SaaS · head to head
Close vs Customerly

Customerly
Customer Support
Customer service suite with live chat and automation
- From
- Free
- Rated
- -
The short version
- Only Customerly has a free tier, so it costs nothing to try first.
- Each has a real cost: Close hidden costs beyond subscription: calling charges (~$0.02/minute), SMS usage fees, phone numbers ($1-5/month), AI call assistant ($50/month + $0.02/min transcription); Customerly usage-based pricing of 0.50 EUR per conversation can become expensive at scale
- They diverge on capability: Close covers Built-in calling, Customerly covers Live chat.
Where they differ
Only the attributes on which Close and Customerly actually diverge.
| Attribute | Close | Customerly |
|---|---|---|
| Starting price | $9/month | Free |
| Pricing model | Unknown | subscription |
| Free tier | No | Yes |
| Category | SaaS | Customer Support |
| Founded | 2013 | 2015 |
Identical on both: platforms (Web, iOS, Android), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Close
- Built-in calling
- Email automation
- SMS messaging
- Pipeline management
- Lead management
- Activity tracking
- Reporting
- Mobile app
Only in Customerly
- Live chat
- Email marketing
- Customer surveys
- Help center
- Automation
- Video chat
- WordPress
- Shopify
Both cover
- Zapier
- Segment
- Slack
- GDPR
- 2FA
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Close
- Inside salesnot Customerly
- Outbound salesnot Customerly
- Lead managementnot Customerly
- Sales engagementnot Customerly
- Pipeline trackingnot Customerly
Customerly
- Customer supportnot Close
- Lead generationnot Close
- Email marketingnot Close
- Customer feedbacknot Close
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Close
- Hidden costs beyond subscription: calling charges (~$0.02/minute), SMS usage fees, phone numbers ($1-5/month), AI call assistant ($50/month + $0.02/min transcription)
- No built-in lead lists, company intelligence, or contact enrichment; must source leads separately
- Limited marketing automation compared to competitors like HubSpot; lacks lead scoring and nurturing campaigns
- Calling cost at scale can double effective monthly cost for high-volume SDR teams making 50+ calls per day
- Limited customization of data model compared to Salesforce; cannot create fully custom objects or complex relationships
Customerly
- Usage-based pricing of 0.50 EUR per conversation can become expensive at scale
- Limited to 11-50 employees according to company size metrics
Pricing, plan by plan
Close
$9/month- Solo$9/month (annual)
- 1 user only
- 10,000 leads max
- Calling, email, SMS
- Essentials$35/month (annual)
- Unlimited contacts
- Team collaboration
- 1,000 AI credits/month
- Growth$99/month (annual)
- Automation workflows
- Power dialer
- Bulk email
- Scale$139/month (annual)
- Role-based permissions
- Predictive dialer
- Unlimited recording
Customerly
Free- FreeFree
- 2 teammates
- Live chat
- Basic surveys
- Essential$9/month
- Unlimited chat
- Help center
- Automation
- Startup$29/month
- Video chat
- Funnels
- Priority support
- Pro$79/month
- White label
- Advanced analytics
- API access
Which should you pick?
Choose Close if
- You need built-in calling.
- You work on Web, iOS, Android.
- You also want email automation.
Choose Customerly if
- You need live chat.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want email marketing.
Questions people ask
- Is Close or Customerly better?
- Neither clearly leads. Close starts at $9/month and Customerly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Close or Customerly?
- Customerly has a free tier; the other does not. Paid plans start at $9/month for Close and Free for Customerly.
- Does Close or Customerly run on more platforms?
- Close runs on Web, iOS, Android. Customerly runs on Web, Ios, Android.
- Can I use Customerly for free?
- Yes. Customerly has a free tier, so you can try it without paying. Close starts at $9/month.
- What is Close best used for?
- Close is most often used for inside sales, outbound sales, lead management, sales engagement. Of those, inside sales and outbound sales are not what Customerly is typically brought in for.
- What can Close do that Customerly cannot?
- Close covers Built-in calling, Email automation, SMS messaging, Pipeline management. Customerly covers Live chat, Email marketing, Customer surveys, Help center. Both handle Zapier, Segment, Slack, GDPR.
Answered from the vendors’ own pages
Close: What are Close's pricing plans and what do they include?
Close offers four plans: Solo ($9-19/user/month), Essentials ($35-49), Growth ($99-109), and Scale ($139-149). All include calling, email, SMS, and Chloe AI agent access. Essentials adds unlimited contacts and team collaboration. Growth adds automation, power dialer, and custom activities. Scale adds role-based permissions and unlimited recording. Annual billing saves up to 50%.
SourceCustomerly: Where is Customerly's data stored?
All data is stored exclusively in the EU, providing GDPR compliance and data residency in European servers.
SourceClose: What are the hidden costs in Close's pricing beyond the subscription?
Close charges usage-based fees for calling (~$0.02 per minute), SMS charges per message, and phone number rentals ($1-5/month). The AI Call Assistant add-on costs $50/month plus $0.02 per minute for transcription. Heavy outbound calling teams can see their total costs increase 30-50% beyond the base seat price.
SourceCustomerly: What messaging channels does Customerly support?
Customerly integrates live chat, email, WhatsApp, Facebook Messenger, Instagram DMs, and mobile apps into a single unified inbox for managing customer conversations.
SourceClose: What is Chloe, Close's AI sales agent, and what can it do?
Chloe is an AI sales agent built into Close that automatically calls leads, qualifies prospects through real conversations, and can book meetings while updating the CRM automatically. Chloe features AI-generated call summaries, transcripts, and action items automatically logged to contacts.
SourceCustomerly: How much of customer support can Customerly automate?
Customerly's AI assistant (Aura) handles up to 60 percent of customer conversations automatically, with the platform designed to handle 71 percent of support volume through automation.
SourceClose: Does Close include lead lists, data enrichment, or contact information?
No. Close does not provide built-in lead lists, company intelligence, or contact enrichment features. Organizations must source leads separately or use third-party data providers. This differs from platforms like HubSpot which include integrated lead databases.
SourceClose: What communication features does Close include?
Close includes built-in calling with automatic call logging, email templates and bulk email capabilities, SMS messaging with tracking and automation, email syncing with Gmail, and automated follow-up workflows. All communication happens within the CRM platform.
SourceClose: Does Close have marketing automation capabilities?
Close's marketing automation features are limited compared to HubSpot. It includes basic email sequences, task reminders, and workflow automation, but lacks advanced lead scoring, nurturing campaigns, and detailed marketing analytics. Organizations requiring extensive marketing automation need separate tools.
SourceRelated pages
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