Sales Enablement · head to head
Brainshark vs Custify
The short version
- Each has a real cost: Brainshark user interface feels outdated with limited formatting customization options; Custify no mobile app for on-the-go customer success management
- They diverge on capability: Brainshark covers Content authoring, Custify covers Health scores.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Brainshark and Custify actually diverge.
| Attribute | Brainshark | Custify |
|---|---|---|
| Starting price | On request | $399/month |
| Platforms | Web, Ios, Android | Web |
| Category | Sales Enablement | Customer Success |
| Founded | 1999 | 2017 |
Identical on both: pricing model (Unknown), free tier (No), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Brainshark
- Content authoring
- Video coaching
- Training
- Assessments
- Analytics
- Microsoft Dynamics
- Slack
- Highspot
Only in Custify
- Health scores
- Playbooks
- Task automation
- Customer 360
- Churn alerts
- HubSpot
- Intercom
- Stripe
Both cover
- Salesforce
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Brainshark
- Customer Success
- Sales Readinessnot Custify
- Content Authoringnot Custify
Custify
- Customer Success
- Saasnot Brainshark
- Automationnot Brainshark
Both are used for customer success, on those jobs the choice comes down to price and fit rather than capability.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Brainshark
- User interface feels outdated with limited formatting customization options
- Branching feature is very limited compared to competitors
- Course catalog and transcript management in Salesforce are clunky and unintuitive
- Administrative controls are complex and adjusting settings takes longer than expected
Custify
- No mobile app for on-the-go customer success management
- Limited reporting customization options
Pricing, plan by plan
Brainshark
On requestNo published plan breakdown. See the Brainshark review.
Custify
$399/month- Starter$399/month
- Customer 360 view
- Basic health scoring
- Task management
- Growth$undefined/mo
- Expansion opportunity identification
- Advanced automation
- Custom dashboards
Which should you pick?
Choose Brainshark if
- You need content authoring.
- You work on Web, Ios, Android.
- You also want video coaching.
Questions people ask
- Is Brainshark or Custify better?
- Neither clearly leads. Brainshark starts at On request and Custify at $399/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Brainshark or Custify?
- Brainshark starts at On request and Custify at $399/month.
- Does Brainshark or Custify run on more platforms?
- Brainshark runs on Web, Ios, Android. Custify runs on Web.
- What is Brainshark best used for?
- Brainshark is most often used for customer success, sales readiness, content authoring. Of those, sales readiness and content authoring are not what Custify is typically brought in for.
- What can Brainshark do that Custify cannot?
- Brainshark covers Content authoring, Video coaching, Training, Assessments. Custify covers Health scores, Playbooks, Task automation, Customer 360. Both handle Salesforce, Web support.
Answered from the vendors’ own pages
Brainshark: What is Brainshark primarily used for?
Brainshark is used for sales enablement, onboarding, and continuous training to prepare customer-facing teams with content, coaching, and certifications for buyer interactions.
SourceCustify: How much does Custify cost?
Custify pricing starts at $399-$899 per month depending on team size and seats. Pricing is quote-based for larger teams, with no per-seat fees on higher tiers.
SourceBrainshark: Does Brainshark integrate with PowerPoint?
Yes, Brainshark offers PowerPoint integrations along with a mobile app for on-demand training access and content authoring capabilities.
SourceCustify: What CRM systems does Custify integrate with?
Custify integrates with HubSpot, Salesforce, Zoho CRM, Zendesk Sell, Intercom, Pipedrive, Close CRM, Freshworks CRM, and 200+ other applications through Zapier.
SourceBrainshark: Can Brainshark track employee training completion?
Yes, Brainshark provides training tracking, analytics, and scorecards for monitoring completion and engagement across your sales team.
SourceCustify: Does Custify have a mobile app?
No, Custify does not offer a dedicated mobile app. It is a cloud-based web platform accessible via browser on mobile devices.
SourceRelated pages
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