate testing for conversion optimization, full-stack experimentation on web and mobile, sequential testing and statistical confidence tracking. Of those, a/b and multivariate testing for conversion optimization and full-stack experimentation on web and mobile are not what Mautic is typically brought in for.

What can Convert do that Mautic cannot?

Convert covers A/B testing, Multivariate testing, Analytics, API access. Mautic covers Visual campaign builder, Contact management and segmentation, Landing pages and forms, Lead scoring.

Marketing · head to head

Convert vs Mautic

Convert

Marketing

A/B testing platform for enterprises

From: Free
Rated: -

Full review Website

Mautic

Marketing

The main open source marketing automation platform, self-hosted and GPL licensed

From: Free
Rated: -

Full review Website

The short version

Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; Mautic mautic depends on reliably scheduled cron jobs to process segments and send campaigns, and a misconfigured or silently failing schedule stops sends without an obvious error, which is the most common way Mautic deployments fail in production.
They diverge on capability: Convert covers A/B testing, Mautic covers Visual campaign builder.
Prices and features above were last checked on 2 September 2026.

Where they differ

Only the attributes on which Convert and Mautic actually diverge.

Attributes where Convert and Mautic differ
Attribute	Convert	Mautic
Pricing model	subscription	Open source, no licence fee
Platforms	Web	Web, Linux, Self-hosted, Docker
Founded	2012	Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Convert

A/B testing
Multivariate testing
Analytics
API access
Google Analytics
SSL encryption
Cloud deployment
Web support

Only in Mautic

Visual campaign builder
Contact management and segmentation
Landing pages and forms
Lead scoring
Dynamic web content
Email builder and A/B testing
Self-hosted data control
No feature gating

What people use each for

The jobs each tool is most often brought in to do.

Convert

A/B and multivariate testing for conversion optimizationnot Mautic
Full-stack experimentation on web and mobilenot Mautic
Sequential testing and statistical confidence trackingnot Mautic

Mautic

A marketing agency running automation for many clients that cannot pass on per-contact SaaS pricing at scalenot Convert
A European university or public body whose data protection position requires contact data to stay on infrastructure it controlsnot Convert
A company with a list of several hundred thousand contacts where SaaS per-contact pricing has become the largest line in the marketing budgetnot Convert
A team that needs to modify the automation logic itself, not just configure it, and wants source access to do sonot Convert

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Convert

Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
Single Sign-On requires the Pro plan at $599 per month
Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
Phone support, change history and guided onboarding require Pro
The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
Listed prices exclude VAT, GST and other taxes, which are added at checkout
Above 5 million monthly tested users there is no published rate

Mautic

Mautic depends on reliably scheduled cron jobs to process segments and send campaigns, and a misconfigured or silently failing schedule stops sends without an obvious error, which is the most common way Mautic deployments fail in production.
Email sending is not included: you must arrange, pay for and warm up your own sending infrastructure through Amazon SES, SendGrid or similar, and deliverability problems become entirely your problem with no vendor to escalate to.
Acquia owns the commercial descendant, Campaign Studio, and is the largest contributor, so the loudest commercial interest in the ecosystem benefits from a hosted product rather than from the self-hosted one being easy.
Upgrades between major versions have historically been disruptive, requiring database migrations and plugin compatibility checks, so a neglected instance can become expensive to bring current.
The interface and the reporting are noticeably behind commercial platforms, so marketing teams that came from HubSpot or ActiveCampaign will find everyday tasks slower and will need training.

Pricing, plan by plan

Convert

Free

Growth$399/month
Pro$599/month
Enterprise$undefined/mo

Mautic

Free

Self-hosted communityFree
- GPL licensed, no licence fee and no contact limits
- All features included, no paid edition
- You provide hosting, database, cron scheduling and email sending
Managed Mautic hosting$undefined/month
- Third-party managed hosting listed by the project
- Updates, backups and cron scheduling handled for you
- Pricing varies by provider and is not set by the project

Which should you pick?

Choose Convert if

You need a/b testing.
You want to start without paying.
You also want multivariate testing.

Convert review

Choose Mautic if

You need visual campaign builder.
You want to start without paying.
You work on Web, Linux, Self-hosted, Docker.
You also want contact management and segmentation.

Mautic review

Questions people ask

Is Convert or Mautic better?: Neither clearly leads. Convert starts at Free and Mautic at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Convert or Mautic?: Convert starts at Free and Mautic at Free.
Does Convert or Mautic run on more platforms?: Convert runs on Web. Mautic runs on Web, Linux, Self-hosted, Docker.
Can I use Convert for free?: Both have a free tier, so you can try either at no cost before committing.
What is Convert best used for?: Convert is most often used for a/b and multivariate testing for conversion optimization, full-stack experimentation on web and mobile, sequential testing and statistical confidence tracking. Of those, a/b and multivariate testing for conversion optimization and full-stack experimentation on web and mobile are not what Mautic is typically brought in for.
What can Convert do that Mautic cannot?: Convert covers A/B testing, Multivariate testing, Analytics, API access. Mautic covers Visual campaign builder, Contact management and segmentation, Landing pages and forms, Lead scoring.

Answered from the vendors’ own pages

Convert: What is the starting price for Convert?

The Growth plan starts at $399/month (or $299/month billed annually for 25% savings) with 100K monthly tested users, 5 projects, and 5 active experiences per project.

Source

Mautic: Is Mautic free?

Yes, GPL licensed with no licence fee and no contact limits. You pay for hosting, email sending and the staff time to maintain it.

Convert: What is the difference between Growth and Pro plans?

Both cap at 100K tested users/month, but Pro ($599/month or $420/month annual) adds 30 active projects (vs 5), unlimited experiences per project (vs 5), unlimited domains (vs 10), multivariate testing, full-stack testing, sequential testing, and phone support.

Source

Mautic: Does Acquia own Mautic?

Acquia acquired the founding commercial entity in 2019 and sells Campaign Studio built on it, but the Mautic trademark sits with the Open Source Collective and the project is community governed.

Convert: How much does the Enterprise plan cost?

Enterprise pricing is available 'on request.' It supports 1M+ monthly tested users (12M+ annually), unlimited projects, experiences, and domains, plus dedicated account manager and custom terms.

Source

Mautic: What breaks most often?

Cron scheduling. If segment rebuilding and campaign triggers are not running on schedule, campaigns quietly stop sending with no alert.

Convert: What is the cost to exceed my monthly tested user limit?

Growth overages cost $399 per 100K additional users. Pro/Enterprise overages cost $699 per 250K additional users. Customers can also upgrade mid-cycle at any time.

Source

Mautic: Can it handle large contact lists?

Yes, but performance at several hundred thousand contacts depends on database tuning and queue configuration, which is work you must do yourself.

Convert vs Mautic

Convert

Mautic

The short version

Where they differ

What each one covers

Only in Convert

Only in Mautic

What people use each for

Convert

Mautic

Where each one falls short

Convert

Mautic

Pricing, plan by plan

Convert

Mautic

Which should you pick?

Choose Convert if

Choose Mautic if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Convert

More on Mautic

Keep looking

Other head to heads